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Selling Multiple Sites at Once on Flippa?

by Marketing Fool
21 replies
Hey everyone,

I've got a client who's trying to sell multiple adsense sites at once on flippa. She's basically bundled 10 websites into one flippa listing...ie bid on one domain, get 9 others with it.

The sites are centered around baby-related products and all similarly themed and all sort of related:
https://flippa.com/auctions/2742888

Does anyone have any experience selling multiple sites on flippa under one listing? Do they even allow it?

I looked through their terms and conditions and couldn't really find anything expressly forbidding it.

Is it even a good idea? She's getting out of the business to start a new job and just wants to dump all her sites at once, so she's bundled them into themes and this is the first bundle she's trying to sell...but it seems to me she might make more money by listing them individually.

Any thoughts??
#flippa #multiple #selling #sites
  • Profile picture of the author Thomas Smale
    You can sell them all in a bundle, no problem at all.

    As the sites don't have much income and poor documentation this is probably her best option.

    The sales copy leaves a lot to be desired... too late to change now but I suspect that will have a major issue on the final price.
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    • Profile picture of the author Marketing Fool
      Originally Posted by Thomas Smale View Post

      You can sell them all in a bundle, no problem at all.

      As the sites don't have much income and poor documentation this is probably her best option.

      The sales copy leaves a lot to be desired... too late to change now but I suspect that will have a major issue on the final price.
      Ah, good... yeah it's a rushed job for her and she didn't really want to put any time or effort into it...so I think someone's going to get a good deal since she's not too particular on price and hasn't put any effort into the copy.
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  • Profile picture of the author saladflorida
    like Thomas said, its not a problem selling bundled site on flippa,
    i've seen people doing it
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  • Profile picture of the author CBusiness
    I sold a group lot on Flippa.com , it's def possible.

    But group deals dont get as much as a strong site, alone.
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    • Profile picture of the author mikeyman120
      For a while there was a person selling around 30 clickbank ready sites bundled. buy it now was $1800 and he seemed to sell them easily while I was struggling to sell single sites. Never tried it myself but I have seen a bunch of people doing it.
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      • Profile picture of the author Marketing Fool
        Glad it's not just possible, but normal. I'll keep in touch with my client and keep updating here to let everyone know how it goes in case anyone's interested. Treat it as a mini case study
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        • Profile picture of the author Marketing Fool
          Just a quick update, if anyone is interested in watching a smaller bundle of sites, my client has posted another smaller bundle auction listing for a couple espresso web sites with much more income... the listing is at:

          https://flippa.com/auctions/2743371

          I think it might be interesting to watch a smaller bundle of sites versus a larger bundle of site to see which one performs better... but maybe I'm just weird.
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  • Profile picture of the author arranrice
    Yes, you can! Ive sold 50 sites at one time before.
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  • Profile picture of the author sbucciarel
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    Hmmm ... thin spun Adsense sites. I wouldn't touch it. The Penguin is going to get them and gobble them up.

    But yeah, you can do batches like that no problem.
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    • Profile picture of the author Marketing Fool
      Originally Posted by sbucciarel View Post

      Hmmm ... thin spun Adsense sites. I wouldn't touch it. The Penguin is going to get them and gobble them up.

      But yeah, you can do batches like that no problem.
      I hear ya...her second auction at https://flippa.com/auctions/2743371 is not a thin spun site but actually a pretty nice thick authority type site with 150 unique articles about espresso machines that pulls in some decent money and wasn't penguinized...

      It'll be interesting to see how it sells as opposed to the batch of thin spun sites. My money says it sells much easier *L*
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      • Profile picture of the author Marketing Fool
        Well, a quick update:

        The first bundle of 10 thin sites isn't doing too well, it's up to $20.

        But the second bundle of 3 sites (including the nicer thick authority site) is up to $400 and has some good bidding.

        So I guess it's less a question of the number of sites that you bundle and more a question of the quality of the sites bundled. :rolleyes: who knew...
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        • Profile picture of the author Thomas Smale
          Originally Posted by Marketing Fool View Post

          Well, a quick update:

          The first bundle of 10 thin sites isn't doing too well, it's up to $20.

          But the second bundle of 3 sites (including the nicer thick authority site) is up to $400 and has some good bidding.

          So I guess it's less a question of the number of sites that you bundle and more a question of the quality of the sites bundled. :rolleyes: who knew...
          At this level, it's more about the quality of copywriting than anything else.

          The first auction copy is terrible. It's lazy, sloppy and not even remotely persuasive.
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          • Profile picture of the author Marketing Fool
            Originally Posted by Thomas Smale View Post

            At this level, it's more about the quality of copywriting than anything else.

            The first auction copy is terrible. It's lazy, sloppy and not even remotely persuasive.
            Oh I don't know...I think it's more about the earnings of the sites. There's no persuasion involved..x site earns x amount. That's all people care about...

            You can have the best copy in the world, but if it's selling a site with no earnings, no one will bid.
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            • Profile picture of the author Thomas Smale
              Originally Posted by Marketing Fool View Post

              Oh I don't know...I think it's more about the earnings of the sites. There's no persuasion involved..x site earns x amount. That's all people care about...

              You can have the best copy in the world, but if it's selling a site with no earnings, no one will bid.
              To give you a bit of background, I've sold more sites on Flippa alone ($1.3m) than anyone else by a very long way so I'm not just some random idiot on a forum giving you advice.

              Sure, income is important when selling a site, but your copy still has to be persuasive. People buy sites without earnings all of the time that have good copy and at the other end of the spectrum, people fail to sell decent sites all of the time because they write poor copy that isn't persuasive.
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              • Profile picture of the author Marketing Fool
                Originally Posted by Thomas Smale View Post

                To give you a bit of background, I've sold more sites on Flippa alone ($1.3m) than anyone else by a very long way so I'm not just some random idiot on a forum giving you advice.

                Sure, income is important when selling a site, but your copy still has to be persuasive. People buy sites without earnings all of the time that have good copy and at the other end of the spectrum, people fail to sell decent sites all of the time because they write poor copy that isn't persuasive.
                I dunno, but I'll bow to your experience on that one...
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            • Profile picture of the author Tangycontent
              Originally Posted by Marketing Fool View Post

              Oh I don't know...I think it's more about the earnings of the sites. There's no persuasion involved..x site earns x amount. That's all people care about...

              You can have the best copy in the world, but if it's selling a site with no earnings, no one will bid.
              When I'm shopping on Flippa, I'm on the hunt for bad copy and poor earnings that can be easily improved. However, I doubt that this is the case for most people... they still need to be sold, which means the sales copy will be a huge factor in successful sales.
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              • Profile picture of the author Marketing Fool
                Originally Posted by Tangycontent View Post

                When I'm shopping on Flippa, I'm on the hunt for bad copy and poor earnings that can be easily improved. However, I doubt that this is the case for most people... they still need to be sold, which means the sales copy will be a huge factor in successful sales.
                I think of buying a house...I don't care what the copy of the real estate listing says, either I like the house or I don't. If I don't, there's nothing in the listing copy that's gonna make me change my mind.

                I mean, it's not the same thing as buying a web site...but either a site fits the bill for someone or it doesn't. I guess I buy the argument that copy is somewhat important...but I still just don't believe it's a deciding factor on whether someone buys a site from you...maybe I'm way off base.
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                • Profile picture of the author Thomas Smale
                  Originally Posted by Marketing Fool View Post

                  I think of buying a house...I don't care what the copy of the real estate listing says, either I like the house or I don't. If I don't, there's nothing in the listing copy that's gonna make me change my mind.

                  I mean, it's not the same thing as buying a web site...but either a site fits the bill for someone or it doesn't. I guess I buy the argument that copy is somewhat important...but I still just don't believe it's a deciding factor on whether someone buys a site from you...maybe I'm way off base.
                  It's not the deciding factor, and having good copy alone won't sell the site.

                  However, having bad copy can make a huge difference and turn off the majority of buyers immediately. If you've clearly rushed the copy and haven't taken any time over it, then that says a lot about you as a seller, and from a buyers perspective: who would you rather deal with? The lazy seller who can't be bothered to write a good sales copy or the seller who has clearly put some effort in to their copy?

                  Bear in mind, when you're buying a house, the seller doesn't make any difference. When you're buying a website/business, the seller is a huge part of that so it's important they come across as professional (hence good sales copy helps).
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                  • Profile picture of the author Marketing Fool
                    Originally Posted by Thomas Smale View Post

                    It's not the deciding factor, and having good copy alone won't sell the site.

                    However, having bad copy can make a huge difference and turn off the majority of buyers immediately. If you've clearly rushed the copy and haven't taken any time over it, then that says a lot about you as a seller, and from a buyers perspective: who would you rather deal with? The lazy seller who can't be bothered to write a good sales copy or the seller who has clearly put some effort in to their copy?

                    Bear in mind, when you're buying a house, the seller doesn't make any difference. When you're buying a website/business, the seller is a huge part of that so it's important they come across as professional (hence good sales copy helps).
                    Ah, I never thought about it like that. Good point...
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  • Profile picture of the author Marketing Fool
    Talked to my client this morning, she says that she's received an offer for $1,650 for the second batch of sites but hasn't closed on it yet...and the first batch of sites is sitting at around $45 with 2 days left in the auction.

    Granted, the second batch had triple the earnings as the first batch...but it still reinforces what others here have said about the power of good copy.
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  • Profile picture of the author TryBPO
    I'm not ENTIRELY sure about the rules here...Thomas could speak to this better than I can...but:

    We've done cross-promotions when running multiple auctions and it seemed to work out well. If one is getting much more attention than another, we'll mention the other in the comments as another batch of sites people should be looking at. This is particularly useful if one is getting much more traffic than the other (First page of Most Active, for example) and you'd like to spread the love.
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