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Starting my own PLR store

by sidcandid
38 replies
I am planning to start my own PLR store. I plan on launching the site late April or early May. How many article packs should I have at the time of launch. I plan on releasing one new article pack every week once its launched. I would like your opinion on whether PLR article packs with 5 articles or with 10 articles do well.
#plr #starting #store
  • Profile picture of the author TiffanyLambert
    I launched mine with a "Coming Soon" sign - zero packs on it. Started building a list.

    Why?

    Having very few pack doesn't make you look amateurish - it makes visitors feel like they've discovered a little used site, which is a BOON for many PLR buyers - less competition.

    I would whip up 3 samples to give away as a list incentive - one article on health, one on wealth, and one on relationships (the big 3).

    Tiff
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  • Profile picture of the author AmandaT
    When I started my store I had a freebie pack and I had just written one pack. I started advertising and building a list so I would have people to advertise my new packs to.
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  • Profile picture of the author Ross Cohen
    I agree with Tiffany as well - sound advice. Focus on quality, give reason to be a regular buyer, and tailor your services (in your case, articles) to your customers needs. Keep them in mind throughout all of your offerings, and expand and grow from there.
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    • Profile picture of the author Doug Wakefield
      I started with one pack (that I no longer sell.)

      My packs tend to run anywhere from 5 articles to 25. I tend to break the larger packs down into smaller purchases, though I would probably do just as well with the large pack too. I have a few 7 packs that I put up, as well. Those were meant to be 10 packs, but I lost steam on writing and put them up instead of letting them rot.
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      • Profile picture of the author Social Media Ava
        I'm in the same boat. My PLR site has materialized over the last 3 weeks. I work full-time and I'm writing constantly outside of work. As I complete the packs and they are edited, I put them up. I've got my list form there already. This week, I'll be working on my freebie.

        Once I get 10+ packs and all the kinks are ironed out, I want to do a launch mainly in the for of a WSO. I've made one sale already, so things are going well. Thanks Warrior...whoever you are.

        I decided on 5-article packs because I didn't want to lose momentum. I can always do larger packs later. As I've been working, more titles have sometimes materialized about a certain topic. I just throw those in as a free bonus with their corresponding pack.

        I'm just going with the flow. I'd rather offer more topics than a few packs of a large number of articles. It's one of those things you have to forge your own way to an extent. I've read a lot of info from the experts, but my plan is unique.

        BEST OF LUCK! It's nice to see someone in the same place.
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  • Profile picture of the author eastwest97
    It's nice to know other folks are at the same place as me...in my journey to open a PLR store. I too work full-time so it's all about the baby steps for me but like Tiffany and so many others have stated...having just one pack or no packs at all IS ok! The main thing is to get going, get a freebie out there and build the list!

    Thanks Sid for starting this thread. And thanks to everyone's input...it is really appreciated!
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  • Profile picture of the author Sheryl Polomka
    I just wanted to chime in on the question regarding 5 article packs or 10 article packs. I usually do 10 articles per pack but have recently added a few 5 article or 7 article packs. I have to admit, I think my 10 article packs have always sold better than what the smaller packs have.

    There is no harm in doing both though, there may be some topics where you struggle to write 10 articles because it doesn't interest you or you feel like you're starting to repeat yourself - then those topics just do 5 articles. When you have topics that are in high demand or are easy to write about, then do 10 articles.
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  • Profile picture of the author Leo Wadsworth
    I would think you would do better with 10 article packs -- confined to a single significant niche. If you are just doing "PLR" you're up against sites with thousands of products. Heck, I just downloaded 38 Gigs from a free site, and it has a ton of completely unrestricted PLR.

    Concentrate on focused topic and solid quality. Go too broad on either, and you may be a non-player.

    And when I suggest a focused topic - I'm of course NOT recommending anything related to internet marketing, etc. You'll want to reach out to folks who have never heard of PLR.

    (of course, always remember that free advice is worth exactly what you paid for it. )

    -lee-
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  • Profile picture of the author theebookcavern
    Hey sidcandid - I'd definitely agree with most of the comments on this thread and say just go for it. You don't need a set number of packs to launch. Just get the site online as soon as you can. The longer it's offline, the more potential sales you are missing out on.

    I've never done 5 packs of articles so I can't comment on whether 5 packs or 10 packs are more effective. However, I would recommend that you don't just stick to article packs. There's a big PLR market for ebooks and autoresponder emails. By sticking with just article packs you will be missing out on these customers.

    Tom
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  • Profile picture of the author TiffanyLambert
    Talk about pack size - well, you know what they say - it's not the size of the plr pack it's the quality and topic.

    I sell tons of 5 packs, a boatload of 57 packs, eBooks, blog posts, autoresponders, short reports, even keyword lists - etc. You can't go wrong if you pick the right topics and write well!

    The other elements won't matter as much.

    Health is a biggie. "Make money" is a biggie. Pets and relationships are biggies.
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  • Profile picture of the author Ross Cohen
    I think flexibility is key too. People don't want to be forced to receive specific "packs" of articles - as in, if they have tons of random oddities included, only part of which would be used. "A la carte", at least for myself, is preferred... that way I can pick and choose what I will make the best use of and not simply be burdened by more storage used in my hard drive.
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  • Profile picture of the author misha7878
    There are plenty of free PLR products or pirated ones. Selling them is very difficult.
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    • Profile picture of the author TiffanyLambert
      Originally Posted by misha7878 View Post

      There are plenty of free PLR products or pirated ones. Selling them is very difficult.
      LOL

      Sorry had to snicker at this. It's not difficult - at all.

      It's one of the only IM business models I know of where a big sales letter isn't necessary - or wanted. Just quality and niche attention and you're good to go.
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      • Profile picture of the author Doug Wakefield
        Writing sales letters for PLR is really easy.

        Pack Title
        article 1 name - word count
        article 2 name - count
        article 3 name - count
        ...

        cost - $XX

        (insert buy buttons)

        hardest part is really staying active with promoting your store. I had my store doing a few hundred a month when I was active here and on other forums. It has tailed off to about $50 a month without doing anything else. While it is still passive, you do need to take some time to promote yourself.

        I have also made it a point to email my list more often. If I don't have a pack for sale I find, or create, content for my list. Tiffany gave me some list content last week on these forums. There is another post here going around if I need something later on.
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        • Profile picture of the author Social Media Ava
          Originally Posted by Doug Wakefield View Post

          Writing sales letters for PLR is really easy.

          Pack Title
          article 1 name - word count
          article 2 name - count
          article 3 name - count
          ...

          cost -

          (insert buy buttons)
          This made me chuckle. This is exactly what my PLR pages look like. Considering I've sold from my site and haven't even officially launched it yet, I'd say PLR is not going to be a difficult sale.
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    • Profile picture of the author Sandra Martinez
      Originally Posted by misha7878 View Post

      There are plenty of free PLR products or pirated ones. Selling them is very difficult.
      I second Tiff here, to sell plr is not more difficult than selling service as a writer. You need to build a reputation and create a pool of clients.
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    • Profile picture of the author AmandaT
      Originally Posted by misha7878 View Post

      There are plenty of free PLR products or pirated ones. Selling them is very difficult.
      Most of that free and pirated stuff is so overused or low quality that people just don't find any reason to use it.

      There will always be a place for high quality PLR and it is actually much easier to sell than many other products.

      I have a MUCH easier time selling PLR than, for example, my list building ebook.
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  • Profile picture of the author lstoops
    Hey Sid! I started off here on the WF...I think it was one pack and then saw the potential and kept creating more. You don't need a PLR store right away to get started.
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  • Profile picture of the author Ruth P
    Ditto to what people have said above.

    There's no "magic number" for launching that PLR store. I initially put an opt in form on my page and started building my list from people I knew in forums. I then launched a free WSO which gave me a good number of subscribers, and I only had around 10 PLR packs on my site.

    The key is to just start. Start releasing PLR, and start building your list *today*. When you have that list, no matter how small it is, remember to email them on a regular basis and those first few subscribers can become your first regular customers. This is literally how I built my PLR business to a full time income - sounds simple but it's all about consistent work.
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    • Profile picture of the author stafford
      All great advice here. I started announcing and promoting my store when I only had two packs ready. I now have over 20 packs and keep adding to it.

      PLR is pretty much a snowball business. It starts small and builds as it goes. So, even if you get 20 packs ready and aren't seeing consistent sales---DO NOT quit! Keep at it. Give it plenty of time to grow. It could take months to get it off the ground like you want.
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      • Profile picture of the author Jay Campbell
        Thanks to everyone who posted the great replies in this thread, especially those relating stories of starting up their store with zero, one, and two packs. It was really motivating as I was planning not to start up a WSO or link my store in my signature until it had at least ten packs and everything was "perfect."

        Instead I have gone ahead and started adding packs to my site and JVzoo as they have been completed and now there are 5 packs, and I just submitted a WSO to the WSO forum for approval tonight. The site is still in progress, and more packs will continue to be added, but it feels like I am making progress.

        Thanks again.
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        • Profile picture of the author sidcandid
          Originally Posted by Jay Campbell View Post

          Thanks to everyone who posted the great replies in this thread, especially those relating stories of starting up their store with zero, one, and two packs. It was really motivating as I was planning not to start up a WSO or link my store in my signature until it had at least ten packs and everything was "perfect."

          Instead I have gone ahead and started adding packs to my site and JVzoo as they have been completed and now there are 5 packs, and I just submitted a WSO to the WSO forum for approval tonight. The site is still in progress, and more packs will continue to be added, but it feels like I am making progress.

          Thanks again.
          Hey Jay,
          This thread is certainly beneficial and motivational for anyone planning to start their own PLR store or still working on growing it. I really like your strategy of working on your PLR store. I wish you all success with your WSO and also with your PLR store.
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    • Profile picture of the author stafford
      Originally Posted by Ruth P View Post

      Ditto to what people have said above.

      There's no "magic number" for launching that PLR store. I initially put an opt in form on my page and started building my list from people I knew in forums. I then launched a free WSO which gave me a good number of subscribers, and I only had around 10 PLR packs on my site.

      The key is to just start. Start releasing PLR, and start building your list *today*. When you have that list, no matter how small it is, remember to email them on a regular basis and those first few subscribers can become your first regular customers. This is literally how I built my PLR business to a full time income - sounds simple but it's all about consistent work.
      This is so true, Ruth.
      Kevin Costner lied to us with that phrase, "If you build it, they will come."

      It doesn't happen quite that way. You have to be consistent and you have to get the word out.
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  • Profile picture of the author Beverley Boorer
    I've had my plr store up for two months and have 25 packs on it now - and I haven't sold one of them yet. There is health plr, pets plr and many other topics.
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    • Profile picture of the author sidcandid
      Originally Posted by Beverley Boorer View Post

      I've had my plr store up for two months and have 25 packs on it now - and I haven't sold one of them yet. There is health plr, pets plr and many other topics.
      Hi Beverly,
      I think you should promote your pack and try to get some affiliates. You have 25 packs up so you have a lot of quality PLR to offer. I am sure you would soon start making consistent sales.
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    • Profile picture of the author AmandaT
      Originally Posted by Beverley Boorer View Post

      I've had my plr store up for two months and have 25 packs on it now - and I haven't sold one of them yet. There is health plr, pets plr and many other topics.
      Adding a link to your signature would probably help. I get a lot of traffic to my shop from WF alone!
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    • Profile picture of the author Mena Jo
      Originally Posted by Beverley Boorer View Post

      I've had my plr store up for two months and have 25 packs on it now - and I haven't sold one of them yet. There is health plr, pets plr and many other topics.
      Hi Beverley

      Do you mind me asking how you are currently promoting your store? It seems from what the guys say here that WF is a great place market your products.

      Also you could look to promote your store offline too. I recently attended a networking event for people new to IM and out of 200 people only a handful knew what PLR was. People seemed pretty interested after learning a bit more about it. Getting people like these onto your list would be like harvesting gold dust, I should imagine.
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  • Profile picture of the author luckystepho
    Hi Sid, I only had a couple of packs before promoting my store too, you could try putting together packs/ reports etc and offering them as a WSO to get you started.

    It is a good idea to get an opt in form on your site to start building a list, you could have an option for them to suggest a PLR topic- this will enable you to build up a list of topics that people want to buy.
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    • Profile picture of the author Mena Jo
      Btw Sid, well done you for cracking on with your store. You and this thread, have really given me some great inspiration for taking action on the PLR front myself. I'm so excited for you! Keep up the good work.
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  • Profile picture of the author Kappadona
    I have found the best thing in IM is to do things with speed and not try to be perfect to start out. If you can create as few as 2 or 3 packages then start your site with just these packages. After this you can work on adding more packages for visiting customers.

    One of the biggest mistakes most IM'ers make (including my old-self) is to try and launch a site that looks "big" enough to begin with which can lead to you not even launching a project.
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  • Profile picture of the author kevinw1
    Great to see so many people in the same place and the different ways of approaching it. I opened our store with about 10 packs and the first few months have been slow, but I'm seeing gradually increasing interest and sales. The exponential function is your friend in this case
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  • Profile picture of the author Marsala
    I'm glad I've found this tread. It sure is motivating and bring a lot of ideas. Thanks to everyone.
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    • Profile picture of the author ferenan
      Thanks for all ,me too as I am planing to create my store in the very near future.
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  • Profile picture of the author Samantha Angel
    I love PLR. For me it helps get the ball rolling thoughts wise and gives me something to work with to make my own. Sometimes, I'm not the most confident person and knowing that someone else had an idea that is similar to what I have helps me to throw out my own ideas and expand on the PLR piece.
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  • Profile picture of the author Seatbelt99
    I put a link to my PLR site in my signature as soon as I had it up and running with just one PLR pack. It was 5 articles on dog training. It's a great way to at least get people to realize your store exists. With time that will turn into a good e-mail list and (hopefully) thousands of sales!
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    • Profile picture of the author FertilityCoach
      If you are looking for great content for your PLR store--infertility is always a hot topic!

      Hello,

      Please take a look at my blog and sample writing. To be honest I know nothing about selling, writing is what I do best. I write all the time and have articles piling up--so I "figured out" how to..do a PLR sale..

      I have a PLR Infertility Sale Now
      50% off $10 or more purchase.
      These are brand new infertility articles written by me. 50%off Use Code PLR50 I can not post my link here but, please email me and I will send you to my website.

      Thanks,
      Carina
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