The problem is. He's a salesman that just happens to own his own business. A great salesman. But he absolutely sucks at running a business. He is disorganized, always has 50 post notes scattered all over his office. Doesn't write things down in software, doesn't organize things or batch phone calls. And he can very often act like a 5 year old making fun of people when we're trying to discuss important business things like our new ad in x magazine/newspaper.
I laughed a bit the first week I was there. Then I realized its this lack of professionalism that is the reason my boss has become so desperate. We try to explain it to him and various "friendly" ways, but he either goes straight to getting offended and it seems impossible to get the message across.
Now he's looking for an investor because he's blown so much money on horrible advertising. I have actually been preventing him from doing any more advertising so he pulled out of valpak, the clipper, etc just to save money.
I figure it would be better for someone (me) to learn how to write some decent copy before we put any more ads out again. But still, he's NOT EVEN FOCUSED on LEARNING how to WRITE BETTER ADS. Hes more focused on just spending money on so many different things and w/out a system, w/out organization, w/out tracking results... this companies bound to go into the ****ter at some point soon.
I have tried my absolute best but really. What would you vets/experts do?
Does he need like a "buisness intervention"? I've even had comments from some very professional guys saying my brother should run the business, because he has much more business common sense. I don't want to see this company fail, and just do not know how to address a problem when that problem is essentially the business owners personality.