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How Long/ How Much Do you spend on one Niche Before Moving on?

by yesacpow
6 replies
Hey warriors,

I am currently in several niches and trying to get a lot of work done cross all of them.

I know they convert and would want to reach further to get maximum profits.

So my question is: Do you focus on one niche them move on after your reach certain amount of success with it?

Or do you do a little of everything and try to get from each of your niche at the same time?
#long or #moving #niche #spend
  • Profile picture of the author Trieu
    I wanted to ask a similar question to that before. I wanted o know what do marketers do after all their keyword research have been exhausted. Do they move onto another niche or find other ways to promote the same niche they are working n
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  • Profile picture of the author TimRobinson
    I'd say go until the effort vs results just isn't enough for you to continue in that niche. If you're doing very well but you keep putting in more and more time seeing very little extra results move onto something new.

    That being said, most people don't stick with their niches anywhere near long enough to see any real profit, hopping around from one to the next hoping for the next quick buck.
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    • Profile picture of the author yesacpow
      Thanks for your reply,

      It is just that there is so much to get from one niche but you have this gut feeling telling you that you should also pay a lot of attention to the others.

      I am thinking that outsourcing will have to be a top priority If I ever want to cover all my niches to the max.

      Originally Posted by TimRobinson View Post

      I'd say go until the effort vs results just isn't enough for you to continue in that niche. If you're doing very well but you keep putting in more and more time seeing very little extra results move onto something new.

      That being said, most people don't stick with their niches anywhere near long enough to see any real profit, hopping around from one to the next hoping for the next quick buck.
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      • Profile picture of the author Barry Goss
        While I won't give you some secret sauce formula for WHEN to move in and out of niches, what I can pass along are three questions to ask yourself (a shout out to Eben for these) to determine whether you should FOCUS on a market.

        Meaning, if you can answer "YES" to all of these, START putting more energy, more time, and more money into the niche:

        #1) Is my prospective customer experiencing PAIN plus urgency or irrational passion? Probably more a "yes," for a product like a back reliever than say necklaces. The latter isn't necessarily something people get irrational about (except some jewelry fanatics).

         #2) Is your prospect proactively looking for a solution? In other words, have they gotten to a point where they have a problem or a passion and they're so emotionally motivated that they've taken the step to go look for your solution?

         #3) Does your prospect have few or no perceived options ? Don't be a competitor in a niche, be a category creator or dominate the niche. Play to win and crush.
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  • Profile picture of the author TimGross
    Go deep.

    Niche Glitch: Why skim the scum when you can plumb the depths?

    Yeah, there's always other tempting markets (the grass is always greener), but it dilutes your focus and your efforts, removes cross-promotion and cross-building opportunities, etc.

    You could work 3 jobs and be an average worker at each... Or you could work at one job really well and hopefully become president of the company some day (?)

    (Note: Obviously, if the niche you're in simply isn't good and it's necessary to change, that's another story. But overall, my advice is to "go deep".)
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  • Profile picture of the author tommygadget
    Many people quietly use free websites to build sites to test niches. The ones that start to show promise are the ones that get developed. The best sites should get the most attention.

    TomG.
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