Where do you think internet marketing will be in 5 years?

30 replies
Pure speculation thread, of course.

Studies seem to suggest that the demand for employment from home is growing at a steady pace. With this in mind, where do you think internet marketing as a whole will be in 5 years?
#internet #marketing #years
  • Profile picture of the author yesacpow
    It will still be around and I imagine bigger and better as technology evolves and we get more and more tools to automate most of the tedious task.

    I also imagine that there will be an exponential growth in the amount of persons who are doing internet marketing in five years time.
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  • Profile picture of the author Buyars
    people are going to be going ham
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  • Profile picture of the author dsouravs
    No. of people is not the factor...No. of hard working serious people is the factor coz their site built be good and tough to beat
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  • Profile picture of the author Kal Sallam
    I hope they would still allow us to make a living off of the internet! This is my biggest concern, espically after SOPA has this become one big issue of uncertainty.
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  • Profile picture of the author akmal
    I also see a lot of automation tools and new startups that offer more cutting edge online services. Not to mention more viral web like facebook or better that give impact to IM directly or indirectly.

    But the guy with solid plan and determination always win in this online marketing arena. Same as now and before.
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  • Profile picture of the author BenStyle Designs
    The internet will disappear, it will be completely gone.. really..
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    • Profile picture of the author trytolearnmore
      Originally Posted by BenStyle Designs View Post

      The internet will disappear, it will be completely gone.. really..
      I think you are wrong. If SOPA, PIPA and ACTA has taught the government anything, is that there are still fighters out there, but they prefer to carry their fights online (that is where they are most secure). If the government would shutdown the internet, then the fight would continue in the real world which is something they are afraid of.

      Expect to see a lot more SOPA bills and how the government will let people win the "online battles".
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      • Profile picture of the author BenStyle Designs
        Originally Posted by trytolearnmore View Post

        I think you are wrong. If SOPA, PIPA and ACTA has taught the government anything, is that there are still fighters out there, but they prefer to carry their fights online (that is where they are most secure). If the government would shutdown the internet, then the fight would continue in the real world which is something they are afraid of.

        Expect to see a lot more SOPA bills and how the government will let people win the "online battles".
        LOL - I was totally kiddin...
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  • Profile picture of the author YasirYar
    It is definitely unpredictable at this stage, but I think IM is going to be bigger than ever within 5 years. While internet is everywhere in the developed world, a lot of developing countries are now increasing their online infrastructure.

    This can only mean there are much larger markets that we can cater to as internet marketers, and there will be a lot more potential. Of course, competition will also continue to rise, but not at the same rate as markets.
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  • Profile picture of the author Lightlysalted
    Mobile content will be the mass market and as such IM strategies will need to evolve to accomodate this.
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  • Profile picture of the author IMHunter
    There will be even more opportunities for us, many new things and technologies will come. Mobile Market is going to be huge.
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  • Profile picture of the author ejunkie
    May be not in 5 years, but sure in the future it will not be uncommon to hear about not millionaire bloggers as well as internet & information marketers but billionaire bloggers as well as internet & information marketers.

    By that time top corporations would be swimming in trillions.

    Internet marketing will also change the way people look at work or the way they work.

    Whatever has been going on till now right to this hour is just the beginning. We have just scratched the surface.

    The future should be exciting.
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  • Profile picture of the author dpinero
    Internet marketing will be bigger, more competitive and more technocratic. For example, now SEO is moving towards WPO, where writing nice texts is less important than optimizing a website to reduce time and energy waste. Same thing with PPC... I think that statistical and grammatical-conducted models will replace artesanal work that's being done in PPC. We're heading to more automation and more brains. Programmers will have more chances in this world.
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  • Profile picture of the author rooze
    Internet Marketing, as a sub-category of 'Sales and Marketing' will go full-circle and end up being driven by relationship building, the cornerstone of any traditional (offline) sales and marketing strategy.

    Everything is moving heavily towards social media and communities. Soon, web-search will be heavily influenced by peoples' social interaction. Google is trying to shape this now, but Facebook will sweep aside the competition with a fully integrated search tool based on user profiles.
    Search term: "Cheap Pioneer DVD players"
    Search Results: "your friends Eric and Gail bought this player and Eric placed a review here".

    So all the sad old Internet Marketers who've hidden in mommies basement for the last 10 years will have to learn how to socialize again and make friends
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  • Profile picture of the author madison_avenue
    'SEO' will be much less important. Social networks and signals will influence google ranking much more. Social networks will drive larger proportional of traffic. Google will get better at measuring the 'quality' and uniqueness of content, by measuring users times on site, and social signals etc.

    Conventional back links measured by sheer quantity will be downgraded; 'Self-generated' links like forum blasts with become worthless. Things link blog commenting links will be worthless, smaller numbers of quality links, social profile and signals will count much more. Even offline brand signals and visibility may effect rankings.
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  • Profile picture of the author Brooke Milt
    I think it'll be still dominating the charts! But who knows, if the Mayans are right we'll all be dead anyways so it won't matter lol
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    • Profile picture of the author Christopher Fox
      For those who are counting on sheer number of future users meaning an infinite windfall of money, keep in mind that the users today are those of the wealthiest countries with the largest disposable incomes. The next 3 billion users will not have the same money to spend as the first 2 - not even close.

      What I believe will happen is what happens in every industry where large amounts of money are involved: a consolidation. 5 years from now it will be more difficult to sit in your house with nothing more than a computer, an internet connection and time and expect to be able to make yourself a millionaire as easily as has been done to date. Not impossible, but more difficult.

      There is a saturation point. Not because the internet will 'fill up' and there is no more room for another webpage, but because people, the customers, have a finite amount of time to spend in front of the computer. 100 people competing for those people have less chance of making a good living than do 10 people. And of that 100, the ones with best product, but, as important - if not more important, the deeper advertising budget, will make the most and crowd the other 99 out of the game. To use rooze's example, it is the companies that can afford to advertise their brand to Eric and Gail that will profit the most and then watch the exponential returns of their advertising from the benefits of social media.

      Consumer trust will become an increasingly important issue. Big brand names capitalize upon that. Big brand names can also benefit from bulk buying and offering the lowest price for 'cheap pioneer dvd players' - think Wal-Mart.

      The entrance barriers will rise and it will take more money to compete. You will never be able to compete with Google today unless you have millions upon millions upon millions of dollars, as an example. But, 20 years ago, you could have competed with them for much, much less.
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      • Profile picture of the author Premier Plugins
        Originally Posted by Christopher Fox View Post

        For those who are counting on sheer number of future users meaning an infinite windfall of money, keep in mind that the users today are those of the wealthiest countries with the largest disposable incomes. The next 3 billion users will not have the same money to spend as the first 2 - not even close.

        What I believe will happen is what happens in every industry where large amounts of money are involved: a consolidation. 5 years from now it will be more difficult to sit in your house with nothing more than a computer, an internet connection and time and expect to be able to make yourself a millionaire as easily as has been done to date. Not impossible, but more difficult.

        There is a saturation point. Not because the internet will 'fill up' and there is no more room for another webpage, but because people, the customers, have a finite amount of time to spend in front of the computer. 100 people competing for those people have less chance of making a good living than do 10 people. And of that 100, the ones with best product, but, as important - if not more important, the deeper advertising budget, will make the most and crowd the other 99 out of the game. To use rooze's example, it is the companies that can afford to advertise their brand to Eric and Gail that will profit the most and then watch the exponential returns of their advertising from the benefits of social media.

        Consumer trust will become an increasingly important issue. Big brand names capitalize upon that. Big brand names can also benefit from bulk buying and offering the lowest price for 'cheap pioneer dvd players' - think Wal-Mart.

        The entrance barriers will rise and it will take more money to compete. You will never be able to compete with Google today unless you have millions upon millions upon millions of dollars, as an example. But, 20 years ago, you could have competed with them for much, much less.
        Really good post and I agree. I also foresee the competition getting tougher and tougher as more people compete for a pool of consumers that isn't growing as rapidly.

        The entrance barrier to running a successful business from home will also rise. I don't think it will get so steep that the average individual will have immense difficulty getting started for well beyond 5 years though.

        I often wonder how long it will be until there is a facebook of online marketing of sorts. Where it will be strange that people don't have their own online business. Much like it is odd to find individuals without facebook accounts these days.
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  • Profile picture of the author mhaddyness
    I imagine internet marketing to be on top of the game - bolder, better, more advanced and more dynamic than it already is.
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  • Profile picture of the author AbrahamGuzman
    Interesting Question... I believe with the modern advancements with social media and technology internet marketing will dominate the whole entire world wide web. I will be nice to think that colleges will have classes devoted to teaching Internet Marketing in general. In short Our Internet Marketing efforts will be a huge impact on future years to come.

    Cheers!

    Abraham Guzman
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  • Profile picture of the author Randall Magwood
    Internet marketing will still be here, and i'ma still be here too still making these sales in my business. Survive and advance... like they say in college basketball.
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  • Profile picture of the author Ido
    •Five years from now the internet will be dominated by Chinese-language content.
    •Today's teenagers are the model of how the web will work in five years - they jump from app to app to app seamlessly.
    •Within five years there will be broadband well above 100MB in performance - and distribution distinctions between TV, radio and the web will go away.
    •Real time information is just as valuable as all the other information, we want it included in our search results.
    •We can index real-time info now - but how do we rank it?
    It's because of this fundamental shift towards user-generated information that people will listen more to other people than to traditional sources. Learning how to rank that is the great challenge of the age.
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  • Profile picture of the author Joan Altz
    It is going to grow bigger and bigger, just like Vegas, baby.

    We are still in the Wild West days of the Internet and it's big money. The government won't be able to regulate it too much for awhile. Certain segments will eventually be shut down, however, but it could take another 10-15 years for that to start happening large scale.

    Wild West days will be over when the governments start regulating and fining the ISPs for allowing this and that....
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  • Profile picture of the author Peter ONeill
    Originally Posted by Premier Plugins View Post

    Pure speculation thread, of course.

    Studies seem to suggest that the demand for employment from home is growing at a steady pace. With this in mind, where do you think internet marketing as a whole will be in 5 years?
    I think it will be exactly the same as it is today and how it has been for the last 100 years!

    Okay I guess I need to justify that a bit..

    Marketing is Marketing is Marketing!!

    Marketing is about people, how they think and act, and how we as marketers can solve their problems.



    The phrase "Internet marketing" is a phrase I hear thrown around alot to describe many things such as seo, social, article syndication etc, etc.

    These are just tactics that might come and go but it doesn't really matter as the fundamental building blocks will always be the same. People who understand this tend not to get worried about the latest algorithm change or the latest flavor of the month traffic strategy.

    Hope this helps,
    Thanks Peter.
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  • Profile picture of the author JKflipflop
    Marketing is no doubt an art form but consumer perceptions decide its direction.

    Keeping that in mind, I feel in the near years to come, IM will no doubt scale up but so will its residents - i.e. we IM'ers. The fact that newer business models may show up owing to continuous expansion of the internet cannot be denied, however it is equally true that since the population of the IM community is also growing steadily, the benefits of the scaling up will be divided over a larger mass of people.
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  • Profile picture of the author Alex Guzman
    I believe that Internet Marketing will be around for quite a while, as for the internet I think that it will only get better and improve as time goes on. The only thing to be worried about is that when an industry is around for a while there tends to be more regulations that come into that industry.

    If you stick to what you are doing and it is a proven system that works, Internet Marketers will have no problems whatsoever making money online.

    Alex
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  • Profile picture of the author David Sneen
    IM will thrive, unless the government interferes!
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    do when everyone is watching.
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  • Profile picture of the author MN Warrior
    I don't know , but I hope that some advanced spam fighting technology puts spammers right on the streets. Spammers / scammers are the rotten apples of internet marketers.
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