Here's a "phenomenon" I noticed on the Net in the last time.
Some merchants that sell digital products force you to opt-in to their lists just after having ordered. In other words, you have to give them your email address in order to get the download link for the product.
This seems to be the way those people build their "list of buyers" (you know what is said - a list of buyers is more valuable than a list of subscribers). But is this correct? Is this ethical? Shouldn't they give me immediate access to the poroduct after payment?
And, if your answer to my question is "no, it's not correct", I dare follow-up with a closely related question: how should you build your "list of buyers"? Just add the customer's emails to your autoresponder, manually? Or use some software that automatically captures those emails? Which method you recommend (or use)?
Thank you for sharing your opinions on this.