Fiverr is not for five dollars
However, many marketers use fiverr not just for the small earnings but for building a highly qualified list.
Think about it - anyone who bought a gig from you, already bought something from you. So there is some kind of trust between you and the buyer.
If played well, I can see that fiverr will be a very profitable list building platform. Small steps to build a huge list of buyers.
If you are planning on doing this way of marketing - remember the golden rule, deliver way more that expected when someone buy your gigs.
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