1 replies
Hi, Warriors

I got a problem. I recently added adsense add to my website. And it did pretty good at the beginning. I guess my CTR is normal but my CPC is sinking constantly. From the first day (about a month ago) until now, it sunk drastically!
I mean really, DRASTICALLY. I can´t make any good money with that.

Sorry I can´t give any numbers, you know why.

Do you have any idea what I could do to improve my CPC-rate?
Or else to say, is it possible to increase the rate or is it up to Google?

Thanks
#cpc
  • Profile picture of the author Faisal Karim
    Originally Posted by Ricebeans87 View Post

    Hi, Warriors

    I got a problem. I recently added adsense add to my website. And it did pretty good at the beginning. I guess my CTR is normal but my CPC is sinking constantly.

    Thanks
    It's not clear what you mean when you say my CPC is sinking constantly. That sounds like your CPC is going down (which is not bad). I am assuming when you say that your CPC is sinking constantly is that you are being charged more and more per click than when you started?

    If that is the case, one solution would be to take a second look at your keywords and go for long(er) tail but specific keywords. Play the paid advertisement game carefully. If not done right it can get out of hand pretty quickly.
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