Keyword in domain AND in filename? Spammy?

8 replies
I have a question for the experienced members:

If my domain is www dot mykeyword dot com, and I wanted to target mykeyword shoes, for example, should my url read:

1. www dot mykeyword dot com/shoes OR

2. www dot mykeyword dot com/mykeyword shoes <<<< this is the exact keyword I want to target

So, let's say I want to target big furry bananas, and my domain is www dot big furry dot com.

Do I:

1. www dot big furry dot com/bananas

2. www dot big furry dot com/big furry bananas

If I go with 1, will I essentially be targeting only the keyword 'shoes' or bananas, or will it target mykeyword shoes / big furry bananas?

If I go with 2, is this accepted practice or is it classed as spammy even though I am simply putting my targeted keyword phrase in the filename? I think it may look spammy though.

Thank you.
#domain #filename #keyword #spammy
  • Profile picture of the author James.N
    I think you are fine. This is no different than someone having a website with their keyword in the domain and then writing an article around that same keyword.
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    • Profile picture of the author kpcoops
      Originally Posted by quadxnet View Post

      I think you are fine. This is no different than someone having a website with their keyword in the domain and then writing an article around that same keyword.
      I don't see that as the same thing. An article is an article, but I'm talking about actually adding a page with the same keyword as the main domain. I'm referring to the URL, which I think is a different scenario to writing articles about keywords.

      Thank you.
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  • Profile picture of the author joseph7384
    [DELETED]
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    • Profile picture of the author kpcoops
      Originally Posted by joseph7384 View Post

      You would want to target a specific shoe because shoe is to broad of a key word.

      Below is an example.

      Shoes > Broad keyword
      Nike shoes > specific keyword
      Nike running shoes > niche keyword
      nike 2011 Air Max woman's running shoes > micro niche
      Yes, thank you. Good advice. But, that wasn't my question. My question related to the domain name and the filename. Could you perhaps re-read the initial post and let me know your opinion?

      Another question - would you buy an EMD for the micro niche "nike 2011 Air Max woman's running shoes" or would you simply write a page and tag it to an authority site about nike running shoes?

      Thank you.
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  • Profile picture of the author manny1
    I routinely use my keywords in domain names, then use a folder with it in, followed by an extension.

    Example: bigfurrybananas.com/big-furry-bananas/bigfurrybananas.htm

    In that example, assuming I had done everything else right, anyone searching "big furry bananas" would find me on page one.

    If it is a trademarked word, I would use it in a folder ideally over a domain.

    Example: runningshoes.com/nike/nike-sneakers.htm

    Spammy? Maybe a little, but it feeds the kids. :p
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  • Profile picture of the author John Romaine
    You should be doing what makes sense, not, what you think you might need to do.

    And that should mean, using categories to organise the content on your site.

    For eg...

    runningshoes.com/nike/

    (then put all of your pages that fit into this category within this folder)

    This might be ...

    runningshoes.com/nike/nike-basketball-shoes.html
    runningshoes.com/nike/nike-golf-shoes.html
    runningshoes.com/nike/nike-boxing-shoes.html

    then simply repeat for your other categories...

    bigfurry.com/puma/
    bigfurry.com/asics/
    bigfurry.com/converse/
    bigfurry.com/reebok/

    ...etc etc etc
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