The title you used sucks... and here is why...

by joe.marsh 14 replies
That is not what I want to hear from others.

Here is my situation... I have an ebook being created and we are close to release.

BUT, I have no title or sub-title...

How do you decide how to title your newly created products.

Thanks,
Joe

PS... I am serious about this so I will reward the best and most helpful Warrior with a personal copy of the book.... With PLR rights...
#main internet marketing discussion forum #sucks #title
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  • Profile picture of the author Michael Mason
    Think of something original and catchy, yet informative. Maybe have a fairly short title, but a catchy and slightly controversial subtitle. It's hard to make any suggestions since we don't know what the ebook is about. And I'm a newbie, so my advice not be too helpful anyway, lol.
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    • Profile picture of the author Kat Bartone
      Hi Joe,

      I can tell you a little about the kinds of 'triggers' in a headline that capture my interest, as a reader/prospective purchaser.

      Here are some triggers for me:

      > stuff with numbers: "The Top 10 Ways to..." , "The 7 Most Important Reasons Why..." etc.
      > branded terms that are catchy, like Kevin Riley's "Recipes" - love that.
      > Some other trigger words/phrases: "How to..." , "...Guide", "...Blueprint", etc.

      Hope this helps!

      - Kat Bartone
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  • Profile picture of the author adarwish
    What's the topic?

    If you don't want to divulge that, try taking a commonplace phrase and replace a component of it to pique interest. For example, 40-hour work week -> 4 hour work week.
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    • Profile picture of the author JeffH
      Tim Ferris said in his book that he tested a few different titles before he came up with '4 Hour Work Week '. Try a few different titles on Adwords and see which one people respond to the best.

      Jeff
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      • Profile picture of the author joe.marsh
        Great ideas...

        Everyone..

        Thanks Kat, you confirmed my thoughts there.

        adarwish, you have me thinking. I can see this being useful.

        Mike, your right. Repeating sounds does play a factor and I can see it being used by many large corps.

        Keep the ideals flowing everyone... your comments are very useful.

        Thanks,
        Joe
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        • Profile picture of the author DougBarger
          Focus on the Major BIG and ultimate benefit the person who buys your book will experience at some point in the future as a result of using the info you give them.

          Remember, it's ALL about them.

          Allen Says says (not redundant) to use the word "system" and it will allow you to charge even more for it because it's a system and you'll end up selling more of your system that way.

          Hope this helps
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          • Profile picture of the author Dave Earley
            Personally, I don't like the numbers games, nor the guides as those are all over the place. Titles that stand out, and cause me to second guess something, now that is what gets me to read. Here is an example:

            Is Your Diet Making You Fat?

            This title would make me wonder if I am wasting my time by doing something that I believe to be very helpful to me.

            BTW, I'm sure you could come up with something, you've already demonstrated your ability by the title you chose for this post. That's getting people to read. I wanted to know why my title sucked...or whatever title you were talking about. LOL

            Dave
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      • Profile picture of the author Ted Curry
        Personally I work backwards.
        Title comes first.
        Otherwise what are you basing the book on?
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        Of course that's just my opinion - I could be wrong.
        Ted.

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  • Profile picture of the author Hardi Wijaya
    Hey Joe,

    What about quoting the best inspiring paragraph of the ebook as a title?

    If you're really for PLR, you could offer realtime pdf compilation. The buyer's name and other info could be automatically included. It's instant gratification


    Hardi


    Originally Posted by joe.marsh View Post

    That is not what I want to hear from others.

    Here is my situation... I have an ebook being created and we are close to release.

    BUT, I have no title or sub-title...

    How do you decide how to title your newly created products.

    Thanks,
    Joe

    PS... I am serious about this so I will reward the best and most helpful Warrior with a personal copy of the book.... With PLR rights...
    {{ DiscussionBoard.errors[46410].message }}
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