Pick of the Day, WSO of the day, Who picks it and What makes a winner?
Just doing some late night work and was winding up processing some email so I don't have to deal with it in the morning.
I always take a look at the various Product of the day awards from the payment processors and also the review sites, I think I get 4 or 5 a day from different sources and I take a look out of curiosity more than anything. Its good research too for sales copy etc etc.
Anyway My point is this:
Who picks the products and does an actual human review the product or even try it before a recommendation is given?
I ask because in the last 2 weeks I have seen several of these so called AWARD winning products..... well lets just say that the customers didn't agree with the recommendations.
Several where pretty good too and I actually bought One. So its Not all bad.
Now I have been the recipient of one of these awards and it lead to a great increase in sales, But the happiest part for me, was that my refund rate was just over 2%. Or Under 3% for the glass half empty people. So I got to keep the money I made as well as my reputation.
Now,I have NO idea HOW I won it, I don't know WHY I won it, I didn't get a notice to say I had won it, i just woke up one morning 2 days after launch and I had made 200+ sales. (The goal was 40, so you can imagine how that felt)
The award was very much appreciated and it has motivated me no end with my product creation.
BUT Lately with the awards being awarded to..... Big piles of steaming >>>> I feel that the prestige and the benefits of such awards are being diluted.
It would also be nice for those that make the decisions on what make a product the best one of the day, to let us in on how that decision is reached.
It would give all of us product creators a little something to work for and once again the award could sit proudly on the mantle and mean something.
I believe this may also Motivate people to take that extra day or two with their product to make it better value, quality and of better use to those that buy it.
Thanks for listening.
Oda
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