Can You Give This Site's USP In 7 Words or Less?

10 replies
The site lets you search for travel destinations based on when you wanna go and what you want to do.

For example, check "Beach bum" "Europe" and "August" and the site shows the best beaches in Europe to visit in August.

It's a great site, but I'm struggling on a catchy USP (or tagline, if you prefer).

The site is trekity (DOT) com.

Can you help?

Cheers,

Adam
#give #site #usp #words
  • Profile picture of the author Alexa Smith
    Banned
    "Destination search according to personal activity preferences"? You see, this is what happens when you try to describe things in "7 words or fewer": you end up using clumsy words/phrases.

    You described it perfectly well, yourself, just above.

    What you need to do here is simply to accept more than 7 words in the first place, and avoid the problem.

    Artifically imposed brevity is the enemy of quality.
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    • Profile picture of the author JohnMcCabe
      "Find your vacation, your way, your time"

      Seven words on the dot. My bill is in the mail...
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    • Profile picture of the author cozandeffect
      @Alexa,

      It doesn't have to be 7 words, just figured it was a decent length for a tag line.

      I need something to let people know "hey, this is unlike any other travel site out there..." in as few words as possible.
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  • Profile picture of the author fin
    What about: When, who, where... GO!
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    • Profile picture of the author cozandeffect
      That one's pretty good, thanks!

      What else does everyone have?
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  • Profile picture of the author nvs74191
    "The right place, at the right time, all the time"
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    Swaminathan

    I am a Jack Duncan Fan!

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  • Profile picture of the author tpw
    - Making Your Best Vacations Easy-to-Find and Affordable

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  • Profile picture of the author rooze
    Avoid a dud, travel with Bud.

    There that's only 6 but will require that you change your name
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    • Profile picture of the author tpw
      Originally Posted by rooze View Post

      Avoid a dud, travel with Bud.

      There that's only 6 but will require that you change your name

      LOL


      p.s. Out of Thanks buttons for the day. So, I had to waste a perfectly good post... :p
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      Bill Platt, Oklahoma USA, PlattPublishing.com
      Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author Asher
    Travel Whenever, Wherever - Doing Whatever!

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