I am a freelance writer and I'm currently on a quest to get a stronger grasp on the needs of my clients. Specifically I'm trying to work on my website. I am attempting to generate content that would really solve problems or provide value to clients before they decide to hire me (but of course which would ultimately make them feel comfortable about hiring me, or which would make hiring me harder to resist. ). Here are a few questions for you...
1. At what point do you start hurting for a freelance writer or copywriter to help you? Is it pretty much ongoing because you need so much great content, or are there specific points in your business when you decide to stop doing it yourself and decide that it is time to outsource?
2. If you could rub a lamp and get a genie to provide you with the perfect writer (where cost is not an issue, this isn't about pricing) what qualities would that writer possess? What would that writer be able to do? Are there qualities on this list you simply can't find?
3. When you go to a freelancer's website do you usually find what you're looking for? What are you looking for? Are there examples of freelance writer websites where they really seem to have "gotten it?" What do you look for first?
4. What sorts of articles or information could a writer provide to you on their website that would be intensely valuable to you right now?
Thank you in advance to anyone who takes the time to answer this! I really appreciate those who read and understand what I'm trying to accomplish by asking these questions.