It's Crazy How Much You Get Out Of ~$7 Products Nowadays...

by 5 replies
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There are so many WSOs out there in the $7-17 range where you get...
  • Sales copy
  • An autoresponder series
  • A lengthy eBook
  • "Thank you" and "affiliate" pages
  • Affiliate banners
  • A squeeze page
You get the idea: "done-for-you" products (yeah, yeah... even if they are PLR/MRR), a huge number of articles, an in-depth service, a perfected business model explained in tens of thousands of words, etc.

All for pennies on the dollar. Sometimes they're even cheaper... $4, maybe $5.

Sure if prices are raised with all of the competition out there the products won't sell as well. Many people are on tight budgets... especially for when it comes to info products.

If these massive products are so cheap, less-massive products... what should they be sold for? Consider a PLR pack consisting of 10 articles that regularly sells in the $7-10 range.

Does this mean as time goes on products will become cheaper? Will virtually all products eventually become free and the OTO will be the only way for people to make money?

What are your thoughts?
#main internet marketing discussion forum #crazy #nowadays #products
  • Prices are based on supply and Demand. By the way I have seen $7 products about 6 years ago.

    I think it actually was called the $7 dollar script
  • Seth Godin wrote about this many years ago, and "Free Prize Inside" is a nice
    book about it.

    Books : Permission Marketing : Excerpts

    All success
    Dr.Mani
  • They are just trying to sell cheap and make up with more sales.
  • It's all about the backend sales. The cheap cost front end with a ton of value has a broader reach to allow a lot more people to qualify (get in) at that price point. The backend is where the real money is made and that doesn't include the OTO, upsells, downsells or upgrades either. Most notable backends are:

    1) Done for you offers
    2) Monthly services
    3) Monthly memberships
    4) 1 on 1 coaching
    5) Other products (Natural progression)
  • It's all about the backend sales. The cheap cost front end with a ton of value has a broader reach to allow a lot more people to qualify (get in) at that price point. The backend is where the real money is made and that doesn't include the OTO, upsells, downsells or upgrades either. Most notable backends are:

    1) Done for you offers
    2) Monthly services
    3) Monthly memberships
    4) 1 on 1 coaching
    5) Other products (Natural progression)


    EDIT: I see the forum is up to it's old tricks. Like, these 500 internal server errors are starting to happen quite frequently nowadays.

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    There are so many WSOs out there in the $7-17 range where you get... Sales copy An autoresponder series A lengthy eBook "Thank you" and "affiliate" pages Affiliate banners A squeeze page You get the idea: "done-for-you" products (yeah, yeah... even if they are PLR/MRR), a huge number of articles, an in-depth service, a perfected business model explained in tens of thousands of words, etc.