I am currently subscribed to about 9 or 10 of the top marketing big wigs email list. I have been keeping an informal log of how many emails they send out in a three week timeframe and how many of those emails contain useful information, tips, insights, tactics, etc. and how many are just plain selling or pushing something.
Now the least amount of emails in those three weeks have been 6 emails. That is fine, but not one of those was anything more than a sales pitch with a sentence or two of useful info. Now the worst offender had a total of 15 emails sent. Again, nothing more than hard pitches for products that are closing today, last chance to buy forever, a miracle that has happened for this to be available, and on and on and on.
Not one of those contained anything that could help somebody succeed in IM. Also, many of those dozens of emails would push the same product 5+ times in that three week period.
Now to a newbie like me, this tells me that the only thing the big guys care about is making as much money as they can, and if they bombard everyone enough with the same pitch for the same product, eventually they will get purchased. I myself have had enough of that, and that is why I have now unsubscribed to all but one or two of those email lists. It really is too bad that they seemed to have become completely oblivious to this fact.
I will now get off my soapbox and ask what you all think about this. Am I just whining or have I finally opened my eyes to a disturbing truth? Thanks for listening!