On second thought with all the easy, quick buck claims, forgetting to create a detailed business plan is easy to ignore. All you should have to do is push a button, use this secret or say these words and wallah ... money flies into your bank account. Right?
But the truth is Internet Marketing is just like any other business, it just doesn't require a brick and mortar building. But the rules still apply. And that means after choosing a business, product or service to market, you should create a business plan.
Here's one of the best Free Templates I've found.
Or you can ignore it and keep searching for the next easy money making plan or software.