I was wondering something and wanted your opinion on it.
I have been building an email list for a few months now but am still trying to get the hang of it.
I feel like everyone uses email marketing to point people to a website (be it to a salespage or an actual informative page)
Should I do that or do what Ive been doing which is write long emails where basically I treat it as a blog post, usually without a link.
Im not sure if I should do this because I might be training my subscribers not to click on links and they might find the long emails too long.
What do you think?
Should I make a blog (depending on the niche of my list), write content for it. Build a list and point them to the blog post...
Make my emails THE blog post instead of pointing them to a page?
Any help would be appreciated, thanks~