Today I went intentionally looking to sign up for a ton of mailing list from IMer's. What I found is that many bloggers are missing out on subscribers.
I went to Google and entered "Internet Marketing Blog". Within the first 20 results, only about 12 had easy to find opt - in forms. Where I would look naturally - in the header and on the right. Just human nature I guess
So, if you are a blogger, I just wanted to share a little case study with you. I want to encourage you to check out your blogs and make sure your opt-in forms are easy to find!