Marketing to Real Estate Agents...

1 replies
Hi Warriors,

Need a little help from you.

I have a client who is a Real Estate Trainer and Coach, he is pretty renowned as he travels around to give seminars and talks to agents of ReMax, Century 21, etc. He just developed a 6-CD Audio Program (accompanied with 5 workbooks) to train real estate agents on everything to do with sales (Prospecting, Buyers, Sellers Objection Handling and Closing). It is currently available on his website to sell both as a physical and digital version.

Right now the only people that buy the course are his clients and seminar attendees he knows. So he wants to expand the marketing to target Real Estate Agents in Canada and the U.S. Any recommendation on how to market to this specific group of people.

The only thing I can think of is to launch a Facebook PPC campaign targeting people who "Liked" pages like Remax, Century 21, Real Estate Association, etc.

Any advice or recommendation will be much appreciated.

Thanks,

Al
#agents #estate #marketing #real
  • Profile picture of the author RamonPoloHere
    The best and fastest way to target geographically I think is Facebook Ads.

    You would just need to put ads campaigns targeting USA and Canada and Real Estate Agents.

    Pretty simple and straight forward.

    He could also use Google or YouTube, but that requires more time and skills...
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