In my experience (talking to my 100k+ list, over 10 years in internet marketing, $6m+ in sales, millionaire status etc. yawn!) these are the Top 7 "Newbie Killers" i.e. reasons why most Newbies fail... and I want to hear YOUR suggestions, what do YOU think?
NEWBIE KILLER #1. SELLING WHAT PEOPLE NEED
People don't buy what they need. They buy what they WANT! I call this the "Chocolate-covered Broccoli Principle"...
Chocolate - people WANT it, but it's not good for them
Broccoli - people NEED it (it's good for them) but they don't want it
If you sell "chocolate" all you'll have is customers with rotting teeth (and lots of refunds).
If you sell "broccoli" then you won't have hardly any customers at all - nobody wants it!
The solution? Sell chocolate-covered broccoli - sell them on what they want and then, when they "bite into" your product, give them what they need.
NEWBIE KILLER #2. BELIEVING THE HYPE
We're all pretty smart people here and know that IM is not some push-button riches system and yet sometimes we get caught up in the wonder of it all and believe that maybe there IS a way to make lots of money without doing anything. There isn't. Trust me. All the top IMers I know are still working their butts off, they're not on desert islands drinking cocktails as software "pumps cash into their accounts".
NEWBIE KILLER #3. THINKING THAT IDEAS = MONEY
Your great ideas aren't that great (I know because I have had them too). Model what already works and don't re-invent the wheel. Do what I did and start an "Ideas Book" where you write down all your ideas so you can get them out of your head and focus on action instead. I've done this for years and have not ONCE referred back to the Ideas Book to get an idea!
NEWBIE KILLER #4. WASTING TIME ON MULTIPLE PROJECTS
Think of your time as a jug of water and the projects you have as different empty glasses of water. Once you start pouring the jug you can't stop so what do you think happens when you move from one project to another trying to pour in your time? A lot of it gets spilt and wasted in the transition from one project to another. Solution: work one project until COMPLETION and then move onto the next one. Result = no spillage of time. Easier said than done of course and I know some big names who still get caught out by this one.
NEWBIE KILLER #5. THINKING IT'S ABOUT THE INTERNET
It's not. It's about PEOPLE. Working out what people want, what they need and giving it to them in spades time and time again. Building networks, building relationships and above all - HELPING PEOPLE. The technology and gizmos are just the medium.
NEWBIE KILLER #6. GETTING STUCK ON THE PRODUCT MERRY-GO-ROUND
Also known as "Bright shiny object syndrome". Buy, try, cry, goodbye. That's the endless cycle most people go through. But if you just stick to one thing that works, see it through and implement it all - you will see results.
NEWBIE KILLER #7. MISTAKING LEARNING FOR EARNING
Yes learning and your personal education is important. As Jim Rohn says: "Personal wealth rarely exceeds personal development", but ultimately you need to APPLY what you learn and start to EARN! :-)
Hope this helps you and would love to hear your comments and additions.