Hey all My website AllRound Invoice - small business invoice software has been up for a few years now. at the moment there is around 500 unique visitors/month and 1500 downloads/month
Considerations before creating an affiliate program for my software products.
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Hey all
My website AllRound Invoice - small business invoice software has been up for a few years now. at the moment there is around 500 unique visitors/month and 1500 downloads/month
My advertising consists of uploading PAD-files to various software download sites. this is why there are a lot more downloads than visitors.
Now for the sad news. I see almost no conversion. only around 150 sales total.
This is why I have been considering a number of things.
1. Do a complete redesign of the website, in order to increase conversion rates
2. focus on the web copy already on the existing website. all of which is my own writing and probably not the greatest.
3. joining an affiliate network (perhaps shareasale) but normally I would think my offer of 30-50% affiliate deal would be completely meaningless if I am unable to improve conversion.
4. just let it be and find another product to advertise. a lot of my business have disappeared since the introduction of cloud computing services and mobile apps etc. I still believe that my product is vastly better at the price than any solution available, but it does look a bit outdated and it is stand alone software made for windows only.
Does anyone have a few words of wisdom for me on this subject, or are you able to point me in the right direction as to who would be knowledgeable in my area?
Any help would be greatly appreciated.
Sincerely Henrik Poulsen
My website AllRound Invoice - small business invoice software has been up for a few years now. at the moment there is around 500 unique visitors/month and 1500 downloads/month
My advertising consists of uploading PAD-files to various software download sites. this is why there are a lot more downloads than visitors.
Now for the sad news. I see almost no conversion. only around 150 sales total.
This is why I have been considering a number of things.
1. Do a complete redesign of the website, in order to increase conversion rates
2. focus on the web copy already on the existing website. all of which is my own writing and probably not the greatest.
3. joining an affiliate network (perhaps shareasale) but normally I would think my offer of 30-50% affiliate deal would be completely meaningless if I am unable to improve conversion.
4. just let it be and find another product to advertise. a lot of my business have disappeared since the introduction of cloud computing services and mobile apps etc. I still believe that my product is vastly better at the price than any solution available, but it does look a bit outdated and it is stand alone software made for windows only.
Does anyone have a few words of wisdom for me on this subject, or are you able to point me in the right direction as to who would be knowledgeable in my area?
Any help would be greatly appreciated.
Sincerely Henrik Poulsen
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