How do you briefly explain internet marketing to someone?

19 replies
I'm in college and sometimes my friends or my roommates friends come over to my dorm and see me using Market Samurai or working on a campaign or project and they ask what am I doing. I tend to give them a long and confusing explanation about IM and the keyword research. So I'm asking how do I give a short and sweet explanation about internet marketing to someone. Also would you call it a "job"? if not, what would you call it?
#briefly #explain #internet #marketing
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    • Profile picture of the author Kierkegaard
      Internet marketing

      The action or business of promoting and selling products or services using the internet.
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      • Profile picture of the author Tyke
        First, if you're working for someone else, it's a job; if you're working for yourself, it's a business.

        As for a definition, when people ask me (including my wife!), I tell them I'm filling a need for a product or service online by hooking up the consumer with said product or service. Marketing's marketing, whether internet or not.

        Cheers,
        Ray
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        • Profile picture of the author Jonathan Joseph
          Originally Posted by Tyke View Post

          First, if you're working for someone else, it's a job; if you're working for yourself, it's a business.

          As for a definition, when people ask me (including my wife!), I tell them I'm filling a need for a product or service online by hooking up the consumer with said product or service. Marketing's marketing, whether internet or not.

          Cheers,
          Ray
          Hi there,

          I completely agree with Ray.

          What we do as Marketer's is simply fulfill a need or demand by a consumer, or business and help them grow or create their business. Whether you are promoting someone or working for yourself.

          That's it in a nutshell, keep it simple!
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          Jon

          "Success comes when people act together; failure tends to happen alone." -- Deepak Chopra

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        • Profile picture of the author Mike Hill
          Originally Posted by Tyke View Post

          First, if you're working for someone else, it's a job; if you're working for yourself, it's a business.

          Well not entirely true Ray... If you're making money on the internet when you're at your computer great... but as soon as you stop doing the work for a day or two and the money stops then you have effectively created a job for yourself.

          However, if you have systems in place so that when you walk away for a week and the money continues at the same rate then you have an effective business.
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  • Profile picture of the author CDarklock
    Originally Posted by KidCash View Post

    I tend to give them a long and confusing explanation about IM and the keyword research.
    You're checking market trends.

    That's all most people want to know.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author robie
    To promote something ( can be a digital product, physical product, services, etc ) on the internet with some tools like google keyword tool, market samurai, etc.
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  • Profile picture of the author paul_1
    I'd say "Im trying to make this laptop into an atm... so sit down, watch, and learn..."
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  • Profile picture of the author tpw
    I tell people that, "I find or create products people want to buy, then I give them a means to buy them."
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    Bill Platt, Oklahoma USA, PlattPublishing.com
    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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    • Profile picture of the author Ben Armstrong
      Tell them whatever you want. They're just going to assume it's something to do with porn anyway.
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  • Profile picture of the author rashoman
    just show them a screenshot of your massive clickbank income, you can tell them whatever you want after that
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    Affiliate links are not allowed.

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  • Profile picture of the author Michael D Forbes
    "I connect people that want to sell stuff with people that want to buy stuff"

    Satisfies all but the seriously curious.
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  • Profile picture of the author Leo M
    Easy, tell him its getting traffic to a website/product THAT'S IT!

    But yeah to explain the traffic part say there's lots of ways to do that, SEO, videos, articles, posting a wso etc etc and you go from there
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    • Profile picture of the author Mike Hill
      Originally Posted by Leo M View Post

      Easy, tell him its getting traffic to a website/product THAT'S IT!

      But yeah to explain the traffic part say there's lots of ways to do that, SEO, videos, articles posting a wso etc etc and you go from there

      Their immediate reaction would be "Yeah you're spamming people aren't you?"

      Why not be honest and say I'm making money on the internet. That's it, short and sweet. What they think from then on is their loss.
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  • Profile picture of the author JimWaller
    If you want a really simple answer, you can say, "I'm helping people." How? "Connecting them to solutions for their problems" go from there.
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  • Profile picture of the author lerxtjr
    naa, just make THEM ask the questions, like...

    Their question: "How did you get that brand new car?"
    Your answer: "I paid cash"

    Their question: "How did you get the money?"
    Your answer: "Not by selling drugs"

    Their question: "Well, c'mon tell me then, how???"
    Your answer: "Panning for gold but with a map telling me how to find the gold"

    Their question: "What the HELL are you talking about???????"
    Your answer: "Are you REALLY finally willing to let me tell you how to make money on the Internet?"
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  • Profile picture of the author satrap
    Internet marketing= making money online
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  • Profile picture of the author JOSourcing
    Banned
    My 3-word answer: Advertising stuff online.

    (Because that's really all it is.)
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