Should I sell my website that's making $1,400/month?

by msafi
50 replies
Hi there,

I have a website that has been making an average of $1,270 over the past 6 months and an average of $1,059 over the past 12 months. For the last two months, though, it's made $1,400/month and I think this trend will continue for several more months.

This is completely on autopilot from AdSense and affiliate sales. I haven't added anything new to the website in over 12 months, and I stopped moderating comments a few months ago. It really doesn't require any time or effort from me to pocket the revenue that it brings. But I'm not sure how much longer this will keep up, as I continue to neglect and ignore the site like this. 12 more months? 2 years? Longer? The niche isn't very competitive. Other sites in the niche are pretty bad. The reason I don't wanna work on the site anymore is because I have other things to do. Things that I enjoy.

The website focuses on Dubai, United Arab Emirates, so it's not easy to find a buyer at a decent price as it would be for a US-based site. However, I was offered $30K for it. But I'm not sure I should sell it, I don't really need the cash, but if I can get $38K or more for it, then it's worth it I think.

Any opinions on this?
#400 or month #making #sell #website
  • Profile picture of the author Aromo
    I think $30K is a good offer for that website. Especially if you do not want to care about it. Have you tried Flippa? There you can sell the website for a good price.
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    • Profile picture of the author zharfan
      Originally Posted by Aromo View Post

      I think $30K is a good offer for that website. Especially if you do not want to care about it. Have you tried Flippa? There you can sell the website for a good price.
      flippa is the best place to sell website like this website
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  • Profile picture of the author chaoslinker007
    i think you can sell it in 35k without doubt.
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  • Profile picture of the author iuditg
    Try doing a auction on flippa and see what kind of offers you get for that site. If any offer interests you then you can consider selling it.

    Since you are averaging around $1000-$1400. You can easily sell your site for anything around $12k-18k. If you get lucky you might get some great deals
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    • Profile picture of the author JeremiahSay
      Originally Posted by iuditg View Post

      Try doing a auction on flippa and see what kind of offers you get for that site. If any offer interests you then you can consider selling it.

      Since you are averaging around $1000-$1400. You can easily sell your site for anything around $12k-18k. If you get lucky you might get some great deals
      12k - 18k? man, people are offering 30k and he's not even selling.. he's looking for at least 38k.. hahaha..

      But seriously, I don't know man, i think 30k should already be a damn good offer, you should have sell it.. if wanna look for anything higher - spend a mere $20 and have it listed on flippa.. hopefully you'll get a nice price over there..

      I'm just saying,
      Jeremiah
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  • Profile picture of the author Gaston Wolf
    A 30 k offer for such a website is great. Take that money and use some of it to invest in new products, if you've successfully created a good website that makes 1400 a month, use the 30k to create 5 of those websites and sit back and relax
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  • Profile picture of the author Deepak Media
    Originally Posted by msafi View Post

    Hi there,

    I have a website that has been making an average of $1,270 over the past 6 months and an average of $1,059 over the past 12 months. For the last two months, though, it's made $1,400/month and I think this trend will continue for several more months.

    This is completely on autopilot from AdSense and affiliate sales. I haven't added anything new to the website in over 12 months, and I stopped moderating comments a few months ago. It really doesn't require any time or effort from me to pocket the revenue that it brings. But I'm not sure how much longer this will keep up, as I continue to neglect and ignore the site like this. 12 more months? 2 years? Longer? The niche isn't very competitive. Other sites in the niche are pretty bad. The reason I don't wanna work on the site anymore is because I have other things to do. Things that I enjoy.

    The website focuses on Dubai, United Arab Emirates, so it's not easy to find a buyer at a decent price as it would be for a US-based site. However, I was offered $30K for it. But I'm not sure I should sell it, I don't really need the cash, but if I can get $38K or more for it, then it's worth it I think.

    Any opinions on this?
    I would sell it.

    Though you aren't spending time working on it, you are obviously spending a lot of time thinking about it. It's like an open app consuming ur ram and cpu and reducing your overall performance.

    Though you are not consciously thinking about it, it's an open loop. Once in a while u would want to check how much it made etc.

    If you have lost the love for a project and if it is going to be a train wreck... Have an exit strategy. More than the money you are going to get its the time that is going to be freed up that is more valuable than the $30 k.

    If you decide to sell the site based on my thoughts, I would like to know. Pm me.
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  • Profile picture of the author Wide
    1400/mo, 30k offer.

    You have two options in my mind: Sell or Expand.

    A 30k offer is ~22 months profit which is great. If you choose not to sell, then you should pay someone to keep updating the website with new relevant content - specially if you have no interest in the website anymore.
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  • Profile picture of the author msafi
    Yeah, I've tried Flippa. That's where I got $30K. It wasn't a bid (the minimum bid was set at $35K), it was in PM after due diligence.

    I'm not greedy or anything. But think about the numbers. If I keep the site for two more years, it would have brought $30K in revenue, and then I could sell it for another $30K. So, I gain $60K in two years instead of only $30K in those two years.

    @joesh7384 & @wide, I like how you think. I think I might go this route. Can I cancel a Flippa auction after it gets a bid but before the end of the auction?

    @chaoslinker007, you seem so confident, why's that?

    @Deepak Media, I think more about the site now because I'm trying to sell it. Usually, I get so busy with other things, I only check the AdSense revenue once every few days. But yes, if you wanna look at it from a Buddhist perspective, I would be more mentally free without the site, but I'm not gonna sell at a loss to achieve nirvana.
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    • Profile picture of the author JForsberg
      Originally Posted by msafi View Post

      Yeah, I've tried Flippa. That's where I got $30K. It wasn't a bid (the minimum bid was set at $35K), it was in PM after due diligence.

      I'm not greedy or anything. But think about the numbers. If I keep the site for two more years, it would have brought $30K in revenue, and then I could sell it for another $30K. So, I gain $60K in two years instead of only $30K in those two years.

      @joesh7384 & @wide, I like how you think. I think I might go this route. Can I cancel a Flippa auction after it gets a bid but before the end of the auction?

      @chaoslinker007, you seem so confident, why's that?

      @Deepak Media, I think more about the site now because I'm trying to sell it. Usually, I get so busy with other things, I only check the AdSense revenue once every few days. But yes, if you wanna look at it from a Buddhist perspective, I would be more mentally free without the site, but I'm not gonna sell at a loss to achieve nirvana.
      As stated above by another person, buy some articles and put up over time. It'll take a slightly bit more time than ignoring it totally, but who knows, more content may bring even more traffic = even more money.
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    • Profile picture of the author dchen88
      Originally Posted by msafi View Post

      I'm not greedy or anything. But think about the numbers. If I keep the site for two more years, it would have brought $30K in revenue, and then I could sell it for another $30K. So, I gain $60K in two years instead of only $30K in those two years.
      Yes this is correct, but you're looking at it wrong. You have to look at your opportunity cost as well.e You can use the 30k to reinvest in expanding your business You can be creating more than 60k in value within 2 years with the 30k.

      However, if you don't need the capital, then you can keep it and expand.
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    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by msafi View Post

      Yeah, I've tried Flippa. That's where I got $30K. It wasn't a bid (the minimum bid was set at $35K), it was in PM after due diligence.

      I'm not greedy or anything. But think about the numbers. If I keep the site for two more years, it would have brought $30K in revenue, and then I could sell it for another $30K. So, I gain $60K in two years instead of only $30K in those two years.
      Or you lose ... site revenues go up and they go down. You have no way of knowing which it will be. Changes in Google and other factors could cause revenue loss or gain.

      30K is considerably more than the normal multiplier on Flippa. It's a good price. But if you want to keep it and continue making revenue and then selling it, that's what you should do. With some work, you may even be able to increase the current revenue.
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    • Profile picture of the author sqnwk
      Originally Posted by msafi View Post

      Yeah, I've tried Flippa. That's where I got $30K. It wasn't a bid (the minimum bid was set at $35K), it was in PM after due diligence.

      I'm not greedy or anything. But think about the numbers. If I keep the site for two more years, it would have brought $30K in revenue, and then I could sell it for another $30K. So, I gain $60K in two years instead of only $30K in those two years.

      @joesh7384 & @wide, I like how you think. I think I might go this route. Can I cancel a Flippa auction after it gets a bid but before the end of the auction?

      @chaoslinker007, you seem so confident, why's that?

      @Deepak Media, I think more about the site now because I'm trying to sell it. Usually, I get so busy with other things, I only check the AdSense revenue once every few days. But yes, if you wanna look at it from a Buddhist perspective, I would be more mentally free without the site, but I'm not gonna sell at a loss to achieve nirvana.
      That's one way to look at it, I'm assuming that you get the majority of your traffic from google? Assuming that you do what if they change their algo and your rankings drop? You may be hard pressed to get even $15K. Your call but $30 now is hard to pass up considering that you don't know what the future will bring to your site
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  • Profile picture of the author kbs
    Pardon my french, but why the hell would you sell a website that's making $1400/month on auto pilot?

    That $$$ could go to so many other things like a mortgage, car, vacations, debt. etc...

    Don't sell it, rinse and repeat my friend.

    kbs
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  • Profile picture of the author lukem
    Depends on your circumstances, do you need cash for another project etc. If not then hold and treat the website as an asset. Anything producing profit should be kept (please take a look at a great book called Rich Dad, Poor Dad)
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    • Profile picture of the author Kay King
      Why are you thinking of selling it? If it's truly on auto-pilot - or if I could hire minimal maintenance done...I wouldn't sell it unless I needed the money to invest in something else.

      The limitation on area will have some effect on sales price - but it might only mean waiting to find the right buyer.

      The only question is the adsense on the site - if you are doing anything (other projects) that might risk that adsense account, sell the site now while it's earning. If you aren't, another year or two of steadily increasing income could increase the selling price substantially.

      kay
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    • Profile picture of the author DWolfe
      So you make about 15,240 a year. If the site continues that for 5 years you will have banked 76,200. If you do not need to sell it, I would keep it. Amazing how quick people want the instant cash. I would look at the long term and not sell it. Also find someone to do the site maintance for you if you do not want to put the time in.
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  • Profile picture of the author Mike Hill
    Originally Posted by Chris Kent View Post

    Sounds like you're being greedy to me. Unless there's some other killer value you're not telling us about such as a very good domain name, for example.

    Greedy? Why, because he wants to get as much money out of something he built?

    You probably think that rich people are greedy too? Hell, they worked their butts off, risked everything they had and you call that greedy?

    I call that entrepreneurship... Who's the one staying up late every night working, who's the one making sacrifices? Who's the one working and busting their ass?

    Wealth comes from hard work and their is no room for people who think that's being greedy. Do you think since he is so greedy that he should give you some? Are you waiting for a handout or are you waiting to say it's all a SCAM because you can't do it?

    We all have the same amount of time in a day ... the way you choose to spend it is your choice. If you are not wealthy and others are then who's fault is that, people being greedy or your own lack of action taking?

    Man, I hate that word "GREEDY" because the people who use it are too selfish to make any sacrifices that could manifest into something bigger and they are too blind to see it. They would rather blame everything else around them. They blame the Government, they blame their boss, they blame everyone but themselves.

    Take some friken responsibility, admit it and work to changing your situation, whatever it may be but to sit here and call someone GREEDY because of their hard work is shameful.
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    • Profile picture of the author robie
      Originally Posted by Mike Hill View Post

      Greedy? Why, because he wants to get as much money out of something he built?

      You probably think that rich people are greedy too? Hell, they worked their butts off, risked everything they had and you call that greedy?

      I call that entrepreneurship... Who's the one staying up late every night working, who's the one making sacrifices? Who's the one working and busting their ass?

      Wealth comes from hard work and their is no room for people who think that's being greedy. Do you think since he is so greedy that he should give you some? Are you waiting for a handout or are you waiting to say it's all a SCAM because you can't do it?

      We all have the same amount of time in a day ... the way you choose to spend it is your choice. If you are not wealthy and others are then who's fault is that, people being greedy or your own lack of action taking?

      Man, I hate that word "GREEDY" because the people who use it are too selfish to make any sacrifices that could manifest into something bigger and they are too blind to see it. They would rather blame everything else around them. They blame the Government, they blame their boss, they blame everyone but themselves.

      Take some friken responsibility, admit it and work to changing your situation, whatever it may be but to sit here and call someone GREEDY because of their hard work is shameful.
      Nice post, Mike
      I know there is a "WSO of The Day."
      I think Warriorforum should consider "Post of The Day."

      They risk everything to achieve their goals, and that is not greedy.
      It's Sacrifice.

      By the way, if I have a website that could generate passive income $1400 / month, I wouldn't sell it. I will expand and stick with it. but if you still want to sell it, $30k is good enough.
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  • Profile picture of the author msafi
    You guys have convinced me. I'll hire someone to blog on it for like $200/month or something, and I'll just work on its web development and management, which is fun for me. I'll discuss this with my wife and will probably take down the Flippa auction later. Thanks!
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  • Profile picture of the author Marhelper
    If the long term prognosis is good then hold on to it ... why not?
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  • Profile picture of the author Steveday8
    I agree holding on to it for a little while longer with someone adding a blog or two for you a few times a month may even up your income on it then you may be able to make that amount in a year with it... then sell it for twice the price haha
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  • Profile picture of the author Tadresources
    I think $30K is more than fair, especially since you don't really seem to be too personally attached to it, but I also think the suggestion to hire on a blogger and keep developing it is great too. Personally, I would choose the later and keep on with it, since at this point it isn't a massive amount of work on your part.

    Good Luck with whatever avenue you choose to take!
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  • Profile picture of the author vivi62
    I would sell or outsource the improvement and upkeep of the site to someone and it might make $3000 a month in a few months.
    Regards
    vivi62
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  • Profile picture of the author celente
    yes, why not build up the traffic and list and sell it for triple. Sounds like you have a good thing going, I would do these few things and try to get it to sell for 80k - 100k

    Good luck.
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  • Profile picture of the author icegin
    It's ultimately your choice. If you get a decent offer for it, go ahead. Otherwise you can always look at expanding and increasing the monthly income it receives -- you always have the option of selling it at a higher price in the future.
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  • Profile picture of the author jolarry
    Currently 30k might be a good offer, it's 2 years.
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  • Profile picture of the author Sitestomp
    Do what others are suggesting.

    Pay for a bit of content and update the site a little every month. If it's making $1.4k/mo now, why not try to grow it? That's what I would be doing.
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  • Profile picture of the author NACAdam
    I would if I thought I could re invest the money into something that would yet in turn generate more money in less time or was a better long term investment ...If the decision is expand then YES do it
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  • Profile picture of the author paul_1
    $30K is a good money already. If you don't have plans and interest in maintaining such website then it would be best to sell it now - the price is just right. You might regret if the value decreases in the following months because you don't care about it anymore.
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  • Profile picture of the author Randall Magwood
    You sound like one of those first time home buyers on HGTV. $30k isn't too far from $38k... i would have taken the $30k and called it a day, then focus on the things that make you happy.
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  • Originally Posted by msafi View Post


    This is completely on autopilot from AdSense and affiliate sales.
    I personally would hang on to this site. If it's hands off then it is a nice source of income each month which you can use to re-invest into your IM business.

    That kind of money would open doors to some quality coaching in a different business mode like CPA, or could be used on new tools, services or for outsourcing tasks etc.

    My theory is that once you are making a consistent $1,000 or more online each month, then it just becomes a case of using that money to scale it up big time!
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  • Profile picture of the author Usmile
    Well, the decision will be also up to you. If selling the website means a lot to you then go for it but you have a second thought of selling it then think twice.
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  • Profile picture of the author positivemagic
    $1400/month is residual income. Don't sell. Financial freedom is the amount of months you get income 'without working' and live on. Build other sites like this and live your lifestyle the way you want. Enjoy it my friend. You have arrived!
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  • Profile picture of the author moretweeple
    Definately don't sell it. Stick with it until it is making the big bucks. Then reevaluate selling.
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  • Profile picture of the author carlhenson
    I think your main concern is whether it will still be earning in the future. So, if that is the case then I suggest that you take an offer that is greater than or equal to $30k. That is a large sum of money and with it you can create new sites that you can sell again.
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  • Profile picture of the author Michael Ten
    IMO, only sell it if you are offered something obscene that you cannot refuse, other wise, IMO, scale it up!
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  • Profile picture of the author surferchris
    I honestly think you should keep the site running, it is obviously a profitable site with not much competition. Reevaluate probably after a few more months.
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  • Profile picture of the author sbucciarel
    Banned
    If someone offered me $30K for it, I'd take the money and run.
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  • Profile picture of the author Thomas Smale
    Sell it.

    Someone is offering you a price way above normal market value, so take your emotions out of it and sell. Most of the people telling you not to sell have probably never had a site making $1.4k a month - so are not really in a position to advise what to do with it.

    Two years is a long time on the internet so a lot can change. Invest the capital into projects that are more profitable.
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  • Profile picture of the author HappyLuke
    Yes, for 24 times earnings. Then go out and do it again.
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  • Profile picture of the author LegitIncomes
    Originally Posted by msafi View Post

    Hi there,

    I have a website that has been making an average of $1,270 over the past 6 months and an average of $1,059 over the past 12 months. For the last two months, though, it's made $1,400/month and I think this trend will continue for several more months.

    This is completely on autopilot from AdSense and affiliate sales. I haven't added anything new to the website in over 12 months, and I stopped moderating comments a few months ago. It really doesn't require any time or effort from me to pocket the revenue that it brings. But I'm not sure how much longer this will keep up, as I continue to neglect and ignore the site like this. 12 more months? 2 years? Longer? The niche isn't very competitive. Other sites in the niche are pretty bad. The reason I don't wanna work on the site anymore is because I have other things to do. Things that I enjoy.

    The website focuses on Dubai, United Arab Emirates, so it's not easy to find a buyer at a decent price as it would be for a US-based site. However, I was offered $30K for it. But I'm not sure I should sell it, I don't really need the cash, but if I can get $38K or more for it, then it's worth it I think.

    Any opinions on this?
    Heck, one of my sites is averaging $1,600/month over the last 9-months, so that's close to what your site is earning....if someone offered me $30k (or even $20k), I'd immediately take it and then reinvest that back into my own business.

    TAKE THE $30K. TAKE IT NOW!
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    • Profile picture of the author Birdi
      dude if i were you i would try and get some more revenue from the site, scale it up a bit more and see if you can get the site to produce a maximum revenue $3000 then see what people would be willing to pay for the site on flippa.

      dont be greedy, but think of it as a real estate that people would want to buy from you at a good price, so far 30K is a good price... but scale it up more to generate some more revenue like i mentioned above then see

      birdi
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  • Profile picture of the author jeffster
    30K sounds like a great offer, unless you plan on expanding the site to make it even more valuable...
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  • Profile picture of the author josephseeley
    It would depend on how you built the site. If it's quality through and through, hold it. If it's a MFA you were throwing BMR links at to get it to rank... SELL!
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  • Profile picture of the author Jason Zalesky
    Well if you dont need the cash then why are you not outsourcing someone to post a few articles each month and to do some small SEO. You could spend about 125 a month on it and it would probably grow to even a larger income. Then once its more established if you want to rid of it then you could possibly get even more.
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