But let's assume you have a list of people interested in the IM niche as you have been targeting this group with IM related info and products/offers
I know that your relationship with the people on the list is paramount and you shouldn't be spamming them with junk offers every 5 minutes
I know also that it depends on nationality with of course the richer countries more likely to buy but can we just focus on the cold hard numbers for a little while - so tolerate the generalisations my friends if you will
so let's assumed, a targeted list, mainly western based, and not spammed - sent stuff maybe once a week and also offered genuine news/tips/advice
what do the average figures say for this type of list? Would I be correct in saying about 1.5 per 100 on this type of list will buy/purchase?
Or am I way off - just curious here, so feedback appreciated