Building my Fitness Business Online
I am fitness journalist and trainer based in the UK. My work has been published in many high-profile magazines, websites and newspapers: Runner's World, Bodyfit, Cosmopolitan, the Sunday Times, the Independent, Weight Watchers, BBC, to name a few.
Although I continue to write for selected print publications occasionally, I'm now focusing most of my time on building my business online. I launched a fitness content site in February this year (see my sig). This is already doing well (5K+ unique visitors per month and rising), although it could be doing a lot better if only I could find more time to work on it.
Also, two weeks ago I launched a weight loss and fitness blog: juliasfitnessblog .com
I'm surprised and delighted at how well this has gone down. Daily unique visitor numbers are in the mid to high hundreds already. Here I write from a more personal perspective, giving advice on weight loss and fitness strung together via the narrative of my own quest to get into supreme shape.
The early success of this blog is due mainly to the fact that I'm driving people over from social media, Twitter mostly - I have over 12k followers on there.
Just last week I started making an email list and I sent out my first newsletter last Friday. It only has 77 subscribers at the moment, but it's growing every day and I'm not even offering any initial sign-up incentive yet. (I will be adding something soon.)
Something else I have in the pipeline is an ebook which I will release once I have reached my target weight and fitness levels to give more in-depth info and details on the programme I followed. I will start work on that soon.
I thought I knew quite a bit about creating and managing content sites when I started this journey around the start of 2012, but I've learned so much this year that I sometimes feel my head might explode! I know now that I still have a lot more to learn and I'm so glad I found this forum to help me on the way.
So, that's where I'm at in a nutshell. As you can tell, I'm kind of busy trying to fit all that in alongside my freelance journalism. But I'm intensely passionate about helping people to get into shape, so despite the long hours, I'm enjoying the work.
I really appreciate all the help members of this forum have already given me - and will be a very grateful recipient of any further advice people might care to offer!
At the moment my sites are not really making any money to speak of, just a few pounds per week from adsense and affiliate links. It's early days, I know, but any tips to help me speed up the rise in income would be great.
I'm not actively looking for JV partners right now, but if you have something in fitness or weight loss niche you would like to talk to me about please feel free to get in touch.
As mentioned, I'm a novice when it comes to earning money from internet marketing, but I do know how write fantastic articles, so if I can help you with anything like that, again, feel free to holler.