16 replies
I have been doing a lot of research and im in the process of starting a amazon affiliate site. Now As i was looking for domain names I came across this dilemma (well not really ).

My question is which is the better "buying" keyword between "Best xxx" and "xxx Review" or should I focus on which has the most traffic and least competition?
#review
  • Profile picture of the author wolfmmiii
    Neither is good for a domain name. Use something brandable that people will want to come back to. How many popular websites have you come across with names like underwatercamerareview.org or bestunderwatercamera.net? Answer? None.

    You guys need to start thinking long-term.
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  • Profile picture of the author iScotts
    sigh.. Wait what about exact match domains?

    I think ALL "top internet marketers" should form a W3C style organisation and decide on whats best lol. Man this is confusing!!!
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    • Profile picture of the author wolfmmiii
      Originally Posted by iScotts View Post

      sigh.. Wait what about exact match domains?

      ugh...

      No. Please don't. Like I said, how many popular sites have you ever run across that are actually EMD? Regardless of what I'm telling you, that should be all you need to know.

      Most of the people telling you that you must use an EMD are the ones that don't know of any other way to rank sites. Most established (ie "real") SEOs will tell you the same thing.

      Choose a brandable domain and go from there. I haven't touched an EMD in years and still make more online than 90% of the people on this forum. EMD not required.
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      • Originally Posted by wolfmmiii View Post

        Like I said, how many popular sites have you ever run across that are actually EMD?
        I'm not sure I follow you, but then again I'm not an expert in SEO by any means. But perhaps the OP doesnt want a popular site, just a targeted product review site. In this case, why is using a EMD or "Review" domains bad?
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        • Profile picture of the author wolfmmiii
          Originally Posted by Anonymous Affiliate View Post

          I'm not sure I follow you, but then again I'm not an expert in SEO by any means. But perhaps the OP doesnt want a popular site, just a targeted product review site. In this case, why is using a EMD or "Review" domains bad?
          If you are expending the energy to build a site, why would you NOT want a popular site? What you have just described is exactly the short-sighted vision lots of people have when they try getting involved in IM.

          One of my review sites is now referenced by much larger sites (like Woot) and I get a flood of traffic every time it is mentioned. I am 100% certain my site would not be referenced if it were called bestunderwatercamerareviews.org. It is referenced because it looks (and sounds) professional.

          I'm not saying EMDs are "bad". I'm saying there are much better ways to go about building a long-term online business.
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  • Profile picture of the author Jay F
    wolfmiii, that is great advice. I floundered in IM for a long time. Six months ago, I stayed focused and created a nice "thisnicheproductREVIEW.com" type of site. Now that the site is indexed, mature and has a name, it is doing great.

    Unfortunately, I am limited on expanding. There is no way for me to add related products as they don't make sense under my domain name. I'm literally stuck.

    I wish I had gone with an authority site and put the product reviews under a subheading. For example (not my niche) I created "BikeHandleBarReview.com". Instead, I should have create "MySuperDuperCoolBikes.com" and create a section called "Reviews"
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    I'm working on some new things. So, nothing to promote just yet.

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  • Profile picture of the author slomo
    You can make a post / have a link and send your customers to another site of yours that have related products.
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  • Profile picture of the author Alexa Smith
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    Originally Posted by iScotts View Post

    which is the better "buying" keyword between "Best xxx" and "xxx Review"
    There's no comparison at all.

    If you want to rank for "xxx" then "xxx review" is far better than "best xxx". You need the keyword for which you want to rank to be at the start of the domain-name.

    (If this is relevant, be careful not to include anyone else's trademark in a domain-name.)
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    • Profile picture of the author iScotts
      Originally Posted by Alexa Smith View Post

      There's no comparison at all.

      If you want to rank for "xxx" then "xxx review" is far better than "best xxx". You need the keyword for which you want to rank to be at the start of the domain-name.

      (If this is relevant, be careful not to include anyone else's trademark in a domain-name.)
      But what if "best xxx" get way and I mean WAY more searches?
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      • Profile picture of the author wolfmmiii
        Originally Posted by iScotts View Post

        But what if "best xxx" get way and I mean WAY more searches?
        You can rank for "best xxx" without making it your domain name. My revies rank for "best xxx" "xxx" "xxx review" "xxx reviews" variations of "xxx" and all other sorts of variants. No EMD necessary.
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        • Profile picture of the author iScotts
          Originally Posted by wolfmmiii View Post

          You can rank for "best xxx" without making it your domain name. My revies rank for "best xxx" "xxx" "xxx review" "xxx reviews" variations of "xxx" and all other sorts of variants. No EMD necessary.
          I honestly also love branding over EMD I mean if Google (ironic I know) called themselves "bestsearchengine.com" I doubt they would be as they are now. But I am A n00b So i tend to follow what the gurus set in front of me. But I understand your point 100% and prefer that approach more.
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      • Profile picture of the author Alexa Smith
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        Originally Posted by iScotts View Post

        But what if "best xxx" get way and I mean WAY more searches?
        Then you still have the keyword for which you want to rank at the start of the domain-name: "best xxx" is the keyword for which you want to rank, isn't it?
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        • Profile picture of the author iScotts
          Originally Posted by Alexa Smith View Post

          Then you still have the keyword for which you want to rank at the start of the domain-name: "best xxx" is the keyword for which you want to rank, isn't it?
          LOL Good point. My head is spinning with all this information overload.. Thanks for clearing it up for me.
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  • Profile picture of the author iScotts
    So this goes back the One vs multiple niches debate?
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  • Profile picture of the author The Magician
    If your heart's set on using the keyword phrase in the domain name, and the domain name is available, then go for it. If this is your first Amazon review site, you're better off learning to trust your gut and running like a madman towards the goal than soliciting advice. Domain names are dirt cheap, and, assuming you're using Wordpress as your content management system (you should be), it'll be easy to change your site around if you change your mind. The only thing of which you should be wary is including trademarks in your domain name. It's not worth the hassle should the trademark owner decide to enforce their rights.

    That said, you do want to lead with the main keyword phrase, not 'best keyword'. Hope this helps.

    Jon
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  • Profile picture of the author sammib01
    I would agree with Wolfmmiii it is best to use a name that is brandable and put the review, best and so on in the titles. You do not want to be set to one. It is very important as you say to find something with alot of traffic and little competition however it is important to see if the traffic is buying traffic or just looking traffic. There is a big difference between the two. Look at how Amazon does there keywords and Ebay as well. They are king when it comes to this. Just put in keywords in Google and see how they are found for the two. There are many ways to do this and many system to help you. I am sure others here have more and even better ideas, but just wanted to help a bit with my 2 cents.
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