How accurate is Alexa?

13 replies
We have a us ranking of 257,268 with 6 sites linking in. Yet when i search for our keyword "drum lessons" I can't find our site in google.
Sites that show up in the first few pages on google have a worse ranking on alexa but more sites linking in.

I was just wondering how accurate alexa is.
#accurate #alexa
  • Profile picture of the author killer999
    There are actually a number of reasons why Alexa isn’t the most accurate measure of a website’s popularity, though the most obvious one is the fact that Alexa is based on an optional toolbar. That toolbar must be manually installed and the owner of the computer in question must be willing to have their information tracked.
    In essence, this means that your high Alexa ranking means that you are high in the rankings only amongst people who happen to have installed Alexa and who have chosen to have their browsing history tracked by the toolbar.
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    • Profile picture of the author sfdomain
      Originally Posted by killer999 View Post

      There are actually a number of reasons why Alexa isn't the most accurate measure of a website's popularity, though the most obvious one is the fact that Alexa is based on an optional toolbar. That toolbar must be manually installed and the owner of the computer in question must be willing to have their information tracked.
      In essence, this means that your high Alexa ranking means that you are high in the rankings only amongst people who happen to have installed Alexa and who have chosen to have their browsing history tracked by the toolbar.
      I confirm that Alexa is not very accurate in measuring websites's popularity.
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      • Profile picture of the author Alexa Smith
        Banned
        Not that I have a vested interest, or anything, but I wish they'd just go away and give me their domain name, which I could put to better use than they do. :p
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  • Profile picture of the author yasser
    Do not bother yourself with alexa or the page rank of your website. They are minimal factors when ranking your website for keywords. I stopped looking at them
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  • Profile picture of the author andynathan
    The only benefit for alexa is if you are ranked high enough it is good social proof for offline clients. Otherwise, bumpkins!
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  • Profile picture of the author timbarker
    Banned
    I think Alexa has nothing to do with SE rankings. It's just an estimation of your current traffic.
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    • Profile picture of the author Alexa Smith
      Banned
      All that "Alexa rankings" can ever measure is the traffic to a site from people who have the "Alexa toolbar" installed in their browser. And they're nearly all internet marketers.

      Nothing about "normal people", "customer traffic", or anything else at all.

      To someone trying to sell an IM site, or trying to sell advertising space on one, who envisages potential customers gullible enough to imagine that it's of some significance, and wants to have some "number" to quote to them, I can see it just about being tangentially relevant.

      But for any other purpose at all ... forget it. A total waste of time, signifying nothing.
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  • Profile picture of the author John Romaine
    Dmoz, alexa rank, and profile backlinks.

    Chuck em all in the bin.
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  • Profile picture of the author Ad3lina12
    best alexa rank does not guarantee will get top in seach engine....
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  • Profile picture of the author Maxproducts1
    I'm not sure how accurate Alexa is. I am sure that livejasmin(59) should not outrank CNN(60), AOL(63) and ESPN(64).
    Don't know if that says more about Alexa or the world we live in these days.
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  • Profile picture of the author Joey Tribbiani
    They have some silly statistics so don't bother with it too much. They say that somebody's website that is total crap and doesn't have a good SEO is worth over $1k...
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