4 replies
I've been using Pinterest for quite a while now as a regular user. I have also bought quite a few products about using Pinterest for IM purposes.

On a digiscrapping professional forum they've posted that we are not allowed to use Pinterest for commercial purposes and highlight these TOU:

2. Pinterest Content

Pinterest Content. Except for User Content, the Service itself, all content and other subject matter included on or within the Service, and all Intellectual Property Rights in or related to the Service or any such content or other subject matter (“Pinterest Content”) are the property of Pinterest and its licensors. Except as expressly provided in these Terms, you agree not to use, modify, reproduce, distribute, sell, license, or otherwise exploit the Pinterest Content without our permission.
Our license to you. Subject to the terms and conditions of these Terms and our Acceptable Usage Policy, we grant you a license to use the Service, including accessing and viewing Pinterest Content, for your personal, noncommercial use to allow you to express yourself, discuss public issues, report on issues of public concern, engage in parody and as expressly permitted by the features of the Service. Pinterest may terminate this license at any time for any reason or no reason. Except for the rights and licenses expressly granted, Pinterest reserves all other rights and no other rights are granted by implication or otherwise.

They've also informed us that it is against Pinterest's TOU to pin anything by which you will gain an income so I can no longer pin my own digital scrapbooking kits.

I'd appreciate your input on this in terms of IM as reading those TOU it would seem that marketing of any sort is not allowed unless you have expressly gained permission from Pinterest.
#affiliate marketing #internet marketing #pinterest
  • Profile picture of the author unclebuck
    Amanda,

    As I understand it, it means you are not allowed to have a pin that is a direct link as some have done but you are fine to link to your own website which can then have links to other sites such as Amazon,CJ, clickbank, etc.

    Pinterest should be great for your scrapbooking kits. there are tons of pins by photographers and others out there. I suggest looking at the Gap Macey's and Whole foods profiles for ideas on what businesses can do.

    I have a post on my blog about affiliate links and pintertest posting later today see my signature
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  • Profile picture of the author unclebuck
    I don't know why it is not showing up in my sig.... just go to BestPinterestMarketing dot com and click on opt in
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    Free Pinterest Marketing Guide Click Here to get yours today - Harness the Power of Pinterest
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  • Profile picture of the author Rashell
    There are a ton of businesses using Pinterest to increase their brand awareness and interact with consumers. Martha Stewart, Etsy, Mod Cloth are a few that come to mind. They don't always link directly to their site. But their fans do.

    Try adding the pin button to your blog posts, tutorials and the products on your site. Then hosting a few "pin it to win it" contests to encourage fans to pin your site content or products.

    You could also try having your customers submit links to their artwork created by using your products. Create a board for each of your kits and pin to their sites. It will be creating a type of social proof for your kits. But it won't be overly or directly "commercial". Instead it feels like more of a fun "engaging" opportunity to interact with your fan/customer/prospective customer base. Does that make sense?

    Just try to think outside of the box on ways to get people interested in your products without having to be all "buy, buy, buy".


    Rashell
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  • Profile picture of the author ADFreelance
    Thanks

    I have to confess I just use Pinterest as a pinboard to show off things I like, inspiration etc without a view to making money. I was just interested to see with everyone putting out products about using Pinterest for marketing whether it was actually allowed by their terms.

    I'll definitely think outside the box with regard to my digiscrapping kits though
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