The True Story of 3 Who Made It Big

29 replies
None of the guys I'm about to tell you about have a clue I'm writing this. I'm not even in regular contact with them, though we're all still friends. I'm writing this for a few reasons; to inspire; to let you know it's possible; to share some nice stories.

Steve Iser
I first met Steve at an event in Dallas, Texas about 6 years ago. He was this 19 or 20 year old kid who dressed funny and had like 3 million MySpace friends. Most remarkable to me, being 40 something at the time, was his depth of knowledge and the respect he got from other marketers, whose names were well known. I didn't know it at the time but he'd already spoken at one of Yanik Silvers events.

Later, we met again in Philly and had a great time. He came down from Toronto. Again, Steve knew everyone. He was talking with 6-figure marketers like they were ordinary guys (which they are). I remember he was buying beer with a fake ID because he still wasn't 21.

The next time we met was in San Francisco at the World Internet Summit. He showed up in shorts and his trademark wristbands, and with about $9,000 cash in his pocket because he didn't have a credit card LOL

That's the last time we saw each other face to face but we kept in touch online. I've watched this kid explode. Through several product launches and then moving into CPA he went from a college kid to living in a gorgeous high-rise condo in Toronto. Now he lives in Morocco!

What I remember most about Steve was chatting with him at 3-4am, which was really 5-6am Toronto time. He'd been up all night working on his products while other college kids were out partying.

He's living proof of what you can do if you work for it.

Jason Fladlien

I met Jason at the first Warrior event, held in Austin, probably 2008 or 2009. I spent a lot of time talking with him and a guy named Bishop Anders.

I haven't really had much contact with him since, but I took pleasure in watching him rocket to the top. And trust me, it's well deserved.

At the time, Jason was a "lowly" article writer and house painter, believe it or not. But he had a spark in him that I saw back then. He was such a kind and caring young man. My wife (at the time) and him talked a lot and we both really liked him.

What I've seen in Jason is a man who takes massive, rapid action. I'm not certain, but I believe it was the contacts he made there that helped him soar to the stratosphere. Jason is a product-producing machine. And the stuff he puts out there is top quality.

The key to his success is the speed at which he hit the market. He gets and idea and before his head hits the pillow, it is done. Another guy like that is Robert Plank. The two are cut from the same mold.

Now, Jason routinely does $100k/month. 3 years ago he wrote $5 articles. Props to him.

Eric Louviere
When I first met Eric, he was still working his day job as an advertising manager for some company in Pearland, Texas (just south of Houston). At the time, he was making about $90k/year in the job. I was doing a little better at mine.

And then he jumped. He quit his job and was full-time marketing. We'd both developed good reps as copywriters, but he was producing some products too. I met him after he quit his job, at a Robert Puddy event in Dallas. He was doing about $25k/month then.

Shortly thereafter, he moved to Austin and started jobcrusher. When I was attending the World Internet Summit in San Francisco, I was on the shuttle bus from the airport. I was checking my email and read the email from Mike Filsaime, that he'd partnered with Eric on jobcrusher.

Home freakin' run!

Just doing simple math, after that JV, jobcrusher was full and throwing off $77k/month to Eric. But that's not the full story.

The key is how Eric got himself in the position to partner with a guy like Mike. Mike had insisted that Eric get the first 100 members himself. And he built the entire site and busted his ass to get those 100 members. Once he did, the avalanche of cash poured down on him.

Eric is probably my closest friend of these 3, to this day. We talk about college football (he's an Aggie and I'm a Sooner). He's such a down to earth guy and as Texans, we relate to each other.

His key to success was, like the others, hard work, but also in building relationships.

So, I hope you enjoyed reading. I've been privileged to watch these men all go from rags to riches. I'll never stand quiet when someone tells me it can't be done. I've seen it. And I know what it takes:

1. Hard freakin' work
2. Relationships
3. A little knowledge

All these men have these qualities. They also all have my deepest admiration and respect.

PS: I could write this about quite a few more like Brian McElroy, Rachel Rofe, Robert Plank, Ross Goldberg et al. I knew them all when they were just like 99.99% of the people reading this.
#big #made #story #true
  • Profile picture of the author abdoue
    I'm inspired thank you very much
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  • Profile picture of the author Tony Dean
    The ONE thread running through these descriptions of these guys is: THEY MADE THEIR OWN PRODUCTS!

    Now that is the way to leverage your income, when you have 100,000 affiliates spending advertising dollars promoting YOUR product, then you will truly arrive.

    Thanks Bruce for that inspiring post!
    Signature

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    • Originally Posted by Tony Dean View Post

      The ONE thread running through these descriptions of these guys is: THEY MADE THEIR OWN PRODUCTS!

      Now that is the way to leverage your income, when you have 100,000 affiliates spending advertising dollars promoting YOUR product, then you will truly arrive.
      I agree with this. Over the years, I've come to realize that creating your own products is the best way to make it in this game.
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      • Profile picture of the author Robert Plank
        Originally Posted by Anonymous Affiliate View Post

        I agree with this. Over the years, I've come to realize that creating your own products is the best way to make it in this game.
        Also: not being a "chicken" about it. How many people spend tons of time creating products and they just sit there?

        Or they send one email and then give up?

        Or promote it for a day and then never again?

        Forget to setup an affiliate program?

        Never pitch it on a webinar?

        Of all the people who were at those events, how many more stayed at home or "almost" went but then didn't, because it was "more comfortable"?

        Just something to think about.
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    • Profile picture of the author Bruce Wedding
      Originally Posted by Tony Dean View Post

      The ONE thread running through these descriptions of these guys is: THEY MADE THEIR OWN PRODUCTS!
      I agree that you need your own product. But I don't think that's the most important thing. In fact, as far as I know, Steve made most of his money in CPA with no product, no website, nothing.

      There are many keys to success but what I feel is the most important thing, the common trait they had which led to their success was their hard work. They weren't looking for a "push-button" solution WSO. They picked one thing and worked like dogs to get it completed.

      I guess that's what I want people to see. Success is not easy, no matter how much we want it to be easy. Everyone I know who has made it, was a focused, tireless worker.
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  • Profile picture of the author MartinM93
    Great thread man , shows what hard work and determination can doin this industry !!!
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  • Profile picture of the author svsets10
    I also picked up on product creation being a common factor. The question is how do you create a product when you don't "know anything" per se. I feel like before I would even attempt to jump into product creation I would need some big time experience and success
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    • Profile picture of the author Robert Plank
      Originally Posted by svsets10 View Post

      I also picked up on product creation being a common factor. The question is how do you create a product when you don't "know anything" per se. I feel like before I would even attempt to jump into product creation I would need some big time experience and success
      Apply one of the systems in the affiliate products you promote in your signature line. Maybe in the process of doing it you change the system to make it your own, or there's a better way of losing weight, or your product focuses on just one piece of it, and then in the promote that affiliate offer in the backend.
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    • Profile picture of the author tomm
      Originally Posted by svsets10 View Post

      I also picked up on product creation being a common factor. The question is how do you create a product when you don't "know anything" per se. I feel like before I would even attempt to jump into product creation I would need some big time experience and success
      You don't need experience or success

      Just the other day I read here on WF about a story of a guy who is making like 45k/month or something, his username is xposed. Usually when you hear on an IM forum someone claiming he's making such money, you always think it's BS but this one I found very believable

      what did this guy do to make such a killing? he created a software and charges monthly. The software is for realtors, you can take a look at paperlesspipeline.com. I read his blog at the site and some of his posts here, doesn't look like he had any big experience building software for realtors, or success for that matter. He charges something like 180/month and has about 250 clients.

      I found this particular example very good because:

      - it's not a MMO product. I mean, most of the time people are launching products telling others how to make money online
      - it provides some service and value to people who are buying and not telling lies or selling "hope"

      But the hard part is that it must not have been very easy or cheap. No magic button. I think a lot of money was spent to create/hire developers to code the software but in the end it feels like a real business and not just a quick fix.
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  • Profile picture of the author theory expert
    Banned
    tell some stories of guys who if I google their name nothing will show.
    A guy who don't brand himself.
    A guy who doesn't have a name or face attached to their forum id.
    Someone who would rather be behind the scenes and not in front of it.

    Internet marketers are like those who are on TV. I see your face/name and everybody knows you. Where are the faceless money makers? What are their methods?

    Although, I like what I've read and there are some great points. There seems to be an assumption that the only logical way to make money is to be a brand. Even if you are a pen name and face.

    Help :confused:
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    • Profile picture of the author Robert Plank
      Originally Posted by theory expert View Post

      tell some stories of guys who if I google their name nothing will show.
      A guy who don't brand himself.
      A guy who doesn't have a name or face attached to their forum id.
      Someone who would rather be behind the scenes and not in front of it.

      Internet marketers are like those who are on TV. I see your face/name and everybody knows you. Where are the faceless money makers? What are their methods?

      Although, I like what I've read and there are some great points. There seems to be an assumption that the only logical way to make money is to be a brand. Even if you are a pen name and face.

      Help :confused:
      Why do you want money but no name recognition?

      I also want to eat junk food and not get fat while you're at it...
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      • Profile picture of the author theory expert
        Banned
        Originally Posted by Robert Plank View Post

        Why do you want money but no name recognition?

        I also want to eat junk food and not get fat while you're at it...
        Hello Rob:

        I am not sure what the correlation is in your statement...but, fortune without fame is how I want my obituary. I imagine me on my death bed living a life true to myself. I don't care to be known, not in this life. Think you can point me in a direction that would allow that?

        http://www.inspirationandchai.com/Re...the-Dying.html
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  • Profile picture of the author helterskelter
    1) BOOMER!
    2) Love these stories! Motivated me to set down my paperback and go work on the things I was putting off until the morning.
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  • Profile picture of the author shane_k
    Funny that you mention Jason Fladlien. I was recently clearing out my hard drive of old ebooks and such.

    And I never did realize how many of the "free" ebooks that I have received over the past 2 years have been from Jason.

    I was like, "man, this dude is everywhere." lol

    NOTE: Of all the old, useless ebooks that I deleted from my hard drive non of them were from Jason. I kept his stuff.
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  • Profile picture of the author mmurtha
    Bruce - long time no see. I believe this is by far the best post I've read of yours since I've been on the forum. Good solid truth about these men! It's fun to watch people grow.
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  • Profile picture of the author RedShifted
    Thats weird because I also have 3 good friends who succeeded online and all 3 of them also have their own products. None of them are millionairres or anything but all 3 make over 6 figures a year.

    What is the most ironic part about all of this? That I know more about marketing than all 3 of them, but I still don't make as much money. It blows my mind & makes me rather envious tbo. At this point in my life I'm begining to realize money is more about having confidence in a specific idea and sticking to it rather than trying to learn as much as you can and bouncing back and forth between mutiple ideas. They each had a simple idea, didn't have much experience in business OR marketing at the time, but all 3 of them stuck to their ideas like long term hobbies. For some reason I always get caught in this neverending "experimental phase" and even when I find something that works, I'm too quick to abandon it for something new that I think will work better.

    I know the term is "SOS" (shiney object syndrome) but I never realized how serious a problem it could really be.

    One idea was selling plastic caps for paint brushes so painters don't have to clean their brushes anymore. You snap the cap over the brush and it stays wet forever untill you reuse it or decide to clean it. Took this friend 2 years and just a few months back Home Depot contracted with him to put the product on their shelves.

    Another friend (female) started an all natural make up business online right around the time natural makeup was becoming popular and her business seems to still be growing every year. Her husband has now also quit his job to help his wife run the business.

    Then my last friend who is more a friend of my older brother started his own dried herb business. He started selling the herbs on ebay, people liked them so much he started his own website and now does very well for himself. After that he made is own natural blend of herbs to help people detox off opiates and I couldn't believe how well it did. The stuff sells for about $90 a bottle if I remember correctly. When you consider how much $ a detox can cost for people w/out insurance it really made me understand why so many people became interested.

    Like I said none of them really have any skills I'd consider unique in any way. I saw more of a relentless determination to never give up (well now that I think about it thats a pretty unique skill lol) and I believe that led to their success more than anything. They never talked about getting rich, never talked about marketing either, they treated their businesses more like a hobby they loved, which makes me often question my own priorities in life. All this talk about "doing something you love" & I always tell myself "if it pays good money, I'll love it regardless of what it is" (aside from selling drugs or being a hitman lol). Having just turned 30 I'm begining to feel like this type of concept does more harm in my life than it does good. I'm always searching for what is most likely to succeed, rather than what I'm most likely to stick with long term. It seems like it should be common sense not to get caught up in traps like this but its still pretty hard to avoid imo.

    So needless to say, I think its time to seriously start changing some priorities in life. Thanks for the thread Bruce and didn't mean to hijack yours. =]

    -Red
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    • Profile picture of the author Lance K
      Originally Posted by RedShifted View Post

      Thats weird because I also have 3 good friends who succeeded online and all 3 of them also have their own products. None of them are millionairres or anything but all 3 make over 6 figures a year.

      What is the most ironic part about all of this? That I know more about marketing than all 3 of them, but I still don't make as much money. It blows my mind & makes me rather envious too.
      If you ask me, the experience you describe in your sig could easily be the foundation of a $100,000+ per year business.
      Signature
      "You can have everything in life you want if you will just help enough other people get what they want."
      ~ Zig Ziglar
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  • Profile picture of the author Elizabeth Fee
    Extraordinarily motivating. I love hearing the back-end stories of those who actually reach their goals and dreams... especially when they do so through pure perseverance and hard work.

    No magic bullet - just genuine determination.
    Signature

    Elizabeth Fee
    The Niche Mom - My personal blog to inspire and guide you towards earning an income online.

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  • Profile picture of the author artemarva
    Thanks. Im new and I dont want to be like everyone else. I want to make peoples lives better.
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  • Profile picture of the author goindeep
    Great thread! Excellent inspiration right there!
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  • Profile picture of the author twentytwo
    I really enjoyed reading this, thank you!
    Signature
    "Stop thinking! and just DO!"


    FBAFORUMS.COM - Grow your FBA Business
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  • Profile picture of the author KingPop
    Originally Posted by Bruce Wedding View Post

    None of the guys I'm about to tell you about have a clue I'm writing this. I'm not even in regular contact with them, though we're all still friends. I'm writing this for a few reasons; to inspire; to let you know it's possible; to share some nice stories.

    Steve Iser
    I first met Steve at an event in Dallas, Texas about 6 years ago. He was this 19 or 20 year old kid who dressed funny and had like 3 million MySpace friends. Most remarkable to me, being 40 something at the time, was his depth of knowledge and the respect he got from other marketers, whose names were well known. I didn't know it at the time but he'd already spoken at one of Yanik Silvers events.

    Later, we met again in Philly and had a great time. He came down from Toronto. Again, Steve knew everyone. He was talking with 6-figure marketers like they were ordinary guys (which they are). I remember he was buying beer with a fake ID because he still wasn't 21.

    The next time we met was in San Francisco at the World Internet Summit. He showed up in shorts and his trademark wristbands, and with about $9,000 cash in his pocket because he didn't have a credit card LOL

    That's the last time we saw each other face to face but we kept in touch online. I've watched this kid explode. Through several product launches and then moving into CPA he went from a college kid to living in a gorgeous high-rise condo in Toronto. Now he lives in Morocco!

    What I remember most about Steve was chatting with him at 3-4am, which was really 5-6am Toronto time. He'd been up all night working on his products while other college kids were out partying.

    He's living proof of what you can do if you work for it.

    Jason Fladlien

    I met Jason at the first Warrior event, held in Austin, probably 2008 or 2009. I spent a lot of time talking with him and a guy named Bishop Anders.

    I haven't really had much contact with him since, but I took pleasure in watching him rocket to the top. And trust me, it's well deserved.

    At the time, Jason was a "lowly" article writer and house painter, believe it or not. But he had a spark in him that I saw back then. He was such a kind and caring young man. My wife (at the time) and him talked a lot and we both really liked him.

    What I've seen in Jason is a man who takes massive, rapid action. I'm not certain, but I believe it was the contacts he made there that helped him soar to the stratosphere. Jason is a product-producing machine. And the stuff he puts out there is top quality.

    The key to his success is the speed at which he hit the market. He gets and idea and before his head hits the pillow, it is done. Another guy like that is Robert Plank. The two are cut from the same mold.

    Now, Jason routinely does $100k/month. 3 years ago he wrote $5 articles. Props to him.

    Eric Louviere
    When I first met Eric, he was still working his day job as an advertising manager for some company in Pearland, Texas (just south of Houston). At the time, he was making about $90k/year in the job. I was doing a little better at mine.

    And then he jumped. He quit his job and was full-time marketing. We'd both developed good reps as copywriters, but he was producing some products too. I met him after he quit his job, at a Robert Puddy event in Dallas. He was doing about $25k/month then.

    Shortly thereafter, he moved to Austin and started jobcrusher. When I was attending the World Internet Summit in San Francisco, I was on the shuttle bus from the airport. I was checking my email and read the email from Mike Filsaime, that he'd partnered with Eric on jobcrusher.

    Home freakin' run!

    Just doing simple math, after that JV, jobcrusher was full and throwing off $77k/month to Eric. But that's not the full story.

    The key is how Eric got himself in the position to partner with a guy like Mike. Mike had insisted that Eric get the first 100 members himself. And he built the entire site and busted his ass to get those 100 members. Once he did, the avalanche of cash poured down on him.

    Eric is probably my closest friend of these 3, to this day. We talk about college football (he's an Aggie and I'm a Sooner). He's such a down to earth guy and as Texans, we relate to each other.

    His key to success was, like the others, hard work, but also in building relationships.

    So, I hope you enjoyed reading. I've been privileged to watch these men all go from rags to riches. I'll never stand quiet when someone tells me it can't be done. I've seen it. And I know what it takes:

    1. Hard freakin' work
    2. Relationships
    3. A little knowledge

    All these men have these qualities. They also all have my deepest admiration and respect.

    PS: I could write this about quite a few more like Brian McElroy, Rachel Rofe, Robert Plank, Ross Goldberg et al. I knew them all when they were just like 99.99% of the people reading this.
    awsome! mind freakin'
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  • Profile picture of the author Martin Pupke
    Originally Posted by Bruce Wedding View Post


    Now, Jason routinely does $100k/month. 3 years ago he wrote $5 articles. Props to him.
    That right there, mind blowing.
    Signature

    "The first principle is that you must not fool yourself - and you are the easiest person to fool" - Richard Feynman

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  • Profile picture of the author ProScribe
    Really great post! Its awesome to see how quickly you can come up in this game. One of the best aspects of IM is that if you have a good idea you can quickly get leverage and start making real money.
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  • Profile picture of the author sav
    Wow that was a very inspirational post. Maybe you're the good luck charm for all your friends.
    Signature
    http://almostpeter.com
    My Personal Blog. Check it out, you'll get addicted :)
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  • Profile picture of the author Bruce NewMedia
    Great post Bruce! I had often wondered about the background of someone like Eric Louviere. I think a lot of times folks don't realize how close they are to bigger success...and your 3 point summary is so true. Many in IM want to be isolated, but it's relationships that really open up opportunities.
    _____
    Bruce
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    • Profile picture of the author Eric Louviere
      wow, cool post

      Thanks for the props Bruce!

      Correction... I brought on over 500 customers into JC back then (@ 97/mo) before approaching MF to help me take it to the next level. I was already at 70k to 100k per month before I brought on Mike back in 2006 or 2007.

      I can tell you right now that most of the people reading this post very much are right there, but there's a fine line between having courage to put yourself out there and shoot for higher income and not doing much at all. A fine line indeed...

      Jason, Robert, and many others mentioned here simply "went for it" and threw themselves out there... walking the talk... and escaping comfort zones. It's courage. Sure, knowing how to drive traffic, convert traffic, create valuable products, manage your list, etc is of course part of it, but it's having the courage to "just go for it" that truly matters.

      Anyway, hopefully this thread and post from Bruce helps inspire you all to just let it fly. Life is short my friends.... too short... just let it fly and throw yourself out there, with faith it'll all be ok.

      because it will.

      Oh, I'll also say this last thing... it's about criticism. At first I was afraid of ridicule. I did not want people to say bad things about me or poke fun at what I was attempting to do. I did it anyway and embraced any ridicule. It seemed everything I did got criticized. I hated it but eventually embraced it and accepted it as part of the game.

      Shoot, even right here on the WF, everyone has an opinion, even if that opinion is not based on experience of earning millions of dollars, they can still troll you. So what, forgive them for they do not know and it's their miserable lives they have to live with.

      But then, I started to realize that those who were actually doing the ridiculing or criticizing were my peers... not my customers. Those peers never bought anything of mine and if they did, they refunded.

      There are a lot of people who will attempt to bring you down, but often times, it's not even your customers... it's your peers.... who never buy your stuff. Well, I quickly got rid of those negative peers and only focused on the people who sincerely wish you well.

      Bruce is one of those guys who has always been real... supportive... cool and a good guy. So, to succeed, you have to have tough skin and be willing to embrace ridicule. Because criticism and ridicule is a given once you start succeeding.

      The fear of ridicule holds WAY to many people back from their dreams... that and fears of all kinds, including fears of failure. Just freaking do it despite those fears!

      Thanks Again Bruce!

      Eric Louviere
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  • Profile picture of the author svsets10
    This thread is just completely inspiring. Every time I read through it I feel like putting my head down and working harder until I make it because IT IS POSSIBLE. Thanks for this
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