I've read a few places on here about old lists. Are old lists basically bad? I mean, does that mean eventually I'll have to trash a list? I was hoping to be able to build and continuously market to the old and newer members of the list. I want to continuously build more and more automatically generated emails.
Is there ever a point where you just quit sending out new emails? Can't it basically work like a blog?
I apologize if I'm asking too many questions in one thread, but I'm new at the list building part of all this.