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Digital product VS Physical Product, who is the KING!?

by Jude Teng
9 replies
Hi all,

Digital product seems to have more 'refund' rate than physical product.

Is this true?
And, why?

Feel free to share your thought!


Cheers,
Jude
#digital #king #physical #product
  • Profile picture of the author Kal Sallam
    Digital products hands down. Why? 1-Low overhead 2- High ROI.
    Refunds? Not really just have something solid in place. (Over deliver).
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  • Profile picture of the author Eduard Stinga
    They are both good, each one with advantages and disadvantages, look at the business models you can get into, make a comparison between the two and see what fits you better.

    For me, it's intangible goods (digital products), instant delivery, no warehouse, no nothing
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  • Profile picture of the author slackoff
    Medium doesn't matter. What matter is what the product is and how much volume you can do on it!
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  • Profile picture of the author Takuya Hikichi
    Why not sell both? Physical products require work,
    but personally, I have been able to get creative.

    I have one product where I transformed PLR to
    physical product and I have zero competition. While
    everyone else seems to be selling the same product
    for $97, I sell it for $400 by adding DVDs, print
    books, audio CDs etc. And I also add more product
    to that because license allows me.

    And that's just one product.

    I include a sales letter to upsell on the back of the
    physical product for higher ticket items.

    Merely changing digital content to physical may not
    add "Thud" factor, but I would like to get creative
    with packaging and labeling... which is easy to do
    digitally, but more time consuming with physical
    stuff so it effectively lessons competition.

    Of course, manufacturing cost for the physical products
    can add up too. That $400 product I reference to costs
    me $80 just to produce it. I can't cost-effectively sell it for
    $97 even if I wanted to.

    Then the light version can be $197 downsell digital
    version if you say no to the offer.
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    • Profile picture of the author Jude Teng
      Thanks all warrior for sharing.


      Originally Posted by Takuya Hikichi View Post

      Why not sell both? Physical products require work,
      but personally, I have been able to get creative.

      I have one product where I transformed PLR to
      physical product and I have zero competition. While
      everyone else seems to be selling the same product
      for $97, I sell it for $400 by adding DVDs, print
      books, audio CDs etc. And I also add more product
      to that because license allows me.

      And that's just one product.

      I include a sales letter to upsell on the back of the
      physical product for higher ticket items.

      Merely changing digital content to physical may not
      add "Thud" factor, but I would like to get creative
      with packaging and labeling... which is easy to do
      digitally, but more time consuming with physical
      stuff so it effectively lessons competition.

      Of course, manufacturing cost for the physical products
      can add up too. That $400 product I reference to costs
      me $80 just to produce it. I can't cost-effectively sell it for
      $97 even if I wanted to.

      Then the light version can be $197 downsell digital
      version if you say no to the offer.
      Takuya have a point.

      But when come to shipping then I think this will be the main problem.
      Simply because, your produc is selling to worldwide so it means you must be able to deliver your physical product to them regardless where they are.

      So how do solve this problem when buyer at very remote place or country prohibited this physical items?


      Cheers,
      Jude
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    • Profile picture of the author Nixgan
      Originally Posted by Takuya Hikichi View Post

      Why not sell both? Physical products require work,
      but personally, I have been able to get creative.

      I have one product where I transformed PLR to
      physical product and I have zero competition. While
      everyone else seems to be selling the same product
      for $97, I sell it for $400 by adding DVDs, print
      books, audio CDs etc. And I also add more product
      to that because license allows me.

      And that's just one product.

      I include a sales letter to upsell on the back of the
      physical product for higher ticket items.

      Merely changing digital content to physical may not
      add "Thud" factor, but I would like to get creative
      with packaging and labeling... which is easy to do
      digitally, but more time consuming with physical
      stuff so it effectively lessons competition.

      Of course, manufacturing cost for the physical products
      can add up too. That $400 product I reference to costs
      me $80 just to produce it. I can't cost-effectively sell it for
      $97 even if I wanted to.

      Then the light version can be $197 downsell digital
      version if you say no to the offer.


      Yeah I agree ! Since it takes work to complete a physical product, after completing it, sell it as a digital product too ( one month later) .

      Then , you can claim that the physical product you sold was so good it was out of stock and that under popular demand , you are selling it again as a digital product so the customers can save posting trouble and save on the posting cost !

      Then you just have to sell the digital version cheaper and people will be buying from you like crazy.

      This is something of a sales gimmick I learned from a workshop that cost tons ! I hope it helps ! Al the best !

      By the way, you should take a look at this free book and audio the workshop is offering ! It is real informative and best of all I got it for free !

      Click here for free book and audio!

      Signing off ! Again good luck !
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  • Profile picture of the author aaaa33030
    Digital products has a greater refund rate than physical products because it is easier to refund digital products thanks to clickbank's "one click refund push button" and also because physical products appear to be more valuable (something that you can hold) and more meaningful than digital products.
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    Perpetual Income 365
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  • Profile picture of the author Irwin Dominguez
    They're both good; it really depends who you ask but since you're asking in a IM forum, I bet most people will pick digital products - that's my pick too.

    The downside to digital products is the higher refund rate (due to the ease of the process), piracy, etc. but too much upside including the low cost to produce, the ease of testing... I can go on and on - digitial products in my book!
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  • Profile picture of the author Cyberdog1
    DIGITAL - all the way because of the reasons already stated...
    No Stock, no shipping and sometimes no Outlay whatsoever!
    Signature
    Most think that it was God who created man in his own image but it was us who created God in ours.
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