Best Amazon Products to Target
Let's share ideas on what makes a good Amazon Product, as far as conversions are, and go beyond the $100 items, 4 star reviews, etc.
Although I have yet to apply these ideas and have not validated them, here are mine:
Don't target items that are readily available retail for the same price. This is especially true for big and bulky items. For example if the item can be found at Walmart or Home Depot for the same price. Not many people want to buy a wheel barrell or large bbq grill (if it's same price).
Another same price item is Video Games (Xbox, etc). A new game that goes for $59 retail, also goes for $59 at amazon and the consumer wants that item NOW, not 7 days.
Look for items that have Free Shipping.
Look for items that are traditionally expensive in retail stores. Usually items that wal-mart cannot carry a good selection of. For example ever walk into a bike shop or and see the prices? You want to run. Specialty bicycles might be a good one. Although if unassembled this could be another problem.
Avoid items that a customer might think have a good chance of breaking during shipping cycle. Furniture pieces, glassware..
Avoid items that the consumer would want to see in person before making buying decision: furniture, a design rug, a piece of art...Sometime many good reviews can override these items.
Share some ideas.
Although I have yet to apply these ideas and have not validated them, here are mine:
Don't target items that are readily available retail for the same price. This is especially true for big and bulky items. For example if the item can be found at Walmart or Home Depot for the same price. Not many people want to buy a wheel barrell or large bbq grill (if it's same price).
Another same price item is Video Games (Xbox, etc). A new game that goes for $59 retail, also goes for $59 at amazon and the consumer wants that item NOW, not 7 days.
Look for items that have Free Shipping.
Look for items that are traditionally expensive in retail stores. Usually items that wal-mart cannot carry a good selection of. For example ever walk into a bike shop or and see the prices? You want to run. Specialty bicycles might be a good one. Although if unassembled this could be another problem.
Avoid items that a customer might think have a good chance of breaking during shipping cycle. Furniture pieces, glassware..
Avoid items that the consumer would want to see in person before making buying decision: furniture, a design rug, a piece of art...Sometime many good reviews can override these items.
Share some ideas.
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