Is $500 a month too much for this service?

31 replies
Was thinking of launching a "persona" based seo service for clients.

The Service would work like this:
I would create a custom persona in the clients niche.

ARTICLE SYNDICATION
This persona would write 30 unique high quality niche specific articles per month with 2 or 3 contextual backlinks within the article content.

Each day the persona would MANUALLY post 1 of the articles on 15 - 20 randomly selected 2.0 sites. (different 15-20 sites each day no spinning or garbage spam)

each url would then be harvested and run through automated rss and socail bookmarking software only pointing at the 2.0 links and not the clients site, in a DRIP style fashion.

BLOG COMMENTING
In addition each day 5 manually written blog comments would be written on niche specific sites with do follow links. these comments will be of quality and genuinely add value to the site they are posted on. The hope is atleast 3 would be published per day but no guarantees.

Again urls would be harvested and run through auto rss and bookamrking software to make sure they are indexed.


TWITTER
Finally a twitter profile would be created under the personas name. this profile would be a combination of auto posts about niche related topics and enggage in actually daily conversations to build twitter "Klout Once this twitter profile had built a reputation and had a few thousand followers the occasional tweet about your site (maybe 2 or 3 peer day) including a link would be sent and the twitter profile would continue to be developed.

VERIFICATION AND PROOF
At the end of each month you would be provided with all the articles and a spreadsheet of every link url created.

Well what do you think? is that worth $500 a month


EDIT 4-19 9:40 am

I am adding this edit to stress the point that this service is purposely avoiding automation as the footprints much of the software out there leaves is something google is hammering right now. By my estimation this looks like a 60 hour a month job per client.
#$500 #month #service
  • Profile picture of the author wAvision
    you can't post 1 article to 15-20 diff web 2.0 properties can you?
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    • Profile picture of the author dracoboar
      Originally Posted by wAvision View Post

      you can't post 1 article to 15-20 diff web 2.0 properties can you?

      sure I have done it with success on my own sites.

      If sites are individual page based like squidoo there generally is no issue. I even get the occasional sale from a squidoo page.

      If sites are blog based like wp, i generally use completely unique content for the home page and sprinkle in completely unique content periodically.

      Posting the content on certain sites in a particular order is also important.
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  • Profile picture of the author wAvision
    oh...I have had articles declined on squidoo, hubpages etc for it being duplicate content...and they would list the sites where this content was...
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    • Profile picture of the author dracoboar
      Originally Posted by wAvision View Post

      oh...I have had articles declined on squidoo, hubpages etc for it being duplicate content...and they would list the sites where this content was...

      yeah if you choose to use squidoo on a given day it needs to be amongst the first indexed, I generally dont use hubpages as they require too much upkeep to maintain the do follow element on links.

      The problem I had on my own sites until recentl was I didnt not point links at the links to make sure they were getting indexed, I have that process figured out now.
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  • Profile picture of the author Tadresources
    This is a great idea that I'm sure could be very successful. Definitely worth $500 a month if it's done right.
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  • Profile picture of the author calebmann
    bro i offer a service almost just like this for $99 per month. 500 is way over priced. If people ask about comments i will do 2 or 3 a day for free. I also give 30 unique article posts per month, 1 posted per day with 3 backlinks to their site.

    I am not quite sure how you could charge $500 for something like that. Even though you are posting each unique article to 15-20 different web 2.0 sites (which i dont do) after they are indexed they will sooner or later be penalized and deindexed for copied content.
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    • Profile picture of the author dracoboar
      Originally Posted by calebmann View Post

      bro i offer a service almost just like this for $99 per month. 500 is way over priced. If people ask about comments i will do 2 or 3 a day for free. I also give 30 unique article posts per month, 1 posted per day with 3 backlinks to their site.

      I am not quite sure how you could charge $500 for something like that. Even though you are posting each unique article to 15-20 different web 2.0 sites (which i dont do) after they are indexed they will sooner or later be penalized and deindexed for copied content.

      ok man i appreciate the input it was an idea I wanted to explore and you gave me some good perspective in relation to your service.

      The manual nature of what I was thinking of doing is what drives up the cost as it will be done by an experienced IM and not someone oversees pushing a button. I think nowadays the manual approach is much more likely to be google friendly than using automated software.

      As far as the links being deindexed remember google doesnt mind duplicate content on multiple sites as it looks like syndication which is what the net is all about. I have been posting things like this for years including places like ezine and to my knowledge none have ever been deindexed.
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    • Profile picture of the author dracoboar
      Originally Posted by calebmann View Post

      bro i offer a service almost just like this for $99 per month. 500 is way over priced. If people ask about comments i will do 2 or 3 a day for free. I also give 30 unique article posts per month, 1 posted per day with 3 backlinks to their site.

      I am not quite sure how you could charge $500 for something like that. Even though you are posting each unique article to 15-20 different web 2.0 sites (which i dont do) after they are indexed they will sooner or later be penalized and deindexed for copied content.

      As I reread your post I noticed the difference in services offered. The time consuming and costly part would not be the articles, which If i outsourced to an overseas vendor or spun I could also offer for $99 , but the posting to the various web 2.0 properties in a fashion tha twill make sure all are indexed and not leave the kind of trail that most automated software does.

      I am sorry i didnt notice the differential in the 2 services earlier.
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  • Profile picture of the author Lightlysalted
    I think $500 a month might be a little steep at first. My suggestion would be to give away 5 or 10 of these packages at half price, perhaps even get some warrior forum members here to try it out and review it. Then crank up the price to $500 a month once you have established a proven market.
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  • Profile picture of the author wAvision
    From my understanding EZine it completely diff than web 2.0...EZine is made for syndication/content sharing, where as web2.0 is made for unique content...
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    • Profile picture of the author dracoboar
      Originally Posted by wAvision View Post

      From my understanding EZine it completely diff than web 2.0...EZine is made for syndication/content sharing, where as web2.0 is made for unique content...

      I have content on squidoo, wp, tumblr , edublogs, quizilla etc etc etc which have been there for long periods of time. Spinning which everyone can see from a mile away ois MUCH more likely to get you in trouble.

      Remember when you talk deindexing you are talking about google and goolge has one policy and doesnt differentiate between sites. in googles mind it is completely expected to see quality content spread through out the web.

      as google has stated there is no off site duplicate content penalty.

      The individual 2.0 properties are the ony ones that usually have a problem but will generally only check the content the instant it is placed on their site, so if you place it in the right order you are fine.
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  • Profile picture of the author Ken Hoffman
    Really depends on whether or not your market is willing to pay that. Doesn't matter if everyone else is much cheaper, if you are positioned as a higher-level of quality and customer service, etc. For any service there's a pretty wide range of price from lowest to highest. Exception is a commoditized service with no positioning, no USP, and no added value.
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    • Profile picture of the author dracoboar
      Originally Posted by Ken Hoffman View Post

      Really depends on whether or not your market is willing to pay that. Doesn't matter if everyone else is much cheaper, if you are positioned as a higher-level of quality and customer service, etc. For any service there's a pretty wide range of price from lowest to highest. Exception is a commoditized service with no positioning, no USP, and no added value.

      Your post is 100% correct but I was thinking of getting initial clients here on the warrior warrior forum so thats why I am exploring the market here.

      Originally Posted by high_plains_drifter View Post

      let me know if you want someone to review your service

      i usually do in depth review, check my blog for previous reviews ive done
      if i go down this route I will put you on the top of the list as you have posted. thank you.
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      • Profile picture of the author cashp0wer
        I was thinking 500 a month for this was a little high myself. Maybe not even a little high but too steep. You should probably charge closer to $100 than $500 - at least at first.
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    • Profile picture of the author Xstrike
      $500 is a bit too much, you can find services like this on Fiverr that would add up to around $20-30 total. I'd suggest no more than $200 for starting out, with a price like that it'd be more reasonable to try it. After you get some positive client reviews, you can then begin to increase the price a little.
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  • let me know if you want someone to review your service

    i usually do in depth review, check my blog for previous reviews ive done
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  • Profile picture of the author Rod Cortez
    Originally Posted by dracoboar View Post

    Was thinking of launching a "persona" based seo service for clients.

    The Service would work like this:
    I would create a custom persona in the clients niche.

    ARTICLE SYNDICATION
    This persona would write 30 unique high quality niche specific articles per month with 2 or 3 contextual backlinks within the article content.

    Each day the persona would MANUALLY post 1 of the articles on 15 - 20 randomly selected 2.0 sites. (different 15-20 sites each day no spinning or garbage spam)

    each url would then be harvested and run through automated rss and socail bookmarking software only pointing at the 2.0 links and not the clients site, in a DRIP style fashion.

    BLOG COMMENTING
    In addition each day 5 manually written blog comments would be written on niche specific sites with do follow links. these comments will be of quality and genuinely add value to the site they are posted on. The hope is atleast 3 would be published per day but no guarantees.

    Again urls would be harvested and run through auto rss and bookamrking software to make sure they are indexed.


    TWITTER
    Finally a twitter profile would be created under the personas name. this profile would be a combination of auto posts about niche related topics and enggage in actually daily conversations to build twitter "Klout Once this twitter profile had built a reputation and had a few thousand followers the occasional tweet about your site (maybe 2 or 3 peer day) including a link would be sent and the twitter profile would continue to be developed.

    VERIFICATION AND PROOF
    At the end of each month you would be provided with all the articles and a spreadsheet of every link url created.

    Well what do you think? is that worth $500 a month
    Let me add a different perspective here. I pay anywhere from $15 to $50 for an article for original, valuable content that's going to SUCK in readers into my websites and opt-in forms, depending on the market, the readership - customer-base, and the author's credentials.

    I've hired and fired probably over 100 writers in the past decade and I've RARELY ever received a top notch article in the under $10 range. Yes, there were exceptions but it wasn't the general rule.

    So while $500 a month might seem expensive to some people, in the grand scheme of the out-sourcing world, the price is probably just about right if you're delivering top-notch content. So the other parts of the service, factored in, $500 actually doesn't seem all that bad.

    Bear in mind that if you can PROVE you've got high quality, a quality control process, and can deliver results, there ARE people that are going to pay those prices.

    That's what I pay my team of writers and they don't do any submissions (I have another company handle those). It all depends on who you are targeting your service to. Is it the cheapos who will never pay more than $5 an article? Or an established marketer who values their time?

    I once paid $500 to have 250 articles written by two different writers back in the day. About 25% of the articles were solid, 50% were so-so, and the other 25% had to be rewritten. I've taken a completely different approach to hiring writers, but that's for another thread.

    You may want to start off with a teaser rate for the first 10 people and then alter your prices once you get glowing testimonials. Just make sure your quality blows people's socks off.

    RoD
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    • Profile picture of the author dracoboar
      Originally Posted by Rod Cortez View Post

      Let me add a different perspective here. I pay anywhere from $15 to $50 an article for original, valuable content that's going to SUCK in readers into my websites and opt-in forms, depending on the market, the readership - customer-base, and the author's credentials.

      I've hired and fired probably over 100 writers in the past decade and I've RARELY ever received a top notch article in the under $10 range. Yes, there were exceptions but it wasn't the general rule.

      So while $500 might seem expensive to some people, in the grand scheme of the out-sourcing world, the price is probably just about right if you're delivering top-notch content. So the other parts of the service, factored in, $500 actually doesn't seem all that bad.

      Bear in mind that if you can PROVE you've got high quality, a quality control process, and can deliver results, there ARE people that are going to pay those prices.

      That's what I pay my team of writers and they don't do any submissions (I have another company handle those).

      RoD

      Rod,
      Thank you that is an interesting idea and a market that I had not considered. However I would be concentrating on off page links and not putting this content on the actual money site.

      Although I write most of my content myself the other writer I use has a 99% ezine instant approval rate but both of us would be novices at posting opt-in type material as I dont know the value would be there and that could easily ruin my reputation.

      Since I know the off apge links structure works I would prefer to offer it based on that as I know I am offering value for their dollar.
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      • Profile picture of the author Rod Cortez
        Originally Posted by dracoboar View Post

        Rod,
        Thank you that is an interesting idea and a market that I had not considered. However I would be concentrating on off page links and not putting this content on the actual money site.

        Although I write most of my content myself the other writer I use has a 99% ezine instant approval rate but both of us would be novices at posting opt-in type material as I dont know the value would be there and that could easily ruin my reputation.

        Since I know the off apge links structure works I would prefer to offer it based on that as I know I am offering value for their dollar.
        Ok, I get where you're coming from, but I have one question:

        Who would own the copyright to those articles? You or the client?

        RoD
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        • Profile picture of the author dracoboar
          Originally Posted by Rod Cortez View Post

          Ok, I get where you're coming from, but I have one question:

          Who would own the copyright to those articles? You or the client?

          RoD

          the client would, all articles would be given to the client at the end of the month as well as a spreadsheet of the compiled urls with the links.
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  • Profile picture of the author dracoboar
    Originally Posted by cashp0wer View Post

    I was thinking 500 a month for this was a little high myself. Maybe not even a little high but too steep. You should probably charge closer to $100 than $500 - at least at first.

    Originally Posted by Xstrike View Post

    $500 is a bit too much, you can find services like this on Fiverr that would add up to around $20-30 total. I'd suggest no more than $200 for starting out, with a price like that it'd be more reasonable to try it. After you get some positive client reviews, you can then begin to increase the price a little.
    Thank you both for posting.

    At $100 that would mean I would have to pay about $3 per article just to break even. I doubt I could get consistent quality for that even from overseas writers.

    At $200 I could make a profit but really would have to outsource the link building which I think can lead serious issues with google.

    but as you said if the market doesnt bare that level of cost it just isnt feasible.
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  • Profile picture of the author dracoboar
    Anyone have any more imput?

    Looking for as many thoughts as possible
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  • Profile picture of the author Warclaws
    I think once you were established as a provider of this service and you could point to some references of what you have done. I think the valuation your trying to charge is a little step. I could justify it if I knew the quality was way up there. Its the reason I pay more for apple or some branded product. I think when your starting out you will have to get your name out there, and have some results to show people.
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  • Profile picture of the author Tsnyder
    I'm going with Rod for the win. If your content is, indeed,
    high quality your price is better than reasonable when factoring
    in the additional services you propose.

    Let others scramble for pennies in the dirt. You'd be amazed at
    how little competition there is, and how willing and receptive the
    buyers are, at the higher end of the market.
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  • Profile picture of the author Phobia
    yeah I don't think I would pay $500 a month, it just sounds very steep at first. Maybe when you have a few under the belt and proof of ROI with testimonials maybe, but perhaps you could offer a one off fee first up until you have proven results.

    cheers
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  • Profile picture of the author theemperor
    I have no idea - will it give the customer $500 a month in value? Can you sell that fact that it is worth $500?

    Perhaps be a customer of your own product. Use it to make $1000 or more a month for one of your sites. Then this case study will help to show you are worth paying $500 a month.

    If, on the other hand paying you $500 a month won't even make me my money back then yes it is overpriced.
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  • Profile picture of the author dracoboar
    keep the great input coming guys it is appreciated
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  • Profile picture of the author thunderstruck
    This is well thought out. Quick question~Where would the links point to on the blog commenting posts?

    Ans has already been pointed out the articles must be of sufficiently high quality...i.e. the bar is higher than merely getting them accepted.
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    • Profile picture of the author dracoboar
      Originally Posted by thunderstruck View Post

      This is well thought out. Quick question~Where would the links point to on the blog commenting posts?

      Ans has already been pointed out the articles must be of sufficiently high quality...i.e. the bar is higher than merely getting them accepted.
      Both 2.0 and blog commenting links would point back to the clients money site

      As I review the numbers in my head I figured to do this properly this is about 60 hours per month per client.

      At 60 per month per client going below $500 really makes no sense. So it looks like the market would prefer an overseas option and automated linkbuilding.

      I think the automated linkbuilding has risks but if you can find an overseas option that knows what they are doing and will charge $3 an hour i guess that makes sense
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      • Profile picture of the author Tsnyder
        Originally Posted by dracoboar View Post

        At 60 per month per client going below $500 really makes no sense. So it looks like the market would prefer an overseas option and automated linkbuilding.
        No... you're just talking to the wrong market.
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  • Profile picture of the author TopKat22
    Yep, go to a different market than Warrior Forum, like professionals in your area, to get $500 a month.

    I have local clients (wasn't even my goal to get them but I got them just the same) that pay me $100 per lead and $250 if the person does business even just one time.

    I doubt anyone on this forum would pay that kind of money.
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