Extremely Serious/Committed To Getting Starting With Offline Marketing - Where Do I Begin?

Hi Offline Warriors!

I am very serious about jumping into Offline Marketing, but I need a little bit more direction before I go out and start selling / advertising to potential local businesses.

Here's what I need help with:

1.) Can you recommend any guides / resources that will give a a complete step-by-step marketing plan & suggest how I can package my services?

2.) Do you have any words of wisdom that you could share with me on how to succeed with offline marketing?

3.) What kind of local businesses are most hungry for online marketing services? Ex. restaurants? professional service providers? retailers? etc

4.) What kind of services seem most attractive to local businesses? Ex. lead generation, SEO, web design, etc...

5.) Do you offer a standard package - if so what does your package include? Or do you customize your service offerings based on what your clients needs are?

6.) I live in a big suburb just outside of Toronto - can one find success offering online marketing services to local businesses outside of a major city, or should the focus be on businesses within a city like Toronto instead?

Any help you could provide would be greatly appreciated!

Thanks,



Matt