Ideas for my list

13 years ago

Thats questions you should have asked BEFORE you built the list..

I assume that these are all freebie seekers and therefore probably unlikely to buy initially.

You need to build a relationship, let them get to know you, give them lots of tips and advice , maybe do a survey to see what they like. Then sell them something for a few dollars.

The ones that buy are your then your main list.

The rest are list fodder, so do ad swaps with them. You don't even know if they have the ability to buy.

20% optin is very poor, but the numbers you are getting is good.

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simonmc

13 years ago

Yes, BEFORE

... but here I am.

When you say 20% opt in is poor, are you meaning the DOUBLE opt in? For instance I get 400 sign-up but only 80 will follow the double opt in. What would be the norm for double opt in from say 400 sign-ups?

It's an interesting scenario because what I have is a list of people who want a logo design. In my experience, people who want a logo are looking to start a business or are looking to improve their business. Yes, they are starting out looking for a freebie and it might be that they will only ever go for freebies and that's really where I am looking for advice.

What should I pitch to them? How should I pitch it? How often should I communicate with them?

This is my first attempt at making money from a list so I really am novice at this.

Thanks again.
Simon

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M Thompson

13 years ago

Originally Posted by simonmc

Yes, BEFORE

... but here I am.

When you say 20% opt in is poor, are you meaning the DOUBLE opt in? For instance I get 400 sign-up but only 80 will follow the double opt in. What would be the norm for double opt in from say 400 sign-ups?

It's an interesting scenario because what I have is a list of people who want a logo design. In my experience, people who want a logo are looking to start a business or are looking to improve their business. Yes, they are starting out looking for a freebie and it might be that they will only ever go for freebies and that's really where I am looking for advice.

What should I pitch to them? How should I pitch it? How often should I communicate with them?

This is my first attempt at making money from a list so I really am novice at this.

Thanks again.
Simon

I just checked and i had 31 signups in the past 24 hours and all confirmed the optin, so 90%+ should be your target.

I would communicate every 2 or 3 days to start with then increase that to 3 or 4 days..never go more than 1 week without emailing though.

If you think they are business owners then do a report called "how to start your business on a shoestring" or something like that see if any of them go for it.

You really will need to know what your customers want.. In the first email they get from me I ask them a question.. "Whats Holding you back" I then know the issues they are having and I can address those and make sure what i send is tailored to them.

Also use the stats you get from your autoresponder (assuming you are using aweber) You can see who opens emails and who doesn't so email the ones who don't and try to get them to open the emails, If they don't delete them from your list.

I wrote a blog post about it at: How To Clean Up Your Aweber Email List and Save Money - Mark Thompson

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simonmc 13 years ago

Do you have any tips on how I can improve the double opt in? What does your aweber email say to tempt them that mine does not?
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- M Thompson 13 years ago
  
  Originally Posted by simonmc
  
  Do you have any tips on how I can improve the double opt in? What does your aweber email say to tempt them that mine does not?
  
  Do they know what they'll get if they confirm optin?
  
  Thanks
  
  1 reply
  
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  If you are serious about online marketing come and Join our free community The Foundation
  
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  simonmc 13 years ago
  
  Originally Posted by M Thompson
  
  Do they know what they'll get if they confirm optin?
  
  This is my double opt in message:
  
  Email Title: Confirm your request for information.
  
  We received your request for information from mysite.com.
  Before we begin sending you the information you requested, we want to be certain we have your permission. If you don't respond to this we can't send you the free logo information we have. Confirm to receive!
  -----------------------------------------------------------
  CONFIRM BY VISITING THE LINK BELOW:
  
  Subscription Confirmation
  
  Click the link above to give us permission to send you
  information. It's fast and easy! If you cannot click the
  full URL above, please copy and paste it into your web
  browser.
  
  -----------------------------------------------------------
  If you do not want to confirm, simply ignore this message.
  Thank you.
  mysite.com
  
  Thanks
  
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savvybizbuilder 13 years ago

Originally Posted by M Thompson

Thats questions you should have asked BEFORE you built the list..

Exactly! What's the purpose of building list if doesn't have a clear plan.
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- simonmc 13 years ago
  
  Originally Posted by savvybizbuilder
  
  Exactly! What's the purpose of building list if doesn't have a clear plan.
  
  Because ALL the smart guys say build a list Now I have a list underway, I need the plan on how to extract the moolah.
  
  Any ideas or was that your contribution in full?
  
  Thanks
  
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harrymcclaire

13 years ago

Just say for single opt in, you might be spammed. For double opt in, you will not be spammed. lol

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paul nicholls

13 years ago

If you want to seperate your buyers from your freebie seekers at an early stage then offer a OTO after they have opted in

you will have to turn your confirmed opt in off but as long as you provide some great value in your free report and OTO then you will have good open rates and people will want to hear from you

keep the OTO at around $5 and if you really over deliver in your OTO and make it irrisitable then your conversions will be quite good and more importantly you will be finding out faster if people have the ability to pay

based on your current traffic if you make a good OTO i would be surprised if you dont make at least 2 or 3 sales out of every 100 opt ins

that is $15 a day = $450 a month just from your OTO

paul

paul

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manicmethods

13 years ago

Simon, I would always say, as many others already have, that you need to have a plan laid out for your list before you actually begin building it.

For example: You'll email them once a week with a freebie for them and then one a month with a paid short report worth $7 to $17.

You really need to think about it before even building the list as, like in your situation, you are left with a list that you've got no idea what to do with.

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simonmc 13 years ago

Well I kind of have a plan. I am going to offer the logo maker software to the list. I will get 50% if they buy. Beyond that I'm a real novice and I think I have a steep learning curve on this. At the moment my plan consists of a one off hit. I joined clickbank because I thought there might be some good stuff on there to offer too but I really didn't see much.
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paul nicholls

13 years ago

create your own low priced product and sell it for $5 - $7 as a one time offer and then you can build your own buyers list

job done, and this would be waaaay more profitable than promoting an affiliate product

paul

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Nathan251

13 years ago

Originally Posted by simonmc

.

The list is built from a site that has a free logo design tool. I have done a deal with a logo maker software developer where I will get 50% as an affiliate.

50% of what as an affiliate, you are offering the logo design tool for free

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simonmc 13 years ago

Originally Posted by Nathan251

50% of what as an affiliate, you are offering the logo design tool for free

Yes, mine is a free online tool. I have an affiliate agreement with a logo design software maker that runs on Windows and is more substantial than the free online logo maker. I get 50% of which is 20 bucks a sale.
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IMHunter

13 years ago

Offer them something for free.

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Paul Parkhouse 13 years ago

A good way to increase the percentage of double optins is to offer a mystery bonus gift.

Right after somebody enters their email, take them to a page where you say "your free gift is on its way, check your email and confirm etc etc....And I'm also sending you a secret mystery bonus gift, you don't want to miss out on this."

Also, with your first couple of emails work on building rapport with your subscribers. Tell your story. Become a real person to them. End your emails with some cliffhangers.

The best place you can be is when they decide to open your email, not because of the subject line, but because of who it's from.

Good luck.
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Ideas for my list

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