Virtual Real Estate 2012. The Big Picture. Tips to Building 5-Figure/M Sites
Things have been changing across the front of virtual real estate much these days, mainly due to algorithm changes by Google, three years ago we could develop 100 sites in 3 months and have them all in the #1 spot in 4-6 weeks, but much has changed.
What has changed?
The measurement of value.
Google has not changed, every year, every update they do... consistently stands in line with Google's business mission. Straight from their page:
"Google's mission is to organize the world's information and make it universally accessible and useful."
The key term in their statement was useful.
A few years ago Google measured value and a specific pages usefulness by quantitative approaches.However, since people and society are viewing information use in a different matter, Google is adjusting with society. Now, it's not just quantitative data that determines your site success, but also qualitative.
The web has produced a quantitative measurement of qualitative results. All these facebook likes, google +1's, and social media factors make it possible.
Google is measure the big picture now, and you need to adapt especially if you plan on lasting long through the years.
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When you build a site now.
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You want to remember.... what value am I going to deliver?
Value can simply be in the way that you showcase your content to the visitor, if the visitor is coming in on a "buying keyword", show them their different options and price comparisons... make shopping simple for them.
All in while you will receive your sale for doing so... and since you are presenting true value, you will be safe in the eyes of the big G.
Deliver 1,000 word articles, not 400 word articles. Get technical and detailed in your content. Become a point of reference so you can receive natural linking.
Give true value... and post your links in Wikipedia on your toughest keywords.
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When backlinking to sites... Think diversity
If you overload your site with 20,000 profile links it is going to go nowhere.
Every anchor text keyword you use to do backlinking should have a different mix of linking to it so it's not patterned.
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When monetizing....
Slow it down, don't monetize till you are in prime positions and are receiving good traffic. Take it slow, let your site site for 3-6 months with out any monetizing, just backlinking, moving in position and traffic.
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If anyone has specific questions I will pop by and try to answer.
(UPDATE MARCH 2014: making $412.00 per day now)
Ruth Clark
http://ruth-clark.com