What's up with posting everyday?

12 years ago

Those seem to be good reasons. Another would be.

Every day is actually unnatural for most real people. Eventually Google will figure out that it takes a bot to post every day.

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MidlandsMarketer 12 years ago

Originally Posted by Leiif

Every day is actually unnatural for most real people. Eventually Google will figure out that it takes a bot to post every day.

I disagree with this. Google doesn't determine that it's 'unnatural' to post everyday. Some people do, some people don't- it would be foolish to categorize one as the 'right' point of view, especially when different blogs cater to different audiences.

There's also the fact that a blog could have more than one contributor.
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CDarklock

12 years ago

Originally Posted by Leiif

Eventually Google will figure out that it takes a bot to post every day.

Google and Bing already know this.

The bot most people use for it is called "WordPress."

Most of my visitors come by around nine in the morning. I will schedule all of my posts to be published at eight-thirty so they always arrive to find a fresh new blog post.

A holiday is coming up in three weeks. I will write a post for that holiday, and schedule it to be published on the holiday.

I am going on vacation. I will write several posts in advance, and schedule them to be posted throughout my vacation.

Bloggers have been doing this for years. Nobody with half a brain in their skull believes otherwise.

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discrat

12 years ago

Originally Posted by CDarklock

Google and Bing already know this.

The bot most people use for it is called "WordPress."

Most of my visitors come by around nine in the morning. I will schedule all of my posts to be published at eight-thirty so they always arrive to find a fresh new blog post.

A holiday is coming up in three weeks. I will write a post for that holiday, and schedule it to be published on the holiday.

I am going on vacation. I will write several posts in advance, and schedule them to be posted throughout my vacation.

Bloggers have been doing this for years. Nobody with half a brain in their skull believes otherwise.

Not trying to dis you or anything but do you find that template and the language you use in your Blog effective ? My template is not great either but it seems like some people might be turned off with some of the language you use. Just saying

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MidlandsMarketer

12 years ago

Originally Posted by discrat

Not trying to dis you or anything but do you find that template and the language you use in your Blog effective ? My template is not great either but it seems like some people might be turned off with some of the language you use. Just saying

I can't help but figure you may have missed the point somewhere.... :rolleyes:

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CDarklock

12 years ago

Originally Posted by discrat

do you find that template and the language you use in your Blog effective ?

It's not a blog. It's a static page I wrote by hand from scratch about 36 hours ago.

I said precisely what I was thinking, without censorship, because that's what I do.

Roughly a hundred people have contacted me via email, PM, and Skype to applaud how I said exactly what they were thinking.

So what do you think? Is it effective?

I mean, you're talking about it.

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Rick Britton

12 years ago

Originally Posted by CDarklock

It's not a blog. It's a static page I wrote by hand from scratch about 36 hours ago.

I said precisely what I was thinking, without censorship, because that's what I do.

Roughly a hundred people have contacted me via email, PM, and Skype to applaud how I said exactly what they were thinking.

So what do you think? Is it effective?

I mean, you're talking about it.

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MidlandsMarketer

12 years ago

Originally Posted by CDarklock

It's not a blog. It's a static page I wrote by hand from scratch about 36 hours ago.

I said precisely what I was thinking, without censorship, because that's what I do.

Roughly a hundred people have contacted me via email, PM, and Skype to applaud how I said exactly what they were thinking.

So what do you think? Is it effective?

I mean, you're talking about it.

At the risk of taking this thread off-topic (oh, and I don't think I've ever 'spoke' directly to you before, whaddup), CDarklock I have to admit I had to read that page through a couple of times before I 'got' it.

Although I can't fathom why some people have the closed-minded attitude that you describe, I've certainly encountered it time and again in all walks of life.

I wish you luck with your project, and look forward to seeing the results! (I can't be the only one who's hoping for a Dr. Evil-esque weapon, can I???)

But anyway, <on topic> I think the fact is that if you can create content that your users will come back to read, there is absolutely NO reason why you shouldn't post any day. I mean, if it's good enough for some of the biggest sites on the web, why shouldn't it be good enough for you?

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fin

12 years ago

Originally Posted by MidlandsMarketer

But anyway, <on topic> I think the fact is that if you can create content that your users will come back to read, there is absolutely NO reason why you shouldn't post any day. I mean, if it's good enough for some of the biggest sites on the web, why shouldn't it be good enough for you?

It's a waste of time: time being that most important part of peoples life. Some like to think of it as money.

So what if Copyblogger posts 2 times per day; they have millions of visitors per month.

What about the little guy that has a few hundred visitors per day. Is it really necessary to provide amazing content everyday for a few hundred readers. If you want to put out quality you're talking a few hours each post at the minimum, though I guess we all have different opinions about quality.

Wouldn't it be more productive to spend that time getting more eyeballs on 1 post, so maybe you have 500 visitors eyeballing your next post and 1000 for the next.

Instead, what will happen is they will become buried in the mass grave that is archives. Have a look and see how much people are reading your old content, unless you have links and give them out on emails, etc.

Just a thought.

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MidlandsMarketer

12 years ago

Originally Posted by fin

It's a waste of time: time being that most important part of peoples life. Some like to think of it as money.

So what if Copyblogger posts 2 times per day; they have millions of visitors per month.

What about the little guy that has a few hundred visitors per day. Is it really necessary to provide amazing content everyday for a few hundred readers. If you want to put out quality you're talking a few hours each post at the minimum, though I guess we all have different opinions about quality.

Wouldn't it be more productive to spend that time getting more eyeballs on 1 post, so maybe you have 500 visitors eyeballing your next post and 1000 for the next.

Instead, what will happen is they will become buried in the mass grave that is archives. Have a look and see how much people are reading your old content, unless you have links and give them out on emails, etc.

Just a thought.

(Disclaimer, I've never read Copyblogger so this is all generalisation on my part)

It's all a case of cause and effect. What's to say that they don't get millions of views because they create multiple posts a day?

You're right in that it of course depends on the amount of time that a blogger has available, but as CDarklock mentioned earlier on in the thread, free time can be leveraged in order to create a backlog of blog posts that can be scheduled to post on a daily basis, allowing you to create new content and draw attention to your posts whilst the system ticks over, as it were.

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CDarklock

12 years ago

Originally Posted by fin

Wouldn't it be more productive to spend that time getting more eyeballs on 1 post

No.

Think of it like a faucet and a drain. Pulling in traffic is your faucet; not posting new stuff is your drain.

There is an equilibrium possible where you pull in exactly enough traffic to replace the people losing interest, but there's also a traffic deficit where you're not pulling in as much as you're losing, and a traffic surplus where you're pulling it in faster than it drains away.

One post a day almost always results in a traffic surplus, which is what you want.

Now, you may not need a post every day to create a traffic surplus. Similarly, you may need multiple posts in a day to create a traffic surplus. If your blog is a complete piece of crap, you may be unable to create a traffic surplus at all.

But one post a day is usually sufficient. Especially for a new blog.

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fin

12 years ago

Originally Posted by CDarklock

No.

Think of it like a faucet and a drain. Pulling in traffic is your faucet; not posting new stuff is your drain.

There is an equilibrium possible where you pull in exactly enough traffic to replace the people losing interest, but there's also a traffic deficit where you're not pulling in as much as you're losing, and a traffic surplus where you're pulling it in faster than it drains away.

One post a day almost always results in a traffic surplus, which is what you want.

Now, you may not need a post every day to create a traffic surplus. Similarly, you may need multiple posts in a day to create a traffic surplus. If your blog is a complete piece of crap, you may be unable to create a traffic surplus at all.

But one post a day is usually sufficient. Especially for a new blog.

Or you could think about why people are losing interest.

Regarding the blogs I read, most updated once per week, I always keep coming back because of the quality of post.

I don't see the quality in small blogs that post daily.

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CDarklock

12 years ago

Originally Posted by fin

Or you could think about why people are losing interest.

That's true!

So when a brand new blogger shows up and says "how often should I post?" the correct answer is clearly...

a) "Here, let me explain the concept of post frequency and how it relates to the traffic on your blog - both in terms of what is new and what is recurring - along with a detailed framework of what different patterns mean, and how to interpret them in the context of your ongoing blog development effort."

b) "Once a day should do it."

Yeah, I'm going with (b).

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fin

12 years ago

LOL, I guess we just look at it different ways.

It's nice to hear someone's differing opinion.

I think most people want opt-ins, or failing that, RSS subscribers.

I guess you could remind people about the blog with your messages or feed.

I would unsubscribe from a feed if it was posting any old crap everyday. I'd read every post if it was weekly and great content.

I also think readers wouldn't lose interest if you posted weekly but made your posts amazing.

Different strokes.

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CDarklock

12 years ago

Originally Posted by fin

I also think readers wouldn't lose interest if you posted weekly but made your posts amazing.

I don't think how often you post has anything to do with how good your posts are. If your posts suck donkey dick, posting less doesn't make your posts any better. It just means you don't have to gargle as much.

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fin

12 years ago

Originally Posted by CDarklock

I don't think how often you post has anything to do with how good your posts are. If your posts suck donkey dick, posting less doesn't make your posts any better. It just means you don't have to gargle as much.

True, but it gives you more time to write guest posts, syndicate your content, or work on SEO for that post.

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CDarklock 12 years ago

Originally Posted by fin

True, but it gives you more time to write guest posts, syndicate your content, or work on SEO for that post.

I prefer to not do those things, giving me more time to write additional awesome posts on my own blog.

We have very different business models. That doesn't make yours wrong, but it does mean that a lot of decisions which make sense to you look patently absurd to me.
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celente

12 years ago

Originally Posted by CDarklock

No.

Think of it like a faucet and a drain. Pulling in traffic is your faucet; not posting new stuff is your drain.

There is an equilibrium possible where you pull in exactly enough traffic to replace the people losing interest, but there's also a traffic deficit where you're not pulling in as much as you're losing, and a traffic surplus where you're pulling it in faster than it drains away.

One post a day almost always results in a traffic surplus, which is what you want.

Now, you may not need a post every day to create a traffic surplus. Similarly, you may need multiple posts in a day to create a traffic surplus. If your blog is a complete piece of crap, you may be unable to create a traffic surplus at all.

But one post a day is usually sufficient. Especially for a new blog.

I agree. Imagine after a whole year of SEO posts, that is 365 posts of good content (if you are a good writer though) and the results are higher up in google. This is going to be very good traffic after a year. Now after 2 years...chances are your traffic will not have doubled but probably quadrupled.

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discrat

12 years ago

Originally Posted by CDarklock

It's not a blog. It's a static page I wrote by hand from scratch about 36 hours ago.

I said precisely what I was thinking, without censorship, because that's what I do.

Roughly a hundred people have contacted me via email, PM, and Skype to applaud how I said exactly what they were thinking.

So what do you think? Is it effective?

I mean, you're talking about it.

Good for you to always say what you think without any kind of censorship.(because thats what you do) Unfortunately , this has been the downfall of many people who have rashly spoken out what they think in any manner they feel like.

Kind of like when a former buddy of mine laughed about how G.D. ugly my Mom's new puppy was in front of her. He was saying what he thought without censorship but needless to say he has two front teeth missing thanks to my brother and has yet to find the money to get them replaced.

This stuff really pisses the crap out me and always has as it gives IM a bad name.

But by all means go ahead speak out what you think without any tact or professionalism !!

Just remember that number could have been 400 instead of 100 if every other sentence you hadnt used the word C.S and M.F or sh.t in it.

And I get the point of what you are saying and you nail it, but I don't get the EXCESSIVE style of writing you use which is so disgraceful. It was a HUGE turnoff and you could have easily gotten your point across with more professional writing.

All I can say is thank goodness its your legacy and not mine

And btw I said precisely what I was thinking

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tagie

12 years ago

#7 is the most logical reason for me. Folks simply aren't hanging on your every word waiting for the next post. Give your posts time to be adequately consumed before moving on to the next one. But get the balance right for the time between posts.

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TopKat22

12 years ago

I totally agree with you. I was going for once a week posting, however, when I got some posts that were getting a lot of comments and shares, I decided to let it run a bit longer.

That is when I thought every 2 weeks or even once a month of something of real quality seems to get more comments and shares.

I think it may depends on your niche and your audience but I'm with you.

I think that too many just eliminates the real life interaction that seems to be of utmost importance these days.

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Robbie B

12 years ago

Pro bloggers often blog daily. They form a community of their own and a lot of them treat their followers as an online family.

I don't see anything wrong with posting daily.

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JohnMcCabe

12 years ago

The bot thing is nonsense.

One good reason for many people to spread out their posting, though, is that on those days when you do knock it out of the park, you have more time to garner those natural links from web sites, other blogs, and even print publications.

I'm seeing more and more regular magazines using content from blogs in their pages.

If you blog every day and people come to read your posts every day, fine. Keep doing what you're doing - it's working for you.

If things aren't going as well for you, try spreading things out, especially if you post something you are really proud of. You might be surprised at what happens.

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Leo Wadsworth

12 years ago

When I worked at AOL, we found that there was a huge increase in usage when the content was updated daily or even more than once a day. One factor is that its easy for folks to swing by daily, and they have a good confidence that they will find new material.

It doesn't take a bot to post daily - just a commitment or a very prolific writer. Another thing I think works very well is team blogging, where you share the daily load with a group.

This is one of the reasons that guest blogging spots are available -- and a great thing to take advantage of if you can.

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CDarklock 12 years ago

Originally Posted by Leo Wadsworth

When I worked at AOL

When was this?

I worked in the Vienna, Virginia home office during the tickover to the first million and the shutdown of Quantum Link.
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Rick Britton

12 years ago

I am trying to post daily don't always do it but... I am planning to schedule 30 posts over say 40 days (getting them all written now) ... they are all hand written by me and 100% unique so I don't see a problem.... and I will get 40 days to prepare another 30 posts, do some backlinking and all that good stuff

the reasoning being that my readers might then "expect a new post" and log on every day, do more likes and all that stuff

blog is 8 months old and is ranking inside top 50 for all my major KWs and I do not have an exact match domain name - hopefully can climb by adding more valuable content and building links

actually quite enjoyable now (it's my first and boy was it hard to begin)

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nmb

12 years ago

Daily posting is fine if you can keep it up but I dont think you do any favours posting a flurry then going quiet, etc.

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robyna

12 years ago

I don't disagree with only posting a few times a week. But one benefit of posting daily is the fact you just get more content for Google to find. If you post twice a week vs. four times a week, that's four times as much content for Google to find and twice as many reasons for visitors to find you.

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Rick Britton

12 years ago

Originally Posted by robyna

I don't disagree with only posting a few times a week. But one benefit of posting daily is the fact you just get more content for Google to find. If you post twice a week vs. four times a week, that's four times as much content for Google to find and twice as many reasons for visitors to find you.

exactly

I am still building content to help climb the rankings so adding posts and getting the spiders in to crawl helps me rank better - still need to climb 40 places for each KW

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JohnMcCabe

12 years ago

Originally Posted by robyna

I don't disagree with only posting a few times a week. But one benefit of posting daily is the fact you just get more content for Google to find. If you post twice a week vs. four times a week, that's four times as much content for Google to find and twice as many reasons for visitors to find you.

This is fine - if you are capable of producing the volume needed at the quality level to be effective.

If your content is only fair to mediocre, while cutting back would let you up your game, it makes sense to up your game.

Yes, with more content Google has more to find. But will the content they find ever see the light of day in a real search result? I'm not counting the "exact match for keyword" that many folks use to judge their ranking.

And if people do find you, if they read one fair to mediocre post and give it a "meh" response whilst searching for the back button, what good has it done you?

BTW, not to be picky, but how does doubling output (2X) from two/wk to four/wk give you four times as much content? Twice as much, sure, but four times?:confused:

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fin

12 years ago

Originally Posted by robyna

I don't disagree with only posting a few times a week. But one benefit of posting daily is the fact you just get more content for Google to find. If you post twice a week vs. four times a week, that's four times as much content for Google to find and twice as many reasons for visitors to find you.

I guess you have to decide what is more important.

As John says, maybe people can post life changing posts every single day: posts that people can take action on and see improvements in their life; posts that are not only life changing, but they are so engaging and well written that people get exited before they read your posts.

If people can offer this everyday, they are special and should carry on.

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Rick Britton

12 years ago

thanks darklock, that clarifies it for me in a nutshell again

yup, one a day it is then

a lot of what I give is tips, information, educational, news and all that... I could easily add loads more all in one go but that wouldn't help? or would it?

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Leo Wadsworth

12 years ago

Unfortunately, it is good to post daily WITH quality content. Junk content will drive people away faster than intermittent posting.

Also, it is good to throw in a longer definitive reference post once in a while -- things like 100 Ways to.... or 50 Things to Avoid in ......

(I was at AOL from 1996 to Oct. 2003)

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YasirYar

12 years ago

If your site is already established, it makes sense to post everyday since you have a dedicated group of unique followers and the importance of specifically marketing your articles diminishes etc.

Even otherwise, for SEO purposes in particular, if you can produce solid content on a daily basis, I would not refrain from posting it. Yes, it would be difficult to specifically market each and every one of them, but it would be worth it eventually.

In my experience, if your content at the top is great, people WILL go down and read more posts too. It is all about maintaining quality, whether you post a few times a week or on a daily basis.

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Robert Michael

12 years ago

I think you forgot one:

Boredom..... sigh

I just get bored easily, which is why I havent done much with my blog lately. lol but if I wanted to, I'd be posting daily too.

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discrat 12 years ago

I have 16 blogs going on 17 by next week. Two are in the make money from home niche and the other 14 are all different niches. One of the Authority blogs I post about 2 times a week. Another Blog I Post twice a month. And the other 14 blogs I Post once a month.

So far I have had success with this model. I got a little slapped by Panda but they seemed to have recovered.

Everyday Posting ?? I do not think you need to. Maybe some of the Bloggers like John Chow or Darren Rowse find success, but I think you can see really great results without doing that. And btw Rowse's Blog is pretty much rehashed garbage.

Peeps say to me that 16 Blogs is too much, but I am looking at myself as a long term virtual real estate developer where you own your own traffic . To me that is the power of Blogging. I shake my head as to why a lot of people do not get this and why so many have not adopted this method. It seems common sense to me. Start a blog and when you are developing it and gradually getting traffic buy a domain for another niche and start posting every few months with useful, original content and rinse and repeat over a extended period of time.

I will eventually stop at 20 and sooner or later they will be all Authority Blogs.
It just is going to take time.

The good thing is I am knowledgeable about the 16 blogs I have already. Not to be bragging but Iam a decently creative writer and can write original, unique and helpful content pretty much on the fly about anything.
And this cannot be under valued ........... pick a Niche that you know so well that you can write Posts at the blink of an eye and make it useful for your visitors.

Having Passion for your Niche ?? That is contrived B.S. Just ask Mark Cuban about that ! My Passion is to wake up in the morning and see how I can make family income thru my work.

Its all a process that anyone can successfully develop who has half a brain !
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catchit

12 years ago

It's not really normal to post everyday but if you have something of value to say everyday I say Go for it! It's kind of like the long salesletter vs the short salesletter. People will read the long version if there's value in it. It's the Same with posting everyday. If you have something of Gold to say Say it!

It helps everyone.

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What's up with posting everyday?

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