As someone who has done over 150 keyword research projects for Warriors over the past six weeks, I have come to realize which niches that Warriors are interested in, and which niches that are actually profitable (in terms of the amount of available high demand/low comp keyword phrases).
I'd say that half of my customers choose a tightly focused niche, while the other half chooses a large mega niche (like weight loss or debt).
What I have seen is that those who get the keyword lists in the mega niches are generally much happier with the results.
Well, most smaller niches, although having the opportunity to easily dominate, just don't have the amount of search volume to provide NUMEROUS keyword phrases.
There may be a few gems, but usually just a few.
People who get keyword lists in mega niches get a different outcome.
Because of the massive amount of search volume, and interesting pattern almost always develops.
Not only are there tons of high search/low comp keyword phrases, but usually there will be a few "keyword phrase groups". They create a subniche (within the mega niche) that stills gets tons of search traffic.
Mega Niche: Weight Loss
Keyword Phrases Group:
- losing weight after pregnancy
- post pregnancy weight loss
- how to lose weight after pregnancy
Subniche: post pregnancy weight loss
And sometimes, there are several of these subniches within the keyword phrase list.
So if you are having trouble choosing a niche, my advice is to pick a mega niche, and within that mega lniche you will find several subniches that will be less competitive than the main niche, but still have high search volume.