Heres a good way to get a WSO for $20 Instead of $40

by 123 replies
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Hey Warriors,

This thought came to my mind the other day and I wanted to see what your thoughts were on this.

Lets say for example you have created a product and you think It would be a hot seller as a WSO.

An easy way to take some of the risk out of the $40 cost of the WSO would be to partner with someone and go 50 - 50 on the cost.

You put In $20 and your partner put In $20 and you split the profit 50 - 50.

That way If the WSO Is a flop, you loose only $20 Instead of $40

It would be easy to set this up through Jvzoo. Just set your product to pay a 50% commission through the Jvzoo platform, and then have your partner sign up to your affiliate program, but you only approve your partner as an affiliate and no one else.

Now when a customer purchases the WSO through the Jvzoo buy button In the WSO, you and your partner are both paid 50 - 50 Instantly Into your PayPal accounts.

I know you and your partner would have to split the profits down the middle, but If the WSO is high quality and sales good, you could still make a lot of money and reduce the risk by 50%

Give me some feedback and tell me what you think about this.

Thanks,
Terry
#main internet marketing discussion forum #$20 #$40 #good #wso
  • If you can find a partner you trust, neat idea!
    • [2] replies
    • Hey barbling, yea I thought about the trust factor to, that would be the only set back that I can see. A person would just have to be very careful who they partner with.
    • It's not a bad idea... However, I think it's giving up too much of the upside (i.e. 50% of revenues) just for a little downside protection ($20 loss).
  • Creative, but that really isn't a partnership. It is an investment opportunity.

    And I'm not sure if the risk analysis makes sense ...

    If the WSO is a flop and doesn't sell at all you saved yourself $20.

    If the WSO is a hit and sells a hundred you cost yourself several hundred dollars.

    It's not about reducing risk by 50%. You need to look at the dollar amounts.

    .
    • [ 15 ] Thanks
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    Would be just as easy setting it up in Warrior Plus. You're talking about risking an additional $40, but sharing all sales 50%. I'd rather pay the additional $20 and get the sales myself.
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    • If you even sell a WSO, I will take 50% of the split for $20 (£peanuts).
      • [1] reply
  • I think there are lots of high profiled trustworthy guys here
  • Terry,

    Its a nice idea, but I think $20 (or $40) is really a small price to pay for launching a WSO. I think it is relatively easy to recoup $40 (if anyone is launching a product, I really hope it is good enough to release and earn the money back).

    Imagine if your WSO makes $1000. Would you really be willing to give away that $500 because you didn't want to lose out on $20?

    Just my thoughts...
  • Nice idea but if you can't make more than the cost of running the WSO from the WSO then I think a rethink is in order

    Kickin it on Amazon

    Gaz Cooper.
    Amz Training Academy
    • [ 1 ] Thanks
  • Also JVzoo has the facility to add JV partners. So no need to go the affiliate route.

    Have to agree with other comments though. If you don't think you make back your money should you not be releasing it in the first place.
  • ^^ What Gaz said. If your WSO is not making even $40 - then it's so crappy that it shouldn't have been released...

    Altogether, it's a very bad and risky business decision what you are proposing here. Think again: would a normal business person give up their profit's 50% for a mere $20?

    If you think that was "risk management" in your business... then some re-thinking is in order.

    But if you stick to this idea, read on:
    1. I'll invest $20 in every future WSO of yours - who knows, I may make thousands
    1a. If you want, I can pay the whole $40 fee and we split the revenue 10/90% (10% would be yours, of course)
    2. Even technically (JVZoo) is not correct what you described: there is a special JV section, no need to get the partner as an affiliate!
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  • If you think that in running a WSO you are "risking" $40 then
    maybe you should rethink the offer and the sales copy.

    A WSO should sell because it's really a SPECIAL DEAL apart
    from being a valuable product. If it cannot sell as a WSO
    then maybe it wouldn't sell at all.

    If you are really testing out the market then $40 is a small
    investment for a trial run.

    And if it doesn't sell as a WSO maybe you can try Fiverr
    as you risk next to nothing in that market place.

    -Ray Edwards
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  • Rubbish idea, sorry :/

    Why would you split the small $40 costs for half of the money when you would have spent time and possibly money on creating it. As what was said above if you can't recouperate your $40 it must be pretty poor IMO.

    If you are considering this I urge you to consider not releasing the WSO.
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  • Yes, I was serious about my "offer".

    However, it is time to some to go and learn the business basics 101.

    E.g. expenses occurred while doing business and getting sales (Paypal fees; marketplace listing fees = a.k.a. $40 WSO posting; Clickbank listing fees) are EXPENSES... just ask your accountant: there is the Income column (+) and the Expenses column (-).
    The difference is the profit.

    In this process the only "risk" is not understanding that you are running a business... not gambling with your $40 starting 'capital'.
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  • I wouldn't sell half rights of my product for $20. There needs to be another incentive, such as promoting to both our lists. If you're only asking for $20 you need to rethink your product and approach.
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    • Thanks for all the replies. Keep em coming.
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  • i`ll put up the $40 for a 50/50 split on your next WSO. I`ll take the risk :-)
    • [3] replies
    • Ok Steve, I will take you up on that offer In the near future.
      • [1] reply
    • Me too.

      50/50 and all the customers opt in on my list :-)
    • If the product was decent who wouldn't jump on that deal? IMO you're giving too much away for a small amount of cash. Think about the time you put into creating that product, how much is that worth? If it's not worth a lot you should work on your inner money mindset. And if you need someone to help pay for a WSO chances are you shouldn't be publishing a WSO just yet.

      I see the point that you'd be making well over your money back if it's a success, but the main reason it sounds like you're thinking about this type of JV is risk reduction. And again just look at the amount of risk. Doesn't make sense to me when I look at it that way.

      Don't get me wrong I'm all about doing JV's. But you could be spending your time putting together way better JV's then this. Try working out a deal with a list owner & add some more terms. Don't undervalue your product or most importantly your time.
      • [1] reply
  • Also, to those that are analyzing risk v. reward, keep in mind that is really the decision of the parties making the contract. Not our decision.
    Grats if your WSO is successful, but I have a feeling it would be a mistake to split 50/50, although probably a mistake you'll only make once
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  • Especially good if you find a partner with a big, loyal list. Boom!
  • Why would you want to split the risk if you are marketing your own product, if it hits you for $40 then you would be $40 wiser and maybe your next WSO would be a whole lot better

    Failure is our greatest teacher remember, so embrace it and move forwards into being a better marketer

    It is fair to say you would expect a WSO to at least cover costs though

    All the best
    Steven
    • [ 1 ] Thanks
  • Okay...a lot of this post involves math, and it will hopefully show you why this particular type of "risk management" isn't a good idea.

    (I am using straight numbers here, so nothing like PayPal fees are taken into account, though the overall conclusion is the same)

    Let's say you have a $7 product and make 10 sales.

    If you split the cost, here is how much money you will have after each sale.

    Sale #1 -16.50
    Sale #2 -13.00
    Sale #3 -9.50
    Sale #4 -6.00
    Sale #5 -2.50
    Sale #6 +1.00 (Hooray, Sale #6 puts you in profit)
    Sale #7 +4.50
    Sale #8 +8.00
    Sale #9 +11.50
    Sale #10 +15.00

    You have made 10 sales and have a profit of $15. Your first sale that resulted in a profit gave you $1.

    Now, if you have the same product and make the same number of sales, but pay for the full $40 yourself, here's how it breaks down.

    Sale #1 -33.00
    Sale #2 -26.00
    Sale #3 -19.00
    Sale #4 -12.00
    Sale #5 -5.00
    Sale #6 +2.00 (Hooray, Sale #6 puts you in profit)
    Sale #7 +9.00
    Sale #8 +16.00
    Sale #9 +23.00
    Sale #10 +30.00

    Notice that you have made a total profit of $30 after 10 sales, and that your first profitable sale gave you $2 instead of $1.

    In this example, you haven't SAVED $20, you have LOST $15.

    And that's only for 10 measly sales of a $7 product. You stand to lose much more as sales go up, or if the product is selling at a higher price.

    The sale that brings in the profit will vary depending on the price of your WSO, BUT the sale # will always be the same whether you pay for the whole WSO or split the cost 50/50. For example, a $20 will break even at the 2nd sale and result in profit starting at the 3rd sale. (If you spent $20 on the WSO, you would make $10 profit on the 3rd sale, and $80 profit on the 10th sale. If you spent $40 on the WSO, you would make $20 profit on the 3rd sale, and $160 on the 10th sale)

    These numbers would continually scale upwards for every sale.

    The only time I would split the cost, and the profits, is if I was doing an actual partnership in creating the product. In fact, I have done several WSOs this way. Other than that, just having someone else "reduce your risk" doesn't make sense.

    Another downside I see to doing it the way described in the OP is that it brings in the failure mindset to the WSO. There must be an underlying expectation of failure for somebody to want to do this, and that expectation will come through in many unforeseen ways.

    So...with that being said, it would be foolish for somebody to "invest" the $20 because it would an almost-guaranteed failure right out of the gate.

    All the best,
    Michael
    • [ 4 ] Thanks
    • [2] replies
    • Thanks Michael Oksa, I see your point, but I am going for a large number of sales. Volume would be the key here. And I would have the product set up on a dime sale.

      Sorry but I disagree, I don't see how bringing In a partner at a 50-50 split brings In the failure mindset, In fact I believe that my partners mindset would be better knowing that If the WSO flopped they would lose only $20 Instead of 40

      Sure you make 50% less and I see where you are coming from, but I am going to go for large volume In sales, I may not get a large volume but that's the risk you take with a WSO

      And remember, when I create a WSO I am going to make sure It provides value.

      Again, thanks for your Input, much appreciated.
      • [3] replies
    • Wow........ We see wso's promising like $430 million dollars a day profit and this thread is about saving $20???

      The opportunity that we are presented with...... To target buyers of MMO products, is worth the $40....... Surely.

      If I get the OP right, the concept is save $20 but potentially share a profit of $1,000 (for example)

      Seriously, if you don't have confidence in your WSO.... Why launch it?

      Gw
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  • No offense meant whatsoever here... I seriously don't think you should be considering doing a WSO if you are afraid to lose $40.

    Let's say you really do sell just a few copies and barely break even. Ok, so you've covered your costs and learned a lot.

    And if you have a hit? Let's say at least a hundred copies sold... what did you give up to protect your twenty? Hundreds of dollars most likely.

    All I can ask is why? It makes no sense to me unless the "partner" is truly bring something worth 50% of the profits to the table, i.e. - half the creation process, an established list, affiliate connections, etc...

    I just don't get why you are talking about risk over $40. No doubt you've risked more than that on finding out whether a restaurant is good or not at some point in in your life.
    • [ 2 ] Thanks
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    • Hi, Michael D Forbes, I know It sounds crazy but I am very serious about this. Thanks for your Input.
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  • Sorry but this is a TERRIBLE idea.

    I don't even think it is allowed either. I thought for a partnership in the WSO forum the two people had to have both invested in having the actual product created. I think this investment/profit share type of deal is actually against the rules... if my memory serves me correctly?

    Regardless of that, as others have said, why would you go into things expecting to make so few sales that you are willing to give away half of your profits for $20. If you know anything about business you would know that by selling 50% of your product for $20 you are, at the same time, valuing your product at $40. Why would you do that and why would you want to sell a product that you are not confident can make more than $40.

    Even if you did go ahead with something like this, do you really not have a family member who could give you the $20 for half of the profits? Why would you be willing to give all that away to a stranger?

    All I know is if I had followed your advice in my first WSO, I would have blown over $4X,XXX for no reason. Worth it for a measly $20? I don't think so.
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    • I have to agree, this is a horrible idea. Just have a scan through warriorplus at the products and most of them have made over 1000 sales. One thing you seem to have forgotten about is also the $19 fee for a warrior plus license. I can understand your thinking but if you can not put out $59 for a wso why bother? Especially when it should make thousands. Also what happens with the buyers list you should be creating? Who owns that? It seems to me that your wso would fail purely because of junk thinking. Mate if you put out a decent product i would happily pay the whole $59 just for the buyers list. I think some serious rethinking is in order. Sorry if this seems a bit harsh
      • [2] replies
    • Sorry to add to the general feeling about your idea, but I also think this is a terrible one.

      As already stated, you are giving half your earnings for $20, valuing your whole business/offer to $40.

      Plus, what a lot of people who find themselves not successful online often have these in common :

      1 : they do not see IM as REAL business. The fact that IM requires less costs that most businesses to actually be able to generate money doesn't mean money is not needed. I agree there are some ways to make money without money, but my point is giving away half your earnings to spare $20 doesn't sound like a good idea at all.

      2 : they also don't have the right mindset. There is pretty big difference between anticipating risks which is an excellent skill to have and undervaluing one's product/idea/ability, especially for $20 buddy.

      I don't mean to sound condescending, just my 2 cents
      • [1] reply
    • Terry you seem very determined to keep pursuing this idea - why?
      Is there some part of this that you are not telling.
      By now I think everyone who has read this thread would be telling you that it is a crazy idea and the downside is huge for the sake of $20

      So my question is what is the real agenda as it just does not make financial sense in any shape of form.

      Are you expecting the "partner" to actually do any work i.e. product creation etc.

      If not I would fund the $20 everyday of the week for a 50/50 split.
    • In my opinion not the best idea to only save $20. I could see your point, but if you're only risking losing $20, your best bet is to launch it yourself. You would also have to consider the WSO terms as well.
    • Here's my 2 cents on this This sounds like a great idea if the partner was someone you hanged out with or see on a daily basis
      • [1] reply
  • Ok, I'm still relatively new here, and have never run a WSO.
    And, I don't think this has been mentioned.
    BUT, I can't see why, if you are willing to pay out 50% of all profits anyway, you would want to eliminate any OTHER affiliates.
    This seems to me that you would ultimately be shooting yourself in the foot.
    Anyone, please feel free to correct me if I have the wrong mindset here.

    Best,
    Robert
    • [ 1 ] Thanks
  • What a good way to lose 50% of your revenue for $20
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    • [2] replies

    • Actually, good point.

      OP is probably trolling (hope so).

    • I expect he was actually serious, seriously.

      I have seen him around. He seems like a decent bloke.

      Remember when you were first starting out and you sweated spending the $37 for a War Room membership and other such expenses?

      LOL I do.

      But here is the deal.

      The OP is thinking in terms of losses, not potential gains...

      I know people like that... There is a reason I don't discuss business with my wife. :p

      Now, if he had a product that was really good, he should really consider seeking out a partner in the product.

      He should seek out someone he trusts, and someone who has more experience than himself.

      Suppose he were to hook up with someone who has clout in product development. The investor may put up the entire $40 to launch, make sure the product was up to snuff, and make sure the sales copy goes without a hitch.

      And the investor would do all of this for 50% of the gross sales.

      If we were to take this approach, the cost of the WSO would drop from $40 to $0 for the person who lacks the confidence to stand on his/her own two feet.
      • [1] reply
  • What is the really big trouble by just paying the $40 and get over it? Considered the costs for launching a ClickBank product is around $1,500 to $5,000 the price for launching WSO is neat.
  • What else is the 'investor' putting up apart from the $20?

    If you are doing all the work creating a product/service, delivering it and then handling customer support then you really shouldn't be gifting someone 50% of revenues.

    Even if they are putting up $20.

    If anyone is going to try this (hope they don't) please post here and let everyone know how it went.

    -Simon
  • How about the investor invest $20, But you split the profit 90% to you, 10% to the investor. Lets say your WSO cost $10, then It will only takes 20 sales for the investor to cover his cost.

    Well, the investor isn't even doing anthing. IMO %10 is already good enough for someone who did nothing.
  • Focus making a decent quality wso - lets face it , most are very poor. Make a quality product and forget about a meagre $40 investment
  • nice idea
  • I'm with the majority here. Even with a basic risk-versus-reward analysis the numbers don't add up.

    Even with my worst-performing WSO, I was able to double my initial investment (and then some) by simply participating in this forum and giving valuable feedback / advice to others.

    For higher dollar amounts where the risk is greater compared to the potential return, it would make more sense because of the higher cash outlay, but for a small amount like $20, it just doesn't make any sense.

    Here's something else to consider: even if the WSO didn't make it's money back, there would certainly be lessons learned that would make the next WSO much better, and to me, those lessons would definitely be worth more than the initial investment. And if you managed to start building a small list that you could build upon...........see where I'm going with this?

    RoD
  • To be honest if they WSO is high quality I would rather risk the extra $20 and keep 100% of the profits myself.
    Unless of course the JV partner is brining something more to the table than $20...like a massive list.
  • The thing is, the OP is highly loss averse. Which essentially means that his expected disutility from a small loss outweighs his expected utility from a large gain in this case.
  • If you're worried about spending $40 over $20 you shouldn't be doing WSO's in the first place.

    That's my honest thoughts.

    Tim
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    • Why, the cost has nothing to do with creating a solid WSO.
      • [2] replies
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  • Sorry, I think this idea is insane. A WSO is only $40 and to give someone half or even 10% of your profits because they paid $20 of the $40 is a bad business decision unless you plan on creating crappy products.

    I know there are some awesome WSO's that don't sell for whatever reason, and in those cases you would only be out $20 instead of $40 if you did this however, I think you would lose far more money in the end to do this. $40 is a drop in the bucket and you should keep all the profits.
  • Personally, I would not take on a partner that gets 50% of the revenue for a product I worked hard to create, just to save $20 worth of risk.

    Instead, use a partner that will provide value to your project. Perhaps you are not good at sales copy, you could find a good copywriter that will write a killer sales page.

    Maybe you lack in graphics, you could find a graphics guy to do all of the work for you.

    If you are going to take on a partner, make sure he/she is adding value to your project, not just a measley twenty bucks.

    Also, if you did go this route, the JVZoo affiliate process you described is flawed. JVZoo has a JV partnership feature that allows you to automatically give a percentage of the revenue to your partner or partners (up to three).


  • no worries since they both are not making money out of it
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  • If I didn't think I was going to make a good chunk more than $40, I don't think I'd do it. Not that I have to make tens of thousands to do it, but I mean, even if I only end up making $500, I'd want to keep all the money, not half of it, so I see the difference of risking $40 versus $20 as very minimal.

    *This is all based solely on the risk of the 20/40 dollars. There might be other reasons why you SHOULD partner on a WSO, but that didn't seem to be the scope of the original poster.
    • [1] reply
    • That's the thing though, you never really know how much you are going to make. You may think you have the best Product In the world, but others may not see It that way.
  • Looking at this another way- if you see spending an extra $20. as a RISK, then what sort of WSO are you even planning to create? With this mindset, it seems that you would not be willing to RISK spending money or time, to even create a quality product. How many WSOs, information products, etc. have you purchased, to educate yourself on marketing and all the rest, to even have the ability to create a product worth purchasing?
    • [2] replies
    • I have been Involved In IM for about 8 years. And am pretty savy In that aspect.
    • You know what.... I read the OP and a lot of the replies and found myself getting angry.

      Presumably, if you are presenting a WSO, it is something of value that you yourself have MADE MONEY implementing!!

      What is the difference between $20 and $40 if the above is true?

      Frank
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  • With all due respect to the OP I understand that to some(most) people the idea of losing something is more motivating than the idea of gaining something ie. example:

    What would you prefer:

    a)To have a third arm.

    b) To NOT lose your right arm.

    In this example since we dont know first hand what the benefits of having a third arm are like it is not so appealing to anyone. In case B we all know how valuable a limb can be so we grasp onto it with all our might.

    That is the power of fear and why it moves and controls masses. we are more motivated by a loss than a gain.

    So our friend over here has the same dilemma, potentially lose $20 instead of gain 100% his profits.

    When in fact a more logical or business oriented focus should be fear of potentially losing thousands on his wso if he would give half away to his jv.
  • Sorry bt, you were clearly looking for agreement and validation. Instead, you got a bunch of Warriors doing their best to help you, but you REFUSED, flat-out r-e-f-u-s-e-d to take that help.

    You don't get it. I don't think you will ever get it, but I truly hope it eventually dawns on you.

    Get your head clear.

    Stop being negative.

    Get rid of the losing mindset.

    I hope that NOBODY is foolish enough to give you $20. I wouldn't. Why would I invest my money on someone who doesn't get it? Why would I invest on somebody who's so afraid to fail that they can't think clearly?

    If somebody gave you the $20, and then said they could get you 1,000 sales...BUT you would have to spend another $20 of your money, would you?

    Your business sense is seriously lacking, my friend, and we have done what we could to steer you in the right direction. Like I said, you weren't really looking for help, or advice, you were looking for agreement, and if that's the case...why start a thread at all?

    All the best,
    Michael
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  • AHA!!!!

    I got it figured out.

    bt mentioned that he is quite savy [sic] at internet marketing, so let's run with that. This entire thread could be a clever pre-launch drumming up of curiosity about his future WSO.

    That HAS to be it, becasue I simply can't believe the other stuff he's said.

    Well played, Sir. Well played, indeed!



    All the best,
    Michael
    • [1] reply
    • Bla bla bla, you know nothing about me, don't judge me when you know nothing about me, I appreciate all the replies on this thread. You just like to let your mouth run away with you.
      • [1] reply
  • What If your WSO Hit The Goldmind? Splitting 100k might give you a heart attack...

    I think you should wait untill you can AFFORD $40? huh :confused: to launch your BUSINESS...
    • [1] reply
    • He has repeatedly said that coming up with $40 isn't a problem. He's just more afraid of losing $20 than losing $100s or $1000s. That's logical...right? Right?

      ~Michael
  • If you're not willing to invest $40 in a WSO then you shouldn't be running one.
  • Start in your sig make $20. Run a classified for $20. Then take that money and run your WSO. No risk at all.

    George Wright
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  • Let's look at this from another angle.

    You aren't paying for SALES. You are paying for VIEWS.


    When you post a WSO, you are paying for advertisement. And trust me, that advertisement will deliver.

    You aren't risking anything. You are paying for eyeballs. And you will get eyeballs.

    Whether you make any money on those eyeballs or not is a different story.

    But ultimate, it's not a risk, it's an expense.

    In any event, folks, let him go his insane route just once. After he makes profit and see's that money go out the door, realize that this guy/girl did jack squat and made 100 or 1000+ bucks, and he gets to manage customers, write the sales page, make the product, manage the thread...he'll change his mind pretty quick.

    If not - he really is nuts.

    Rob
    • [1] reply
    • I can see why someone new here would think of this idea - don't understand how an experienced marketer would do anything but reject it after looking at the bigger picture.

      I'd say if you are going to do it - think a bit farther than $20 and look a partner who has a good mailing list for promotion of the WSO.

      I don't see it lessening risk by reducing initial cost by $20. I see it as risking hundred or thousands in profit. But that's just me....

      kay
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  • I think he will fight to the death to defend the position... even if deciding later on his own that he was wrong. My point was that it would hardly matter how much money you make, the $20 you would save is just not worth losing 50% of the sales.

    Again though, there might be some other strategic purpose to a JV for a WSO... but saving $20 is just a horrible reason to do so.
  • Personally i feel that WSO creator invests much more than $40. Hence $40 should not be a issue with quality wso creator because it has weight in gold.
  • Does anyone need $20 from me in exchange for 50% of their profits?

    Just raise your hands, I got $2K to invest.
  • I think he might be onto something....

    For Maximum Effect...Do This!

    Get Someone to pay for the whole $40 and
    give them 100% of the profits.

    All Risk Removed!
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    • [1] reply
    • I'd only give you 10% and you would have to write half of the report!
  • I would be more than happy to pay $20 to get 50% of profits.

    If anyone wants to do it PM me!
  • I would love to take that offer! If it's a great product! I would put up the entire $40 dollars! You can always know if your product will sell if you do your market research and your product, solve a problem.
  • I think if you have a solid plan and a great product you should get the shot paying the $40. Unless there is a strategic reason for a JV, the risk is minimal and the reward can be great. So in my experience risk is part of business, and that is the reason why entrepreneurs can make great incomes.
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  • I like it!

    Now...you just need a paypal account where you both put in 50 percent of the bump fees and voila, finished idea!
    • [ 1 ] Thanks
  • It really amazes me to see people struggle to make money on the internet since every single site I has ever created has always made money. I just do not have the time or spirit to keep creating them anymore. Plus I have a full time job where I work 14 hours per day and my successful sites make money automatically so I know longer need to focus on new sites but to try and enjoy life now.
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    • I think it's a terrible idea.

      You are wrong here. Absolutely wrong.

      There is a distinct formula. If you have done proper research, you will make sales. And if you are really thorough the way you should be, then you know a lot of times is not even about making money on the actual WSO. It's about how the money is made after you've gained the confidence of your audience.

      Mine too.

      That forum is filled with offers and people who should have some idea on how to make money. We are on a make money forum. If you can't even make money to post the WSO in the first place you should not be running the offer.

      And I don't want to hear any "I don't have a job" crap either. There are so many places to make a few bucks and save up on the web it's silly not to be able to scrape up an extra $20 - especially if your offer has some value and you think it will sell.



      It has every thing to do with creating a solid WSO. Why would you not create a solid WSO?

      As I mentioned above, you reduce your own risk by creating a solid WSO and back end funnel in the first place.

      You are massively shorting yourself. This statement in itself shows some lack of confidence - telling me you are not ready to run a WSO - even if someone were to front you the $20. It'd be a bigger risk for me to toss the $20 at you. The association could possibly do more damage in the future (theoretically speaking of course ).
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