Pre Sell Ebooks? Sales Page Outsourcing

5 replies
Hi Everyone,

My site is seeing around 750 Unique Visitors a month and while I know I have a lot of work backlinking to move up the rankings and see more traffic, I'm starting to think about selling an ebook on my site.

My question is has anyone ever tried to pre sell the ebook before writing it? My idea is that I pre sell the ebook on the site now to raise money to outsource the editing and possibly some of the creation. Obviously my readers would get a discount for pre ordering and I would guarantee delivery within 60 days or they get their money back.

Also does anyone know of a good place for outsourcing an outstanding sales page? I don't want to spend a ton of money on it, but I would like to make sure my sales page is converting!

Thanks!
#ebooks #outsourcing #page #pre #sales #sell
  • Profile picture of the author laurencewins
    Check out the Warriors for hire section here for some excellent copywriters.
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    Cheers, Laurence.
    Writer/Editor/Proofreader.

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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by heresteve2 View Post

    I would guarantee delivery within 60 days or they get their money back.
    When buying digital books, customers expect immediate delivery (that's one of the great advantages of an e-book, and it's a natural expectation/requirement). Sorry to sound negative, but I think it might be terribly difficult to make a sale at all, on that basis. :confused:

    Originally Posted by heresteve2 View Post

    Also does anyone know of a good place for outsourcing an outstanding sales page?
    http://www.warriorforum.com/copywrit...directory.html
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  • Profile picture of the author Rose Anderson
    I agree with Alexa. The big selling point of ebooks is that they're available immediately.

    Personally, I've never seen a pre-sell for an ebook, only print books or CDs.

    I would say go ahead and write the book. You can always do a vs.2 upgraded version later.

    Rose
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  • Profile picture of the author jbsmith
    Would I would suggest (from personal experience) is to take some of the product ideas you have (multiple titles for each) and develop a series of content around those. The idea here is to test the popularity of each "version" of the content you have so you know which one will have the most demand behind it.

    I recently did this with a health site I had built some nice traffic around...went and built a series of articles in the form of a free course which accomplished the following:

    1. Helped turn my subscribers into opt-in's
    2. Told me exactly which article in the series received the most attention (one had roughly double the interest than all of the others...I wouldn't have previously guessed which one :-)
    3. These articles have already started building extra traffic to my site
    4. I now have a much more certain grasp of the exact ebook I want to have written/write. I have already posted the project and will contribute myself as well...many of my ebooks I now go with a combination of outsourced writing and my own writing which gets them finished quickly, lowers the outsource cost and makes the ebook better (I find outsourcers who have experience with the topic so they combine their knowledge/experiences with my own to make for even better content)

    What this process does is "pre-tests" the market, but not pre-selling the ebook.

    You could get away with pre-selling a course, webinar, etc...by announcing it in 2-3 weeks time, offering discounted admission and then asking for input to help fill out the course you have planned...I have done this in the past.

    Jeff
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  • Profile picture of the author peewhy
    I spend a lot of time as a UK Ghostwriter and fully understand the pressures of deadlines, equally I have bought many articles and expect to go to my mailbox immediately after payment to pick up my articles.

    Invariably when I embark upon an article, it rarely turns out the way I firstly intended because it evolves and areas become embelished.

    My thoughts are that if I presold an article, whilst it will be better than my original sketch it won't be resemble it; so, had I marketed it as I thought it would turn out to be and the end result was way off the mark - I have misrepresented.

    My advice, don't promote it until you've seen what you are selling.
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