I found a product I'm really excited about. I'm already fairly familiar with the niche. Ideas are flowing freely and I have a plan of action. I actually think I can do this!
However, doing my research I found my competitor's Affiliate sites. His stuff is very close to what I had envisioned.
Now my confidence has taken a hit. Unlike me he obviously knows his stuff, 'cos he's on the first page for all the top keywords. He's got some neat ideas I've been taking notes on!
So, I'm thinking;
If I stick to my original plan then I'm ploughing the same ground as someone way better than me, and who got there first.
:confused:Or, I could go for the same keywords, but change my approach. I've got some ideas but this will take more time and money than the original plan.
Alternatively, I could limit my investment in this, and test the waters with lower ranked terms.
Maybe I ought to just get on with it and not think too much about him, he could get run over by a bus or something.
I'd appreciate your thoughts on my thoughts!