Placement of opt-in form

Where was the opt-in form located before? I think it looks fine where it is it...it is above the fold. Have you tried switching it back to see if your sign-ups come back? Nice blog.

The one thing I might comment on is the amount of text before the actual name and email fields. Feels a bit busy. Just a thought. Also you might want to consider putting that form in a box and set the background to some other color like yellow (not bright yellow) so that it pops a bit more.

I was thinking it might look to much text now it's in a smaller place (before it was four lines and it didn't look that much). Maybe I should make it shorter, will think about how I'm going to rewrite it. Another color might help too. I'll test that out tomorrow.

Leslie

Also check this out:
Squeeze Page Conversion: FREE Video Shows How to Get a 75%+ Optin Rate! | The Conversion Doctor Blog

Even though this is specifically talking about a squeeze page, you can get some great tips for opt-in forms.

(and fyi - no, I'm not affiliated at all with the Conversion Doctor, but there's a lot of great info on his blog regarding conversion tactics.)

Hello, bieke81

Your placement is fine, what I think you need is a more compelling freebie headline,

don't say no-purchase required,

don't start out with sign up here to get my free....

Instead, lead with your headline.

They don't want a free 10 day e-course, and they don't care a whole lot about what they are(unless you make it sound like it's something they think they don't know), they want relief or rescue from future pain and they want it to be simple or easy or both.

Something Like this


or this



Although I agree that the cramped text makes you not want to read it, you really want to focus on creating a headline that has at least 2 or more of these:
urgency
usefulness(benefits)
specificity
uniqueness

Feel free to test those if you like, but you should get a swipe file of headlines and bullets and try to write out 30-100 headlines before deciding on 5-10 to test. Sounds like a lot, but if pro's do it (and many do) you might want to give it a try.

And I also agree with itsliz, you're doing great. You already got content, sites up, some tech skills, now you just sharpen up your persuasion.

You also might want to check out this post
http://www.warriorforum.com/main-int...nths-ease.html

and check out this resource

FREE DOWNLOAD: Turn Every Sale Into Residual Streams of Income

I know that these aren't about what you asked, but persuasively communicating to the niche you want to serve is essential, and having a "Platform" makes authentic, ethical persuasion easier"

Hope this helps

I agree with Joshua - changing the headline to your eCourse would get a lot more interest.

Change it around.

Example:
FREE Ten Part E-Course << Red and Bold
"Discover What Cluster Headaches Really Are and How You Can Avoid Them". <Bold
Subheading goes here to explain a little more, such as Joshua referred to.


Test and test some more.

Placement of the eBook cover can help. At the moment it is below the Optin form.
If it was incorporated and eye catching then optins may increase.

Think of it like a mini squeeze page, which is what it is, just condensed into a much smaller area.

Still, all the components of a squeeze page can be incorporated.

Headline
subheading
title
Cover
Form
Disclaimer


Always have a swipe file handy of known & tested headlines.

Although your eCourse may be over 10 consecutive days, you can alter this in your AR.
Can spread them 3 days apart, if it suits.

At the end of the eCourse, you can present them with the full eCourse in a pdf with your signature and home site all over it so that even if they pass it on to someone else, then you can have new traffic

I have a tried & tested way of managing cluster headaches also, If you shoot Me a PM I will explain

thanks everyone.

I'm keeping the tips for the headline in a swipefile and will try some out the next weeks. I will change the background too, it might help if it stands out more.

Joshua: thanks for the tips on the headlines and the threads you mentioned. I'm going to check them out.

thinkrich: the e-book cover is actually an ad, has nothing to do with my list. I will place it somewhere else (the ad) because now it looks like it's related and it's not really. (Although, I mention the e-book in my messages a few times). the idea of giving them the full e-course at the end sounds very interesting. Will work that out, and put my site in it, like you said. A little bit of viral marketing can't hurt, does it? I'm sending you a pm about the cluster headaches, interested in what you know, new info never hurts

badboymarketer: I'll work on my site today, and I keep the background color in mind, I will test a few before I decide.

HomeBasedBusinessPLR: Traffic is increasing every day, it's a market that doesn't have a big audience, but enough to at least make some decent money.

Leslie

OK, I got three new webforms made in Aweber. I'm going first with the tips you guys gave me. That gives me the time to create new ones myself. I will test every form for a week, to see if the number of subscribers goes up.

Thanks a lot.

Leslie

Good catch thinkrich about the ebook cover, graphix right by, or above sign up boxes help boost sign ups most of the time, especially pictures of people.

bieke81- Yeah I thought the ecover was for your report, moving it would be a good idea.

good luck