Using AB Split Testing for the past 20 Years (And, how you can increase profits)
AB Split Testing simply means you create 2 versions of email or sales page or order page and then use a software program or script to show those 2 pages alternatively. The program / script keeps track of how many visitors from each page reach the goal page (usually a thank you page).
If you have not done AB Split Testing, you can expect (quickly):
- 20% increase in sales
- 30 to 40% increase in optins
The most popular software used for AB Split Testing is Google Optimizer because it is free.
Google Optimizer is a comprehensive software with a lot of features, which makes it complex.
If you prefer simpler solution, here are some options:
(Discloser: I am not an affiliate of these websites, just trying to help out)
WHAT TO TEST:
I recommend you start with only 2 things that are likely to produce maximum improvement in minimum time:
- Headings - try benefits as well as benefits of benefits
- Prices - try higher and lower prices and 2 or 3 payments
Please write below how this simple way improves your profits.
If you have any questions, please ask below.
(I'll try to answer questions within a couple days)
To your higher profits,
Don't look to MAKE money - look to HELP people and you will make all the money you can ever want.