For anybody thinking about writing a newsletter - or ezine if you prefer - here are some thought from the front line...
During the 1000 issues of Kickstart there have been many times when I was tempted to give up. Times when my online income just didn't seem to want to happen; times when I received hurtful and spiteful emails; times when I wondered if it was worth it.
There were even times when I lost the will and the inspiration to write.
But those times passed. The rollercoaster that is life saw to it that for every bad day there were dozens of wonderful days to more than redress the balance.
Great days when I made more money in a few hours than I'd ever made in a month in my previous high-flyer career. Wonderful days when readers sent me emails of thanks. Superb days when the words just seemed to flow from someone else's mind. Fantastic days when I knew at the very heart of my being that online marketing and email communicating was the only thing I really ever want to do.
And of course the very best days when my family started reading the stuff I write and saying 'Hey, I enjoyed reading Kickstart this morning"!
Online marketing in general, and newsletter publishing in particular are not the easiest ways to make a living, but they are certainly ones that I'd highly recommend to anyone. It takes a while to find your feet - the only overnight successes in this business are the ones who have been working up to it for a long time - but I'd recommend this life to anyone.
Roll on the next 1000 issues!
If there is a message at all in all this it can best be summed up by a goverment poster that was printed in the UK just before the outbreak of World War 2. It was never used and millions of copies of it were destroyed after the war. As far as anyone knows, only two copies survived. It simply said:
Seems like good advice for Internet marketers 70 years on.