Video on free ebook squeeze page

by Donimo
4 replies
I was wondering what your experiences are about having videos on free ebook squeeze pages?

Does it increase the chances of a visitor subscribing and getting the free ebook if you basically say, "Hey, I'm offering this fantastic ebooks for free, just enter your email to get it now".

How does this effect the amount of subscribers you get?
#ebook #free #page #squeeze #video
  • Profile picture of the author gcbmark20
    Videos can really help you to increase your conversions.

    I would say though that when I have tested various squeeze pages, some that have had no videos at all have performed better.

    You will have to test at least 2 different versions of your squeeze pages.

    You can do this by using "Google Website Optimizer".

    It allows you to test every page and see which converts best when someone goes through to your target page(s) etc.

    You will need to drive a large amount of traffic before you can decide which page converst best.

    Allow your results to decide what works best and run with the one that brings those desired results.

    hope this helps!!!
    {{ DiscussionBoard.errors[6761469].message }}
    • Profile picture of the author Donimo
      Originally Posted by gcbmark20 View Post

      Videos can really help you to increase your conversions.

      I would say though that when I have tested various squeeze pages, some that have had no videos at all have performed better.

      You will have to test at least 2 different versions of your squeeze pages.

      You can do this by using "Google Website Optimizer".

      It allows you to test every page and see which converts best when someone goes through to your target page(s) etc.

      You will need to drive a large amount of traffic before you can decide which page converst best.

      Allow your results to decide what works best and run with the one that brings those desired results.

      hope this helps!!!
      Thanks for that, I think I will do a few split tests
      Signature
      Sendorika
      The cheap, newbie friendly, and super high quality autoresponder.



      Want to become a beta tester for Sendorika? PM me and we can discuss further!
      Twitter: @Sendorika !
      {{ DiscussionBoard.errors[6761482].message }}
  • Profile picture of the author paul nicholls
    ive been using videos on my squeeze pages for over a year and they always convert really well

    some campaigns they have converted at around 70%

    i use them for all of my solo ad campaigns and they work great

    video squeeze pages do generally convert higher than text squeeze pages but you sometimes get the odd ugly looking text squeeze page that converts very very high, but its rare

    paul
    {{ DiscussionBoard.errors[6761764].message }}
    • Profile picture of the author Shaun OReilly
      There's a mis-conception that video squeeze pages 'always'
      work better than text squeeze pages.

      That's not always the case.

      It depends upon how good and engaging your video is to
      your target market.

      Not everyone can create enticing video squeeze pages
      that convert well.

      Personally, I prefer to start off testing two different text
      based squeeze pages first to find the best copy quickly.

      Then, I may test a video squeeze page version once I
      know what copy and appeals work well.

      Even then, the video versions of my squeeze pages
      don't always beat my text control version.

      Dedicated to mutual success,

      Shaun
      Signature

      .

      {{ DiscussionBoard.errors[6761797].message }}

Trending Topics