I have seen a couple of presentations and even got a couple of emails about using this tactic to get sales or sign ups buying solo mailings to the list of other people. Is this still a good tatic to use are is it out dated?
The other tatic was to buy solo mailings to ezines that have mailing list.
It's suggested because McCauley Culkin was relatively unknown in Hollywood at the time he did not negotiate residual income for future reruns of the classic movie. Interesting enough he retired ...