Do you have membership sites, or are you selling ebooks or other products via a website, through a list, through affiliates etc?
Thus far I have only ever sold ebooks, but I'm starting to see the light in the whole continuity aspect of membership sites.
It just seems that if you have a list for example, you have to provide enough value on a regular basis to convince someone to take out their wallet and buy something every week, month or however often you send out a promotion.
With a membership site on the other hand, the only real convincing you need to do is to get someone to sign up to your membership site in the beginning. After that you only need to keep them happy enough so they do not unsubscribe.
That seems to me to be a LOT easier than convincing someone to take out their wallet and buy something on a regular basis.
What are your experiences? Which model do YOU think is more effective?