I'm looking for some good resources with info on Up Sell, Cross Sell & Down Sell.
I've just set up a new site with several products for sale and wonder what kind of items and what I should be offering.
I currently have 2 videos selling for $37 and a bunch of ebooks at $17
My thoughts were on the thanks page once they have made a transaction:
- For those buying videos give a 25% discount on next purchase
- For those buying ebooks offer both the videos for $60
Would that be enough? Or should I create a special product only available to those who purchase and try and upsell them there?
Any thoughts on strategy for succesful tips on the back end would be greatly apreciated!