Are Micro-Niches Dead?

by grey38
30 replies
I have searched and looked into at least 200 micro niches over the past 2 years, only to find each one is not worth the time. I've only found 1, which makes no money. (however that could be my fault). But it only gets 140 searches a month.

My overall question is, are there still micro niches to find? Whoever has found them, know what they're doing, so are they worth competing with?
#dead #microniches
  • Profile picture of the author Richard Van
    I'm not sure but I do know you've just created the 301th "is something dead" thread this month.

    Congratulations.

    It's like a morgue here nowadays.
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    Wibble, bark, my old man's a mushroom etc...

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  • Profile picture of the author grey38
    Sorry for contributing to the overwhelming sense of darkness here. That may be where I got the thought to put "dead" from; reading around here that is.
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    • Profile picture of the author Richard Van
      Originally Posted by grey38 View Post

      Sorry for contributing to the overwhelming sense of darkness here. That may be where I got the thought to put "dead" from; reading around here that is.
      Don't be sorry, I was just being my usual sarcastic self.

      The question itself is a very good one, don't take my comment to heart, it was meant to be a light hearted friendly swipe at the "dead" threads.

      I do think with the recent changes though, micro niches and sniper style sites are going to be harder to rank. That's just my opinion though, based on my observations of the changes so far.
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      • Profile picture of the author azmanar
        Originally Posted by Richard Van View Post

        Don't be sorry, I was just being my usual sarcastic self.
        hahaha ... that you are ... but always for the good. Don't worry, I'm not "following" you. :p

        I may be 5 days late about this. But I'll still chip in.

        To me, niche and micro-niche are very useful. Really depends on the purposes such as for :

        - Selling Digi-products
        - E-commerce
        - Drive Free Traffic
        - Potential Ad Space
        - Best PPC Channel
        - Offline Biz
        - Branding Exercise
        - Building Authority
        - Building A List
        - etc

        There are many ways to find niches. Check out this WF blog post about 1 way of finding niches out of many other ways. It is easy, yet based on some measurable facts & figures, not fantasy or guess work or some fancy "guru" tips.

        The problem may lie after that. Why were the steps taken for the niche, did not bring any profit or benefit?

        Probably, the problem lies even before the niche mining process. Having NO CLEAR DIRECTION is one.

        IMHO.
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  • Profile picture of the author Alex Guzman
    To tell you the truth, I would not go in too deeply and look for Micro Niches. Tiny tiny niches can not make you much money if they are not being targeted correctly. If it has very few searches it is quite simply not in demand. We are talking about business here, so I usually See the SUPPLY & DEMAND LAW. I know, I know its a bit old school, but the law of supply and demand is Still Alive and it is a universal law that I think will always work.


    Therefore to further answer your question... If you found that these certain niches do not have many searches does not mean it will not make you any money, Micro Niches are good for finding a side door into the bigger niche. But you need to make sure that these niches are making money. A great way I have found to find Good Profitable Niches is by using magazines. Magazines exist for the sole purpose of making money for the magazine company. Therefore they have already done the market research necessary to know if their topic is in DEMAND.

    Drilling Down even further. If you are intent on making money with micro niches then look for buyer keywords. If it is a niche like Headaches then look for things that people will buy, like Headache Remedies. See if those have good results and then Go into that niche, Finding buyers is always the good way to go. That is why it is crucial to come up with a list of Buyer keywords and then find if it has the required search term. I typically try and find niches that have a global monthly search volume of at least 100 per day that is 3000 plus per month, or at the very least 2000.

    Whatever you do, remember the Law of Supply and Demand. If it does not have any demand, odds are that it will not make any money and if you try to supply it, you will fail...

    I hope this helps. If you would like be more specific please ask. It is nothing I love more than being more and more specific. Have a great day.

    Kindest,

    Alex Guzman
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  • Profile picture of the author breex
    I hope micro niches arent dead as thats my business plan, micro niches and affilate marketing. I've been able to find lots of niches with decent search volumns and I'm working on building backlinks to get them on google page one. I figure I'll find out soon enough if it actually works LOL
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  • Profile picture of the author SuppaDave21
    In a sense, no micro-niche site are not dead. The meaning behind "micro-niche" in my opinion is: Finding a niche such as "pets", then digging down and then finding a sub-niche such as "dog pet care", and then going even further and targeting a micro-niche such as "dog clothes" and created in site around it.

    So no, that method in finding kw's and niches is not dead.

    Now lets get to what is Dead

    Creating crappy 5 page sites with garbage content are far dead. With all of the google updates you need to have a good flow of unique content coming to your site to compete on a constant basis. Not saying that you need hundreds of 700 word articles, but you do need a good amount of quality content on your site.
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  • Profile picture of the author grey38
    That actually was extremely informative. It would seem I've been doing things backwards. Looking at plr articles and such, which obviously other marketers have used. The magazine idea is pretty nice. I will look into it when I can get to some magazines (none at my house). I've never committed to the idea of doing micro niches, because I've never found a great one, statistically of course.
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  • Profile picture of the author Miguelito203
    Originally Posted by grey38 View Post

    I have searched and looked into at least 200 micro niches over the past 2 years, only to find each one is not worth the time. I've only found 1, which makes no money. (however that could be my fault). But it only gets 140 searches a month.

    My overall question is, are there still micro niches to find? Whoever has found them, know what they're doing, so are they worth competing with?
    Why not just go into a more profitable niche that you have a real interest in where there are lots of products to promote and such? You'll actually enjoy what you're doing, meet like-minded people who are into the same thing you are, and make money at the same time. You'll also save money because you won't have a ton of domains you don't know what to do with, which means you'll also be better organized. It's just a thought.

    Good luck,
    Joey
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  • Profile picture of the author mosthost
    Micro Niche sites are alive. Just don't put AdCents on them.
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    • There are still many small niches that can being you profit. The key to success is to do proper research and find one that works for you. Do some brainstorming, write down your ideas, and analyze the keywords that you want to target.
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    • Profile picture of the author spunkz
      Originally Posted by mosthost View Post

      Micro Niche sites are alive. Just don't put AdCents on them.
      I agree with this statement. When you put adsense on a micro-niche blog you are just begging the BIG G to your site and put the ban hammer on your entire site. I don't want to lose out on adsense for the rich content sites.

      Affiliate marketing. affiliate Marketing. Affiliate marketing <<-- do that instead !
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      • Profile picture of the author Benjamin Ehinger
        Originally Posted by grey38 View Post

        I have searched and looked into at least 200 micro niches over the past 2 years, only to find each one is not worth the time. I've only found 1, which makes no money. (however that could be my fault). But it only gets 140 searches a month.

        My overall question is, are there still micro niches to find? Whoever has found them, know what they're doing, so are they worth competing with?
        Nope not dead and what if you had 20 micro niches that were all related getting 140 searches a month? Just an example, but you can make some money if you create one site/blog with many related micro niches as categories or pages.

        Originally Posted by Richard Van View Post

        I'm not sure but I do know you've just created the 301th "is something dead" thread this month.

        Congratulations.

        It's like a morgue here nowadays.
        Says the guy with the dark and mysterious profile picture

        Originally Posted by I webs design View Post

        In a sense, no micro-niche site are not dead. The meaning behind "micro-niche" in my opinion is: Finding a niche such as "pets", then digging down and then finding a sub-niche such as "dog pet care", and then going even further and targeting a micro-niche such as "dog clothes" and created in site around it.

        So no, that method in finding kw's and niches is not dead.

        Now lets get to what is Dead

        Creating crappy 5 page sites with garbage content are far dead. With all of the google updates you need to have a good flow of unique content coming to your site to compete on a constant basis. Not saying that you need hundreds of 700 word articles, but you do need a good amount of quality content on your site.
        I couldn't have said it better myself, except I would bump up the articles/posts to 1,000+ words.

        Originally Posted by mosthost View Post

        Micro Niche sites are alive. Just don't put AdCents on them.
        I disagree. As long as you follow the rules of Adsense (proper spelling btw), you will be just fine.

        Originally Posted by spunkz View Post

        I agree with this statement. When you put adsense on a micro-niche blog you are just begging the BIG G to your site and put the ban hammer on your entire site. I don't want to lose out on adsense for the rich content sites.

        Affiliate marketing. affiliate Marketing. Affiliate marketing <<-- do that instead !
        Again, I disagree and why everybody thinks Google is the only way to get traffic is beyond me. Yes, Google can provide traffic and many cater to their every need, but there are other ways to get traffic.

        Benjamin
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  • Profile picture of the author brusacco
    Banned
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    • Profile picture of the author cashp0wer
      I don't think micro-niches are completely dead. If you site has high quality content and rank high in the search results will bring you money.
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  • Profile picture of the author Rod Cortez
    Originally Posted by grey38 View Post

    I have searched and looked into at least 200 micro niches over the past 2 years, only to find each one is not worth the time. I've only found 1, which makes no money. (however that could be my fault). But it only gets 140 searches a month.

    My overall question is, are there still micro niches to find? Whoever has found them, know what they're doing, so are they worth competing with?
    What's your definition of a "mirco-niche"? I think that might be the issue, not the concept of "micro-niche"s. Also, are you basing all this one one keyword? Thirdly, how are you getting your traffic? Fourthly, what are you doing to convert that traffic?

    More often than not, I've found it's not necessarily the niche that's the issue, but how marketing funnel is set up.

    RoD
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  • Profile picture of the author Brendan Carl
    Create an authority site.

    Authority sites beat micro niche sites in both longevity and profit margins, always. Give it a year and your micro niche sites will not be making much money (if at all), but your authority site will just grow.

    Just create 5-10 high quality articles per week (you can base each on keywords to get some great search engine traffic), and make around 1/4 or 1/5 of these articles be product review articles or top 10 product lists (all with Amazon or Clickbank affiliate links).
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    • Profile picture of the author khairole
      For me, micro niche site still profitable all the time.

      What most 95% people fail is KEYWORD RESEARCH. This is the first and the most important thing to do when you want to make a site(and money ).

      Think about your visitor. Why they need your info?How can it benefit them?Are they willing to pull out their credit card to buy any product?

      We must have a compelling reason that drive their emotion to buy or click our ads.

      Thank you,

      Khairul
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  • Profile picture of the author jocgrtgvds
    That may be where I got the thought to put "dead" from; reading around here that is.
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  • Profile picture of the author ScooterDaMan
    Gosh; I sure hope they aren't dead. If they are, then all this money I have been making with them isn't real. Maybe I'm dead? Ohhhh Noooooo! - LOL
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  • Profile picture of the author Nixgan
    Grey, i think there was a post from the past few days where someone said their client is working out in the micro-niche so well, they were offered by amazon or ebay to sell their products with them. If she can do it , why can't you?

    Micro-niches are totally NOT DEAD, you just have to tap in the right one!

    Take a look at the post , I was talking about, it should give you some ideas.

    Hope I helped, good luck !
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  • Profile picture of the author theemperor
    Lol $1 in the 'said dead' box please.

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  • Profile picture of the author seococonuts
    I had a site that had just 4 pages and was ranking between #1 and #2 for a long time for a half-decent buying KW (4,400 exact per month).
    As soon as I put Adsense on it....GOOOONE WITH THE WIND! LOL
    Bigger sites seem to be the way to go IMO
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    • Profile picture of the author xdarata
      I think the micro-niche still have a future. But their future was reduced because of the time changing. Of course it depends on the actors from all sides. Thank you.
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  • Profile picture of the author amanchadda123
    First of all thanks all the warriors.
    I have been following your advice from 2 years but became a member of warriorforum today only.
    Regarding the question - i think that after the panda update, google puts a lot of weight to authority sites. Regardless of what anyone would say, you will always see some big websites on the first 3 positions that have been around for some time and have built credibility. So i think even if you manage to get a first page position on google but you are at the 10th position, 10% will click on your website. That means 15 visitors to your site per month if the keyword gets 150 searches.
    I don't think that it is worth the time.
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  • Profile picture of the author moneywar
    The Micro Niche market is very much alive and well. Here is the thing; many people
    know it and you need to set it up right. Just because you get in easy on one thing does not
    mean you can over look anther thing. So the foundation is where it all starts. Key words
    for example are a big part of it. And yet ask someone who failed and learn, they took 2
    minutes sorting what word they are going to build a site off of.
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  • Profile picture of the author brunom
    Maybe it's your definition of micro niche that's wrong? There are a lot of bad niches, it's all about understanding what the consumer wants.
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  • Profile picture of the author travlinguy
    What's a micro niche? People come here every day with questions like: Should I try to make money in the Health niche or the Fitness niche or the Diet niche?

    Each of those are massive markets, not niches. And the majority of answers that follow those questions rarely, if ever bother to make the distinction between a niche and a market.

    "Pets," for example is a massive market. Caring for your pets is another huge market. Curing wet tail in hampsters is a micro niche within pet care. Is there money in that micro niche? Maybe, maybe not. Can anyone make money with it. It depends. But there is a demand for information and remedies on the topic.

    I'd be interested in seeing just a few of the 200 rejected micro niches that the OP rejected. I find it hard to phathom that among 200 "little markets" there were none that might be profitable.

    The defition of niche is a recess or nook. The word has taken on new meaning in the marketing community. But by it's very definition in a business context, it means there is a market. I also wonder what criteria people are using to qualify a market they'd be willing to try.
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  • Profile picture of the author Beth Kins
    I wouldn't say they are completely dead but with the new Google updates it seems as though Google is targetting micro niche sites. It could be my paranoia but with micro sites being built for the sole purpose of making money I'm sure Google wants them GONE!
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    • Profile picture of the author myob
      For some inept marketers, everything is dead as a door nail. :rolleyes:
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  • Profile picture of the author Mosa
    Originally Posted by grey38 View Post

    I have searched and looked into at least 200 micro niches over the past 2 years, only to find each one is not worth the time. I've only found 1, which makes no money. (however that could be my fault). But it only gets 140 searches a month.

    My overall question is, are there still micro niches to find? Whoever has found them, know what they're doing, so are they worth competing with?
    Sounds like you need some better keyword research strategy. We've been finding tons of niches all the time that are making us money. What tools are you using to find keywords?
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