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Anchor Text with Post Penguin and Panda Updates?

by manicmethods
11 replies
Right, I've heard a lot of people talking about Anchor Text when it comes to the updates... But what does this mean?

Does it mean I shouldn't just use my KW in the anchor text? Should I be making anchor text look more natural?

And so on... Help!?
#anchor #panda #penguin #post #text #updates
  • Profile picture of the author AAFOCUS
    I think if links to your sites included the anchor text:

    For example,
    Cars For Sale x 10000

    It would look unnatural.

    Google is said to see varied anchor text as more natural.

    Examples of anchor text you could use for variety:

    Car Website
    Good Car Websites
    Click here
    URL
    More Information
    About

    Vary the text so you dont look like you've used blackhat techniques for anchor text links.
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  • Profile picture of the author cooler1
    You can use your keyword as the anchor, but try to keep it below 20-30%.

    The in-depth case study here explains the anchor percentages used by sites which were affected by Penguin.

    Penguin Analysis: SEO Isn't Dead, But You Need to Act Smarter | Microsite Masters
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  • Profile picture of the author manicmethods
    Aha OK. So basically, make it look like people have actually posted the links and not bots for example. So if I were to have 1000 links up, I'd want it to look like 1000 different people put it up.

    Cool. Thanks guys
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  • Profile picture of the author jakecoop79
    I would also do a high percentage of just naked url links, especially if your keyword is in your url.
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  • Profile picture of the author manicmethods
    And if the KW isn't in the URL. Say the domain is buyusedcars.co.uk and the keyword I am going for is REALLY long tail so... Buy 1994 Ford Focus London.
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    • Profile picture of the author Avdo
      Originally Posted by manicmethods View Post

      And if the KW isn't in the URL. Say the domain is buyusedcars.co.uk and the keyword I am going for is REALLY long tail so... Buy 1994 Ford Focus London.
      yes that's right.. just stick to diversity of keywords in anchor text, you can follow this rule:
      30% main keyword,
      30% cloud keywords like CLICK HERE or GO TO,
      and 40% long tail keywords

      Follow this rule and you'll not be hit by penguin..

      Of course, you need to pay attention to on page SEO.. on page overoptimization can also hurt your site badly..

      I hope this helps

      Best of luck
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      • Profile picture of the author payment proof
        I've been varying my backlink anchor text more as well. It's a bit too early to tell what the results will be though. But I'm hopeful.
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        • Profile picture of the author manicmethods
          I'm sure my onsite optimization is fine. I've basically just written the articles that are on my site for human 'consumption' and in fact not considered the SEs when writing articles.

          Of course, I've written the titles with the Keyword in and naturally I'm sure the keyword is in the article, but I've not bolded/Italics/H1/H2 and so on with each Keyword.

          Thanks for the Anchor Text 30:30:40 break down.

          Cheers guys!
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  • Profile picture of the author Benjamin Ehinger
    30% exact match keyword, 30% variations of the keyword, and 30% other things like "click here" or "go here". This formula seems to work quite well.

    Benjamin
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    • Profile picture of the author tycoonms
      just gotta alternate the anchor text, and make it look natural. cant always be your keywords
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  • Profile picture of the author LiftMyRank
    I agree with Benjamin above, 1/3 target kw's, 1/3 LSI, 1/3 generic, it's the formula we use and it seems to work quite well....
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